Drive More Impact With 3:4 Instagram Posts

Give your content extra vertical space to stand out while adding variety to your Instagram strategy.

To help your posts stand out on Instagram, SocialPilot now supports 3:4 aspect ratio editing directly in the Image Editor, giving your visuals more space to shine.

Why 3:4 Matters for Instagram

The Instagram feed is constantly evolving, and so are the formats that perform best. While square (1:1) and landscape (16:9) have long been the standard, the 3:4 aspect ratio is now the recommended format for feed posts.

Here’s why:

  • More Visibility: These posts take up more screen space, increasing the chance of engagement.
  • Stronger Engagement: Extra space makes your content feel bigger, bolder, and harder to scroll past.
  • Variety for Your Strategy: Mixing aspect ratios adds variety and keeps your feed visually dynamic.

How SocialPilot Makes It Simple

With the new 3:4 option in the built-in Image Editor, you can adapt your creatives without juggling multiple tools.

What Does This Mean for Your Brand?

Your Instagram feed gets a built-in boost. By embracing the 3:4 aspect ratio, your posts are more likely to be noticed, engaged with, and remembered.

To learn more about the feature, check out the help documentation or reach out to the support team.

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