As businesses grow, they need tools and systems to manage their online reputation and reviews. Moz Local is a leading solution that comes to mind when you are looking to manage your listings and reviews on sites like Google and Facebook.
Moz Local can help your business by monitoring, reading, and responding to reviews on multiple review sites from one centralized dashboard. It also realizes your need to respond quickly to negative and positive feedback, nurturing a positive customer experience and retaining customers.
Moz Local does really well in enhancing a business’s online visibility in local search results, maintaining listings, and managing customers’ reviews. However, there are plenty of Moz Local alternatives covered in this article that can offer you a more comprehensive solution.
Let’s dive in!
How we analyze and select these tools:
Our process of curating a list of relevant tools involves thorough research and evaluation. Factors considered include platform compatibility, automation, content creation, visualization, analytics, collaboration, pricing, scalability, and user experience. These tools, curated by seasoned professionals, empower marketers with valuable insights to make informed decisions and scale their businesses.
Top Moz Local Alternatives Comparison at a Glance
When looking for alternatives to Moz Local, you will find several best review management platforms that provide the same features at great value. Whether after affordable pricing, automation, more integrations, or a more user-friendly platform, these top seven Moz Local alternatives can change how you effectively manage and enhance your online presence.
In this blog, we will discuss 7 Moz Local alternatives. However, here is a table comparing key functions and features of our list of five best review management tools.
SocialPilot Reviews |
Moz Local |
Birdeye |
Brand24 |
Reputation |
|
---|---|---|---|---|---|
Pricing | $25.5 per month | $399 per month | $289+ per month | $199 per month | $799 per month |
Best for | Marketing Agencies, SMBs, Multi-Location Brands | Freelancers, Large Enterprises, Mid Size Business, and Small Business | Local Businesses, Large Enterprises, Mid Size Businesses, Non-Profit and Multi-location Brands | Large Enterprises and Mid Size Businesses | Large Enterprises, Mid Size Business, Small Business |
Ease of Use | |||||
Support | |||||
Review Management | |||||
Review Collection | |||||
Review Monitoring | |||||
Share Reviews on Social Media | |||||
Review Response | |||||
Manage Multiple Review Sites | |||||
Automated AI Review Response | |||||
Automated Email and SMS Campaigns | |||||
Email Campaign Metrics | |||||
Text Campaign Metrics | |||||
Support | |||||
Chat | |||||
Training | |||||
Setup | |||||
Dedicated Account Manager | |||||
Social Media Management | |||||
Scheduling | |||||
Analytics | |||||
Social Inbox | |||||
Collaboration | |||||
Let’s dive into these alternatives and explore them in greater detail.
7 Best Moz Local Alternatives for All Business Types
Best Moz Local Alternative Tool for:
Marketing Agencies, SMBs, Multi-Location Brands & Professionals.
Star Rating:
4.5/5 star (G2), and 4.4/5 star (GetApp).
Apps:
Android and iOS Mobile App and Web application.
Review Platforms Supported:
Amazon, Tripadvisor, Facebook, and Google Business Profile
SocialPilot Features Better than Yext
- Smart Campaign Automation
- Cost-Effective Pricing
- Reviews Publishing on Social Media
- AI Review Response
- Twilio Integration for SMS
- Unlimited CRM Integrations With Zapier
- Team and Client Collaboration
- Set-Up Multiple Location
- Social Media Scheduling
- White Label Dashboard
- Clean User Interface
- Social Media Analytics and Reporting
- Easy to Use
- On-Demand Customer Support
Pros
- Benefit from the intuitive centralized dashboard and manage reviews from various platforms in one place, simplifying the process of monitoring and responding to customer feedback.
- Dedicated account managers provide you with support whenever you need it.
- Automated email and SMS campaigns can boost your review generation and enhance your review volume with minimal effort and time.
- Access comprehensive analytics to track and analyze the performance of your review generation campaigns.
- The easy-to-use interface helps you quickly set up and manage review generation campaigns.
- SocialPilot Reviews offers budget-friendly pricing options, including a free Starter plan and a Pro plan for only $25 per month, ensuring accessibility for businesses of all sizes.
- Enjoy the added benefit of social media management, which allows you to effortlessly schedule, publish, and analyze posts.
Cons
- SocialPilot Reviews provides integration only for Google Reviews and Facebook, the two major review platforms.
- Currently, SocialPilot does not provide review performance analytics. However, it gives important data related to review collection campaigns.
Our Experience
SocialPilot Reviews is an excellent alternative to Moz Local for small businesses, agencies, and multi-location brands. With the help of its user-friendly interface and effective package of features, it outshines Moz Local in many review management.
If you are concerned about review collection, you should know that SocialPilot Reviews makes review collection seamless with email and SMS campaigns, enhancing your review volume effortlessly. Its integration with Twilio for SMS ensures fast and reliable delivery of review requests.
A great feature of SocialPilot Reviews is its ability to manage multiple brands and locations at once. The intuitive dashboard also enables you to quickly set up different brands, locations, and contacts without any learning curve.
Additionally, it does not directly publish reviews with less than 4-star ratings. With SocialPilot Reviews, such reviews are first sent to you so that you can contact the reviewer and talk to them about their negative feedback.
The platform can address customer reviews with AI-driven responses. It helps you respond to reviews quickly and in a tone that you like, ensuring customers feel heard and valued. To top that, the White Label dashboard provides a professional touch, allowing you to present a branded experience to our clients.
In addition, the best part about SocialPilot Reviews is its competitive and transparent pricing.
It has two pricing plans. The Starter plan is absolutely free and the Pro plan is priced at just $25.50 per month.
SocialPilot Reviews Pricing
Choose from SocialPilot Reviews’ Starter plan, which is free for one brand and includes basic features, or the Pro plan at $25.50/month (billed annually) for unlimited brands, team management, and additional features.
Choose any of the two plans that fit your needs:
- Starter: Free for one brand to help you get started.
- Pro: $25.50/month with unlimited user access.
This low-cost superiority combination with the feature-packed tool makes SocialPilot Reviews one of the best online review management platforms.
Overall Verdict
SocialPilot Reviews shines with its automated review generation and AI-powered responses, making it a reliable choice for businesses focused on streamlining customer feedback. Our centralized dashboard offers comprehensive review management capabilities, encompassing various platforms and communication channels.
Moz Local, on the other hand, is a powerhouse for improving local SEO through robust listing management and review monitoring. It provides alerts and notifications to improve review response time and also helps monitor review sentiment.
Best Moz Local Alternative Tool for:
Local Businesses, Large Enterprises, Mid Size Businesses, Non-Profit and Multi-location Brands
Star Rating:
4.8/5 star (G2), and 4.7/5 star (GetApp).
Apps:
Android and iOS Mobile App and Web application
Review Platforms Supported:
Google Business Profile, G2, Capterra, and more
Key Features:
- Respond to Customer Reviews: You can respond to all positive and negative reviews you receive for your customers. With the help of AI capability, you can generate personalized and error-free responses.
- Communication with Customers: Birdeye helps to easily connect with your customers and talk to them in real-time while monitoring their feedback from all the review sites.
- Generate New Reviews: Automatically generate new reviews and amplify satisfied customers’ voices across multiple review platforms.
- Translate your Reviews: If you have multilingual customers, Birdeye Review can automatically review in English.
Pros
- Easily keep a check on what your competitors are upto and track their reviews and ratings.
- Birdeye can help you with a comprehensive overview of all the customer reviews you receive across different platforms.
- It gives you the ease of turning your best reviews into powerful posts with the help of easy-to-use templates.
Cons
- Some users may find it less intuitive and, therefore, may need a period of learning and adjustment. You may have to refer to a guide or contact customer service for clarity.
- At times, the reviews, specifically from Google Business profiles, do not sync seamlessly. This may lead to you missing out on some feedbacks.
- BirdEye’s pricing might appear costly for some users for the features provided, starting at $289 per month.
Our Experience
In our experience with Birdeye is an amazing tool for managing your online customer reviews and enhancing your visibility. It excels at bring together multiple reviews from different review sites into a single dashboard, which saves a ton of time.
The automated review request and response capability of the platform, though not unique anymore, works seamlessly, thus simplifying the process of responding to customer reviews promptly. We’ve found the AI-driven review responses particularly impressive—quick and personalized replies are a game-changer.
Birdeye integrates third-party applications easily, making it a perfect fit for your current workflow. At the same time, many customers can not stop talking about the ease of sending out review requests, even with their busy schedules. What really stands out with Birdeye is its review translation feature—it automatically translates reviews into English, which is a huge advantage for businesses with a multilingual customer base.
Additionally, it collects good reviews and helps the users to easily share them on your favoured social platform using pre-defined templates. Although the $289 per month price might be a bit high for some, many argue that the extensive features and user-friendliness, justifies the high cost.
Overall Verdict
When we talk about two competitors Moz Local and Birdeye, in the end it comes down to what you need for your business. Moz Local shines if you are a local business looking to boost your customer reviews and SEO. It does a great job at managing local listings and ensuring that your information is consistent across different directories.
Also, it enables you to monitor, read, and respond to reviews from multiple sites all in one place, helping you quickly address negative feedback and enhance customer satisfaction. It provides alerts for new reviews which can help you improve your response time and stay on top of customer feedback. In addition, it tracks review sentiments and helps you track and understand customer opinions over time.
On the other hand, Birdeye is a strong name in review management and reputation enhancement. It extends comprehensive package of tools to generate, respond to, and manage reviews across multiple platforms. The features like automatic review generation, real-time customer communication, and review translation gives Birdev=ye an edge over other review management tools.
Best Podium Alternative Tool for:
Large Enterprises, Mid Size Business, Small Business
Star Rating:
4.5/5 star (G2), and 4.4/5 star (GetApp).
Apps:
Android and iOS Mobile App and Web application.
Review Platforms Supported:
Bing, Glassdoor, Google Business Review, and more.
Key Features:
- Review Request and Response: The tool helps you in requesting and responding to customer reviews with the help of templates, which help in reducing response time.
- Keep an Eye on the Progress: Tracking and monitoring with Reputation is easier than ever. You can manage all your reviews earned across different sites from just a single dashboard.
- Review Performance Measurement: Reputation has a parameter called reputation score, which displays online performance at a glance, along with comparative competitor scores. This gives insights into your online reputation.
Pros
- It provides good customer support quickly. It often connects the users with the right teams whenever required.
- It gives easy suggestions and can assist in boosting your ratings across different review platforms.
- It helps you monitor and manage online reviews and survey responses, providing insights into customer feedback.
- It collects the required customer data and generates customized reports tailored to each user’s needs.
Cons
- Many times, users have complained that it works quite slowly, leading to delays in tasks.
- Even though you can use the filter reviews on the platform and access the feedback, it does not allow you to collect and respond to them directly.
- Users complain that the technical and complex platform often provides false positives, so complementing it with human oversight is advisable.
- The reputation score mechanism of the platform often lags when updating the dashboard.
Our Experience
Reputation is a tool that can help your business to enhance your online presence through its centralized review management which makes tracking and responding to reviews from multiple sources in one place easy. The automatic review generation and sentiment analysis capability can help you both collect and respond to the reviews correctly.
An exciting feature of the platform is that it assist in keeping a check over your online reputation with its reputation score system. This provides a clear look into businesses’ online performance as compared to the competitors and highlights the areas for improvement.
With its pack of features, Reputation can play an important part in improving your online reputation, increasing customer satisfaction, or enhancing visibility.
Overall Verdict
When selecting between Moz Local and Reputation, it comes down to whether you want a broader selection of services or a tool with review management and SEO enhancement capabilities.
Moz Local excels at monitoring, responding to, and analyzing reviews efficiently, fostering better customer engagement. This tool enhances both review management and SEO capabilities, making it invaluable for local businesses looking to improve their online presence.
Reputation, on the other hand, offers a comprehensive suite of tools for complete reputation management, including advanced analytics, integrated surveys, and a reputation score feature. This makes the tool ideal for big enterprises that want to manage their online reputation across different channels.
Best Moz Local Alternative Tool for:
Large Enterprises, Mid Size Business, Small Business
Star Rating:
4.5/5 star (G2), and 4.5/5 star (Capterra)
Apps:
Web application
Review Platforms Supported:
Facebook, Google Business Review, and more
Key Features:
- Review Management: The tool helps to collect, analyze, and respond to customer reviews. The advanced AI-powered tool helps to respond and collect reviews quickly.
- White-Label Solution: The platform allows you to rebrand and offer review management capabilities under your own name.
- AI-Powered Review Analysis: Vendasta uses AI power to analyze customer reviews, sentiment, keyword trends, and overall customer satisfaction.
Pros
- Vendasta has an automation capability that helps collect customer reviews. It also has templates that help seek these reviews and ensure the flow of feedback.
- Vendasta works through a central dashboard, making monitoring, responding to, and analyzing reviews from various sources easy.
- The tool provides robust customer support through resources such as email support, chat, and comprehensive help documents.
Cons
- Vendasta’s pricing can be relatively high, with a lack of transparency. Some businesses may find the $799 price difficult to afford for all premium features.
- While Vendasta integrates well with most third-party platforms, some users report issues when integrating with some lesser-known tools.
- Vendasta is a comprehensive tool with multiple features, which can make it complex for some users to navigate, often requiring a learning curve.
Our Experience
Vendasta’s easy interface can improve your review management process. It enables efficient monitoring of reviews across different review sites. A noteworthy feature of the platform is that it can categorize and prioritize reviews based on sentiments. This enables users to promptly find negative reviews and respond to them while capitalizing on the negative ones.
In addition, Vendasta has analytical capabilities that can give you clear insights into your customers’ thoughts. This will help you identify areas for improvement.
Also, Vendasta is among the few platforms that have white label capabilities. With Vendasta, you can customize the dashboard to fit your business branding for a more personalized experience.
Overall Verdict
When it comes to review management, Moz Local and Vendasta take different approaches. Moz Local shines with its strong focus on local SEO and citation accuracy. It helps you maintain consistent business listings, which indirectly boosts your reviews by ensuring your information is always up-to-date and easy to find. However, it’s not built specifically to manage reviews directly.
Vendasta, on the other hand, offers a more comprehensive suite. It goes beyond just local SEO, including robust review management tools. You can monitor and respond to reviews, manage your online reputation across various platforms, and leverage additional digital marketing features. While it’s a bit more complex, Vendasta’s all-in-one approach can be a game-changer if you’re looking for extensive review management and digital marketing capabilities.
Best Podium Alternative Tool for:
Freelancers, Large Enterprises, Mid Size Business, Public Administrations, and Small Business
Star Rating:
4.8/5 star (G2), and 4.7/5 star (GetApp).
Apps:
Android and iOS Mobile App and Web application.
Review Platforms Supported:
Bing, Glassdoor, Google Business Review, and more.
Key Features:
- Monitoring and Management: Partoo helps your business monitor and manage your customers’ reviews across different platforms.
- Reporting and Performance Tracking: The platform has reporting features to track and measure the performance of your online listings, customer reviews, and more.
- Benchmarking: The platform helps by enabling your businesses to benchmark their online presence against the competitors. It gives insights and data to compare key metrics such as reviews, ratings, and more.
Pros
- Partoo offers tools for listings, SEO support, and review management all in one platform.
- Partoo is a very user-friendly platform that you can navigate and utilize even if you have limited technical skills.
- Apart from collecting, it also helps in monitoring and responding to the reviews. It provides timely alerts whenever you receive a review on any site.
- Partoo provides insights to you through reports and competitors’ benchmarking.
Cons
- Some users complain that Partoo might lack certain advanced customizations for specific requirements.
- At times, issues arise due to Google APIs causing bugs, but Partoo’s support team usually addresses these problems swiftly.
Our Experience
Our experience with Partoo has been quite positive. It’s designed to simplify managing your online presence, particularly if you’re focusing on local SEO and reviews. The platform is user-friendly, making it easy to update business listings and track reviews across various sites. One standout feature is the review management tool, which helps respond to customer feedback efficiently.
We also appreciated the local SEO optimization features, which helped boost our visibility in search results. The integration with different review platforms was smooth and saved us time. While the setup process was straightforward, we noticed that it could be even more intuitive for first-time users. Overall, Partoo offers a solid solution for enhancing your online presence and handling reviews, making it a valuable tool for businesses aiming to improve their local search performance.
Overall Verdict
Moz Local excels in local SEO management and robust features for review management across different listings. The review management capabilities of the platform allow you to monitor and respond to customer feedback quickly and efficiently. However, it may lack some advanced features found in specialized review management tools.
On the other hand, Partoo stands out in terms of its comprehensive review management system. It helps collect and respond to reviews while also helping integrate your third-party applications. This can be a big advantage if reviews are a major focus of your business. While Partoo excels in SEO management, you will be satisfied with the ease with which you can handle customer feedback.
Best Podium Alternative Tool for:
Large Enterprises and Mid Size Businesses
Star Rating:
4.6/5 star (G2), and 4.7/5 star (Capterra)
Apps:
Android and iOS Mobile App and Web application
Review Platforms Supported:
Facebook, Google Business Review, and more
Key Features:
- Enhanced Listening: Brand24 is a tool that gives you a listening superpower. This helps you listen to what people are saying about you.
- Prompt Response: You need to respond to customer feedback promptly. With the help of the AI capability of Brand24, you can respond back quickly.
- Review Check: If you want a full picture of your online reputation, you can use Brand24. It helps in checking positive and negative reviews and where you need to improve.
Pros
- The platform allows users to configure custom monitoring settings easily. Real-time tracking provides the latest updates on social media mentions and conversations.
- Brand24 helps collect reviews and optimizes the time spent collecting and responding to them.
- You can use it to identify the reach and importance of your mentions. It filters out noise and focuses on what matters.
- The customer support team is highly skilled and responsive. They offer prompt assistance in setting up personalized campaigns.
Cons
- One of the main drawbacks is that Brand24 doesn’t cover every platform, so you may miss some mentions and conversations.
- There are some features that are available only with enterprise accounts, which are a bit pricy at $399.
- Sometimes, the Facebook and Instagram integration may seem sluggish. Also, it can not track reels and stories.
Our Experience
Brand24 is a robust choice for review management and social listening. It is a user-friendly tool with robust features that simplify tracking online mentions across multiple review sites. The centralized dashboard of the tool makes it easy to monitor and respond to customer feedback in real-time, fostering proactive engagement.
It also boasts a sentiment analysis feature that automates reporting, provides useful information about customer trends, and helps you identify strengths and areas for improvement. At the same time, it helps you identify the reach and importance of your mentions by filtering out noise and focusing on what matters.
Overall Verdict
Moz Local is an exceptional option for SEO and review management. It provides a robust set of tools to manage and enhance your business listings. It particularly excels in boosting your local visibility and making sure that consistent business information is available across various platforms. However, its review management features are more basic compared to specialized tools.
On the other hand, Brand24 shines in enhancing your review management and social listening. It has a friendly interface with comprehensive features that make tracking online mentions and customer feedback across multiple review sites straightforward.
Brand24, on the other hand, shines in social listening and review management. Its intuitive interface and comprehensive features make tracking online mentions and customer feedback across multiple review sites straightforward. The real-time monitoring and sentiment analysis features offer valuable insights into customer trends and brand sentiment.
Best Birdeye Alternative Tool for:
Large Enterprises, Mid Size Business
Star Rating:
4.5/5 star (G2), and 4.5/5 star (GetApp).
Apps:
Android and iOS Mobile App and Web application.
Review Platforms Supported:
Travelocity, Tripadvisor, Google Business Profile, G2, Grubhub, Capterra, and more
Key Features:
- SOCi Genius Reviews: It is trained to automatically write and send review responses that match your brand tone. This can help you save time while ensuring consistency across all review platforms.
- Competitive Reputation Monitoring: Compare your reviews with those of your competitors. This will give you about your market position and areas for improvement.
- Sentiment Tracking: It has tools and capabilities for tracking customer sentiments and analyzing the tone and mood of reviews.
- Review Aggregation: SOCi also collects reviews from sites like Google, Facebook, and more into a centralized dashboard.
Pros
- SOCi Genius can automatically generate on-brand responses, saving time and ensuring consistency.
- SOCi also helps track and analyze your customer sentiments, providing insights for improving customer satisfaction.
- The centralized management system aggregates reviews from different platforms into a single dashboard, simplifying monitoring and management.
Cons
- The platform has a comprehensive set of features which may lead to higher learning curve and more time in realizing its full potential.
- SOCi may be costly for many small businesses compared to other review tools with similar features.
Our Experience
When we started using SOCi to manage online reviews, we were delighted by its capabilities. The SOCi Genius Reviews feature could be a game-changer for your business. It automatically
helps by crafting responses that perfectly match our brand’s voice. It can help by saving time and ensuring replies are consistent across all platforms.
The centralized dashboard ads on to the convenience needed for seamless review management. It can help you avoid hopping between different sites to see what your customers are saying—everything is right there. In addition, the sentiment tracking helps in understanding how customers feel over time, providing actionable insights to better your service.
While we are talking about the plus points, it is important to address the fact that it has some drawbacks too. For instance, the complex platform takes time to master. Also, while the automated responses were generally spot-on, the customization options a bit limited for specific situations. In the end, SOCi is on a pricier side, especially for smaller businesses.
Overall Verdict
Moz Local is a strong choice if your primary goal is local SEO. It’s great for managing and optimizing your business listings across various directories, helping improve your local search visibility. It focuses heavily on keeping your business information accurate and consistent, which is crucial for local SEO success. However, its social media management capabilities are more limited compared to dedicated tools.
SOCi, on the other hand, excels in social media management and engagement. It offers robust features for managing multiple social media accounts, scheduling posts, and analyzing performance. SOCi also provides tools for handling social media advertising and engaging with customers across different platforms, making it ideal if social media is a big part of your strategy.
In short, if local SEO is your main concern, Moz Local is your go-to. For a comprehensive social media management solution, SOCi is the better choice.
Why Consider Moz Local Alternatives?
After learning about the different Moz Local alternatives, it is important to understand why we need to consider alternatives for Moz Local.
The reason is that while Moz Local may be a famous solution in its space, it comes with drawbacks. These limitations can make you seek out alternative solutions. So, what are some of the main drawbacks of Moz Local? Let’s explore them.
- Feature Variety: Alternatives might offer features better suited to specific needs or industries.
- Cost Efficiency: Different pricing options could be more budget-friendly.
- User Experience: Some platforms may provide a more intuitive interface.
- Support Quality: Alternatives might offer better customer service and support.
Conclusion
Selecting the right review management platform is essential for businesses aiming to improve their online reputation. While MozLocal is a well-regarded option, other alternatives provide competitive features, often at more budget-friendly rates.
By thoroughly assessing your business requirements, budget, and feature preferences, you can find the best platform from our curated list of top MozLocal alternatives. Keep in mind that a robust online presence can greatly influence customer acquisition and satisfaction.
Frequently Asked Questions
What is Moz Platform?
Moz is a comprehensive platform providing SEO and review management that helps you improve your search engine visibility.By delivering new perspectives and giving you the tools to stay ahead in the market.
What is Moz Local used for?
Moz Local is an automated listing management tool which has active and continuous syncing of location data to our partner directories. The main purpose of Moz Local is to positively affect your visibility on Google by enabling you to publish location data and maintain its consistency in bulk.
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