We are Hiring

Senior Marketing Manager

Full-time | Remote | Exp: 7+ Years

SocialPilot is looking for an experienced marketing manager to join our team. You will lead the team in the formulation and execution of the marketing strategy and execute world-class awareness, lead generation and new business development, customer retention, and channel marketing programs.

You will also work to develop new products and services and to expand brand visibility and reach.

Ideal Candidate

  • A minimum of 7 years experience of working in a similar position
  • Experience with social media platforms is a must
  • Expert at generating inbound leads through digital marketing
  • Expert in content marketing and creating nurture campaigns for indirect leads
  • Excellent knowledge of the marketing technology or related industry and its dynamics
  • Holds business-level understanding of the technologies utilized in online marketing
  • Has a track record of working proactively with sales teams
  • Familiarity with content development and publishing
  • Experience in branding/positioning for new product and/or product families to SMEs (B2B)
  • Experience in selecting optimal mechanisms for branding and creating optimal campaign/promotions for brand awareness and positioning of products as the most competitive
  • Proven record of successfully managing a marketing team and achieving the target lead generation goals of the company

Responsibilities

  • Responsible for the development and implementation of promotional/advertising campaigns as well as SEO/SEM programs for multiple product lines
  • Increase demand creation
  • Increase brand awareness
  • Take accountability for achieving lead generation targets
  • Provide demonstrable contribution to the results of the business of SocialPilot and work alongside the senior leadership team
  • Support the GTM plan for all products and product launches
  • Create a marketing plan and execute it successfully
  • Set campaign goals and track against those goals for campaign plans
  • Introduce creative, cost-effective corporate advertising campaigns
  • Increase lead generation, improve lead scoring and management process
  • Continuously review the marketing mix to ensure optimal execution
  • Identify bottom 5% – 10% of underperforming programs and agree on a strategy to improve them
  • Ensure visibility of marketing activities and outcomes driving an effective internal communication strategy
  • Recruit for, train, and develop the marketing team
  • Create and maintain an open, engaged, collaborative, and innovative culture, encouraging and enabling effective working between team members
  • Ensure that personal development is prioritized and that all team members have an active development plan

About SocialPilot

For too long, too many SMBs and growing agencies have put up with underwhelming marketing software products that are “cheap” but painful to use, have too many frustrating features, and have severely delayed customer service and overall a very disappointing experience. And sure enough, as these agencies grow, they find themselves locked in annual contracts worth thousands of dollars for software products which they thought were “discounted”.

SocialPilot was created in 2014 to change this.

At SocialPilot, we believe that irrespective of the ticket size, SMBs and agencies deserve enterprise class software that creates joyful experiences in their day-to-day marketing work. We think that being price competitive does not mean cheap, and that just because an agency grows, does not mean that we should start charging them ridiculously. And yes, each and every customer’s business is equally important and deserves immediate attention including 24x5 chat, emails and phone calls.

As of today, over 5000 agencies and SMBs use SocialPilot to manage their social media publishing, analytics, and social engagement while collaborating with their team and their clients.

Our impact so far

  • Helped 5000+ marketing agencies and SMBs
  • 1 billion+ social media posts published
  • One of the fastest-growing SaaS companies in India as listed by Inc 42
  • Ranked as a “Great Product” consistently by G2, Capterra, SoftwareSuggest, and TrustRadius

What we believe in

  • Customer Obsession We put customers first while making decisions and planning future goals
  • Ownership We believe in taking ownership of areas that we’re working on. We own up our - successes and failures. Moving the needle matters more than just busywork
  • Relentless When it comes to creation & innovation, we stop at nothing. We might fail at the first attempt, but we rise back fast to try again
  • Nimbleness We respond rapidly to changing circumstances and customer needs
  • Collaboration Our collaboration efforts extend to our partners and customers along with our internal team. We are stronger together

Why join us

  • Work-life balance 5-days work week to help you make the most of work and life
  • Open door policy Strong communication and transparency goes a long way in creating stress-free work places. Got a question? Just ask the right person without any bureaucracy
  • Zen-like workspace A modern, aesthetically pleasing workspace with an all-inclusive cafeteria and dedicated conference/meeting rooms
  • Unwind Catch up with your colleagues or your guests at our chic cafeteria for coffee or our catered lunches. Challenge your team at air hockey or perhaps catch the live cricket match while you’re at it
  • Celebrate From birthdays to festivals - we don’t miss any occasion to celebrate however small or big

Submit Your Application

Full-time | Remote | Exp: 7+ Years