Social media has changed the way brands connect with their potential and existing customers. Though the process seems straightforward, Social media marketing in itself is a complex process.
It takes your team’s enormous efforts to ideate and execute strategies without making any error. If not managed properly, it may eventually lead to employee burnout and generate fewer leads.
Now you can step up and make your social media marketers’ lives easier by improving their efficiency with some top-rated project management tools. These tools can help them quickly manage and grow social presence across various platforms, like Facebook, LinkedIn, Twitter, Instagram, YouTube, Tiktok, and Pinterest.
Without using the right project management tools, you may risk falling behind your fellow competitors and disconnecting with your peers, customers, and potential customers, something which you would not want to happen in any case.
Here’s why using the best project management tools is critical for the success of your social media marketing strategy.
But before you daydream of these benefits, you need to complete the most crucial step first. And that is choosing the right tool! So let’s have a look at 9 project management tools that will lessen your burden and increase productivity. This list can help you make the apt choice.
Finding the right project management tool for social media managers is not easy as many tools are available. It takes thorough research and in-depth analysis of every project management software before finalizing the one you consider would serve your needs. Here are some best in the industry tools for you to choose from.
A comprehensive, all-in-one project management software that simplifies the way projects are managed at every stage.
When it comes to project management, ProofHub is a complete package. It is an easy-to-use, all-in-one tool with built-in features that will help social media managers quickly plan, organize, and collaborate on projects of all sizes at one centralized location. You get a clear, holistic view of all the activities and instantly communicate with team members, managers, or clients.
You can create tasks and subtasks, collaborate on designs and documents, and see work moving through multiple stages to ensure all your projects are completed on time, every time.
ProofHub offers a wide range of powerful features, which include:
ProofHub subscription starts at $50/month, and the premium version is available for $99/month. A free 14-day trial is also offered.
An all-in-one project management tool, Nifty is ideal for every phase of a project’s lifecycle.
Nifty is a robust project management software that encompasses every phase of a project lifecycle. It is fully equipped as a project management tool for social managers because it includes customizable talkboards, phase-based roadmaps with automated reporting, and built-in docs.
While many project management softwares focus solely on the task management section of project management, Nifty’s robust suite of collaboration tools, such as a built-in direct messenger & video calls make it a more practical and reliable project management tool for social media managers.
Nifty possesses a wide range of powerful features like:
Nifty offers a free-forever plan and it’s paid plan starts out as low as $5 per user per month.
One of the best marketing calendars that connects your content and social media accounts in one view.
CoSchedule is considered one of the best social media management tools. Social media managers can manage their projects on a single dashboard and simultaneously share and publish content, saving time and improving productivity.
Besides helping with marketing and task organization, CoSchedule is also ideal for professional marketers looking to collaborate and communicate with their teams to deliver projects on time. It helps with content planning, content organization and enhances your content quality with headline analyzers.
CoSchedule offers a range of useful tools for social media managers, which include:
CoSchedule pricing starts at $39.00 per month. They offer a free trial with a demo version.
Sprout Social is a professional platform for social media management for brands and agencies of all sizes.
Sprout Social is a SaaS tool ideal for advanced scheduling of social media posts and tracking their performance across various platforms. Social media managers can attach all their social media accounts easily and quickly.
Sprout Social’s simple and intuitive interface offers a quick snapshot of your social media accounts. Several tabs help users schedule and publish social media posts, pull analytics reports, and monitor social media campaigns.
Sprout Social offers a range of tools which include:
Sprout Social pricing starts at $99 per user/per month. They also offer a free 30-day trial.
Trusted by over 73,000 brands and businesses worldwide, Buffer is a social media management tool to plan and schedule social media campaigns across all platforms visually.
The primary feature of Buffer is to help users line up updates and make content sharing as easy as possible in the future across a range of social networks.
Buffer is much more than a scheduling tool; you can measure and report the performance of your content, build the Instagram community, and save you time and money by eliminating manual handling of all your social media posts.
Some of Buffer’s powerful features include:
Buffer’s pricing starts at $10.00 per month per social media channel. A free 14-day trial is available. Buffer is a favorite social media tool of many small digital marketing agencies, but for many, it is over-budget.
A project management tool built to increase productivity, optimize task management, and facilitate collaboration.
Seeking to enable teams of all sizes to centralize their projects in one place, Plaky is a project management tool that doesn’t hide any essential features behind arbitrary paywalls. Plaky’s extensive customization features allow teams to visualize and organize tasks as they see fit, including via custom-made Kanban boards.
Social Media Managers, in particular, can use Plaky to plan and track their social media campaigns and events, as well as streamline their day-to-day activities. In gist, Plaky is a powerful and versatile app that can just as easily meet the demands of any team. Users can use Plaky free of cost.
Some of Plaky’s most noteworthy features include:
Hootsuite is one of the best social media management tools for executing social media strategies across multiple social media networks.
With over 16 million users worldwide, Hootsuite has all the tools you need to execute marketing campaigns, identify and connect with your audience, and send them targeted messages via multiple channels. Social media managers can create and manage business campaigns from a single dashboard, which can also track conversations, schedule messages, and engage with customers.
Some highly functional features of Hootsuite include:
Hootsuite pricing starts at $49 per month, and a 30-day free trial is also available.
A powerful, feature-rich Project management platform with an intuitive user interface, perfect for businesses of all sizes and needs.
Teamwork was actually created by 2 former digital agency business owners. You can trust it will have everything you need to manage your projects in one centralized location effectively. It allows you to efficiently and effectively track and manage tasks, team members, milestones, deadlines, workloads, and much more.
Teamwork has a range of powerful and useful features such as
Teamwork pricing ranges from free through to a variety of premium options, there is also a 30-day free trial.
A social media management tool that makes management and tracking analytics accessible.
NapoleanCat is another social media automation tool that can save your draining team effort. It offers a single inbox for multi-platform communication. It also automates customer support services, so you don’t need to. NapoleonCat is great for benchmarking and monitoring competitors.
Some of the amazing features of NapoleanCat are:
NapoleonCat starts from $27 per month with a free trial of 14 days.
A project management and productivity tool to communicate with your team and collaborate on any project – all in one place.
ClickUp is a popular project management and productivity software solution to support individuals and teams with task management, collaboration, communication, and more. Manage simple to complex projects effectively through various features in this tool.
Manage projects from start to finish and choose from a variety of functional views to make project planning an ease. Personalize your own workflow with customizable views, custom widgets for your dashboards, and ClickApps to configure your work according to your needs.
ClickUp features a variety of functions and tools including:
ClickUp offers a free-forever plan. Paid plans offer unlimited storage and added features depending on the size of your team. Plans start at $5 per member/month for small teams. Business and Business Plus plans start at $12 and $19 per member/month respectively.
A project management tool that works with accuracy, improving productivity, and projects organized.
Monday.com is a simple yet effective project management tool that manages all your projects. It is fantastic for striking collaboration to multiply team efficiency. You can track the workflow and planning stages of your project right from the tool with absolute transparency.
The intuitive interface has visual elements for quick insights. It also supports quite a few integrations and a handful of use cases. Overall, it is a flexible tool that just makes delegating and progress tracking simpler. Check this monday.com review for more details.
Monday.com gives its users the following features:
Monday.com pricing starts at $27 per month and can be upgraded anytime. A free trial of 14 days is also available.
A robust project management software based on Gantt charts for an optimized task, team and resources management, and smooth collaboration.
GanttPRO is a robust online project management software that will help you plan, implement and control your complex social media projects easily. The tool is based on a widely used project management tool, a Gantt chart.
With its help, you can keep track of all the activities and never miss a single detail. Moreover, the software features a whole bunch of useful options for effective task, team, and time management.
GanttPRO’s most remarkable characteristics include:
GanttPRO offers 14 days of a free trial. Pricing starts at 8.90$ per month.
A phenomenal tool to track your diversified social media clients scattered on multiple networks with all customer-front services.
Managing a successful social media client can require working on multiple tasks at once, communicating with customers in a fast-paced environment, and tracking different campaigns and ads continuously. Indy is a strong project management tool that can help you keep everything moving and build strong social media projects.
Here are the features Indy offers to help freelancers manage their social media clients:
Indy has a completely free plan and a priced plan. The priced one costs $6.75 each month.
A product management tool that lets you look after all aspects of project management with proactive tracking features.
If you are a product manager or a project manager, Chisel can be your potential ally. It serves as your one-stop solution for various needs related to team alignment, roadmaps, and customer feedback. Chisel is perfect for both small and large marketing agencies.
Some of the key features offered by Chisel are:
Chisel offers 3 plans. The first plan is completely free while the Premium plan costs $229 each month. The Enterprise plan is completely customizable.
A powerful all-in-one project management and team collaboration tool that enables your teams to collaborate, plan, analyze, track and manage everyday tasks.
nTask is a unique Project Management tool that helps users showcase their tasks and work in the form of a process. nTask lets users connect their work in one place to collaborate with other teams. It is a relatively easy-to-use tool that allows users to move around tasks freely. Furthermore, nTask supports integrations with tools such as Zoom, Microsoft Teams, and Google Calendar.
Some of the best features of nTask are:
nTask pricing starts at $3 per month when billed yearly. A free trial of 14 days is also available.
A tool for project managers that helps capture feedback, explain tasks, and collaborate with team members.
Whether you are a project manager or even a product manager, and no matter what tool from this list you’re using, Markup Hero is a perfect companion app. Snap screenshots, add annotations, gather feedback, share with links, and easily embed in project management tickets.
Some key features offered by Markup Hero are:
Markup Hero has a forever free plan and a premium plan which is $4/month. At that price, it’s a no-brainer.
A time tracker that comes with a powerful project management module to manage projects from beginning to end, set budgets, see progress and analyze earnings.
By applying TMetric, any manager gets a tool to keep time, projects, and teams under control for better productivity and profits. Break down each project into tasks, track project progress for success hit budgets and deadlines, review detailed reports, and ensure your team stays focused during the whole project timeline. Build a perfect and effective workflow for your team with this time tracking and productivity app.
Key features of TMetric are:
TMetric has a free plan for personal use. Paid plans with advanced functionality start at $5 per user per month. And, of course, you can get a free 30-day trial to test the tool.
A top leading provider of editable PowerPoint templates. SlideModel helps thousands of customers worldwide to communicate complex pieces of information in a visual format through graphs, reports, business models, and plenty of other options that can serve the needs of project managers.
SlideModel is a subscription-based library of resources to create professional presentations and several other graphic formats to document data in a visually attractive format. With its extensive range of over 40,000 products for Microsoft PowerPoint and Google Slides, users can create presentations in just minutes, focusing only on the content to list down per slide. All the design decisions are made for the user and yet fully customizable to meet the requirements of any presenter/brand.
Besides helping business professionals create impactful presentations, SlideModel has a versatile usage mode, as users can find icons, maps, vector images, or repurpose presentations for personal use instead of work files. If their large collection of templates doesn’t fit your requirements, their top-quality customer service can consider your comments and return a custom-made template.
SlideModel offers these features with their subscription-based model:
Free presentation templates are available, with new models released on a weekly basis.
Slab is a knowledge management solution that lets businesses create policies, document guidelines, and maintain processes all in one place.
Slab can be modified and organized however your organization wants it. With information stored in a centralized repository, topics and other content materials can be shared across teams.
Slab gives you the freedom to carry out your task in the most efficient way possible.
These Slab features make learning and documentation fun and easy.
Slab pricing starts at $6.67 per month, and it also offers a free version.
To Sum It Up
While each of the top project management tools for social media managers listed here is designed to help achieve efficiency, the one fact that needs to be remembered is that no one application can suit all users.
Some tools are ideally suited for large teams and agencies, while others are better for small businesses and freelancers. It’s essential to choose the right tool after assessing your situation and budget. Teams are responsible for overall business success, and making their lives simpler should be the top priority.
Tools like SocialPilot allow them to troubleshoot the redundancy to achieve better results and perform to the best of their abilities.
Using a social media management tool can help simplify the process of creating and implementing a multi-platform campaign. Marketers can streamline the posting process by planning everything in one place and then posting all at once without shifting between platforms.
As per social media statistics, the top social media platforms are:
Social media management tools like SocialPilot are for scheduling posts for multiple social media platforms to boost reach to the relevant target audience. You can also collaborate with your teams and clients to establish a workflow.
Outsourcing social media management can cost $900 to $20,000 per month. The services usually include developing and managing a company’s social media marketing and advertising strategy on the most popular social media platforms.
The social media manager is responsible for strategizing and executing social media marketing campaigns. They monitor, moderate, and respond to audience comments, compile campaigns, and create content. These experts guide businesses on how to enhance their online presence.
A cost-effective social media marketing tool designed and developed for marketing teams and agencies to automate their social media management.
Over 75,000 social media managers use SocialPilot as their go-to tool for all their social marketing needs. From solopreneurs, marketing agencies, and small businesses, to enterprises, it can cater to all their social media marketing requirements.
SocialPilot provides you a single platform to manage all your social media accounts. This helps improve your social media management efficiency, as you don’t need to post updates on multiple stand-alone websites.
Better yet, you need not switch apps even for communicating with your team, as SocialPilot assists with efficient teamwork for approvals on your posts. Members and even clients can exchange feedback on a post level inside the tool’s dedicated comment section, so any changes or edits needed in it can be done just in time.
That’s why it is one of the best tools for social media team collaboration.
SocialPilot covers the most popular social media networks, and users can share as many as 500 posts and link them to as many as 200 social profiles from a single account!
Right from curating, creating, scheduling, and post-publishing tracking too, SocialPilot is an all-rounder. Onboard your teams and clients, collaborate with them with selective access, and easily share white-label reports.
Powerful features of SocialPilot include:
SocialPilot offers a free 14-day trial and offers 4 pricing plans, starting at $25.50 per month (billed annually). Users can downgrade or upgrade plans and cancel anytime.