Agorapulse Vs. Sprout Social: Which is Better For your Business?

Agorapulse Vs. Sprout Social: Which is Better For your Business?

Agorapulse Vs. Sprout Social

Overview

This one also integrates many social media channels such as Facebook, Google Business, Instagram, Linkedin, Twitter, Youtube, and Tiktok. However, it does not support Whatsapp.

Its major functionalities include scheduling, publishing, analytics, and reporting. Users can monitor hashtags, mentions, and keywords of their choice on all the supported platforms, which is an excellent way to keep track of all the ongoing trends online.

This easy-to-use social media management app can provide for all possible needs of any marketing agency while keeping costs at a reasonable level.

It enables users to simultaneously monitor and post on multiple social accounts on various platforms. Sprout Social seamlessly integrates all those major social platforms, including Twitter, Facebook, TikTok, WhatsApp, LinkedIn, Instagram, Pinterest, and YouTube.

And it has excellent analytics and reporting capabilities, which let you know how your business’s social media strategy is working out. You can track every engagement metric for each type of post from the same dashboard.

This makes managing multiple social accounts for a business or handling them for multiple clients hassle-free. An insightful tool such as Sprout Social is a must-have for every social media marketer.

Best Suitable for

Agorapulse

Agorapulse

Start with $69

Agency, Small Business, Enterprise

SproutSocial

SproutSocial

Start with $249

Small Business, Enterprise, Agencies

SocialPilot

SocialPilot

Start with $30

SMBs, Agencies, Multi-Location Brands

At a Glance

Based on user reviews, let us now weigh Agorapulse vs. Sprout Social against each other. These scores are based on the experience of the users with the tools.

As per the overall ratings, Agorapulse scores slightly higher than Sprout Social, whereas both tools have been rated equally for ease of use. The quality of support and the process of setting up is marginally better in Agorapulse than in Sprout Social.

Note: SocialPilot is a very streamlined and user-friendly tool, which scores higher than both, Agorapulse and Sprout Social when it comes to ease of use.

Have a look at all the scores for Agorapulse vs. Sprout Social, along with SocialPilot, to get a complete picture.

Agorapulse

Agorapulse

SproutSocial

SproutSocial

SocialPilot

SocialPilot

Number of Reviews 865 2131 741
Overall Star Rating
Ease of Use
Quality of Support
Ease of Setup
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Quick Comparison

Now, let’s get into some details about Sprout Social and Agorapulse. In this section, we will address all the main features one must know about to make the right choice between them.

After a glance at the numbers, it becomes apparent that Sprout Social has a much higher price point than Agorapulse. The cost of the advanced plan of Sprout Social is $350 more than that of Agorapulse. This makes Agorapulse a powerful contender amongst Sprout Social’s alternatives.

When it comes to the principle capabilities, Sprout Social vs. Agorapulse is an evenly matched pair. Both tools possess robust scheduling and publishing capabilities, a social calendar, and a library for efficient content management. Analytics and reporting insights are included within the tool to monitor all essential metrics regarding post-performance and engagement. Due to their global clientele, both tools are available in many other languages like French, Portuguese, Spanish, and a few more.

Despite being such versatile tools, neither Agorapulse nor Sprout Social has white-label features.

Note: SocialPilot provides its users with white-label capabilities, enabling them to have customized and branded dashboards and reports. This is a surprising factor as both Sprout Social and Agorapulse, despite costing more, do not offer this facility to their users.

Given below are all the details about the most vital features, Agorapulse Vs. Sprout Social, along with SocialPilot so that you can compare them at a glance.

Agorapulse

Agorapulse

SproutSocial

SproutSocial

SocialPilot

SocialPilot

Can't Miss to Compare
Minimum Pricing $69/Month $249/Month $30/Month
Number of Accounts 10 5 10
Number of Team Members 1 1 2
Number of Posts that Can Be Scheduled Unlimited Unlimited Unlimited
Core Capabilities
Scheduling & Publishing check check check
Analytics check check check
Inbox check check check
Collaboration check check check
Competitor Tracking check check check
Whitelabel check check check
Localization German, English, French, Portuguese, Spanish English, French, Italian, Portuguese, Spanish German, English, French, Portuguese, Spanish
Support Priority Email & Chat Support Priority Email & Chat Support Email, Chat, Social Media, Phone
Learn More Learn More 14 Days Trial

Review

Positive

  • Agorapulse is easy to use and navigate. The calendar view allows you to view all items in one place, making it convenient for planning your tasks efficiently.
  • Agorapulse is known to provide great customer service. The support team offers prompt and helpful assistance, leaving customers with a positive experience.
  • You can share content calendars directly with your clients for review using Agorapulse. This feature allows for seamless collaboration and communication, ensuring that your clients are kept in the loop every step of the way.

Negative

  • The lack of control over linking images and URLs in Agorapulse can be a drawback for users, as the URL is automatically linked to the thumbnail image and cannot be separated.
  • The absence of preset UTMs and the difficulty in drafting posts in Agorapulse can also pose challenges for users and hinder their ability to manage their content effectively.
  • The maximum image size permissible in Agorapulse is very low, limiting the ability for users to upload high-quality images and thereby effectively showcasing their content.

Positive

  • Sprout Social's "Optimal Times" feature offers a guide for scheduling posts. It provides five options for the best time of day to post and rates them from 1-5, enabling the user to make an informed decision while still retaining flexibility in their scheduling.
  • Sprout Social gives you good experience in social media management with it's user-friendly interface. The platform is intuitive and straightforward, making it easy for you to manage your social media presence with ease and efficiency.
  • Sprout Social's integration of analytical functions provides a comprehensive approach to monitoring the performance of campaigns, publications, and social media listening. It offers a professional way to track and measure success, making it a valuable tool for businesses to optimize their social media strategies.

Negative

  • The inability to automatically tag all comments under a post when tagged at a later time is a major disadvantage. It requires users to manually go back and tag each comment, which can be a time-consuming and a tedious process.
  • The rise in the cost of Sprout Social has resulted in a substantial monthly fee, making it a costly investment. It can be a significant burden for smaller companies and may limit the accessibility of this platform to a wider range of users.
  • The lack of an easy way to store frequently used hashtags in Sprout Social can be a hindrance for users, making the process of tagging and organizing content more time-consuming.

Positive

  • SocialPilot can schedule posts in advance on multiple platforms at once while customizing the post for each one of them for the scheduler.
  • SocialPilot constantly keeps updating itself by keeping a keen eye on customer suggestions and dynamic needs of social media channels. This way, the platform, backed by features that users require, is able to fulfill every demand a marketer may have.
  • SocialPilot offers multiple features at a very affordable price. Different pricing plans make it an excellent choice even for small businesses. And it can upgrade the plans anytime as per requirement.

Negative

  • Although the Bitly integration is convenient, you'd like to see all these features built natively within SocialPilot or have automated workflows that create UTM links for all campaigns and other variables.
  • Users have reported that accounts may occasionally become disconnected, resulting in failed scheduled posts. However, it is a simple process to reconnect the account and reschedule the post, as all posts get saved.
  • One disadvantage of SocialPilot not offering a social listening feature is that it may not be the best choice for businesses or individuals who require comprehensive social media monitoring and analysis.

Pricing

To compare Sprout Social vs. Agorapulse meaningfully, we need to measure the most decisive factor for users to select a tool, i.e., its price. So this section will help you collate every pricing plan of both tools.

Sprout Social is at a higher price point, costing $499 for its agency plan. Under this plan, a group of 10 can use the tool to connect an unlimited number of social accounts and schedule up to 10000 posts. Compared to Sprout Social, the same plan for Agorapulse costs $149, allowing a single user to connect 20 accounts and post unlimitedly.

Having such a limited quota for the number of social accounts, even in the agency plan what often drives users toward Agorapulse’s alternatives, despite it being a cost-effective tool.

But they follow a similar billing model for multi-user access. Users are charged for every team member they add to their profile on the tool.

Note: SocialPilot charges their user only once and allows 6 team members to work from the same account. Hence, and they do not have to worry about incurring extra costs.

Now, look at the table below to compare each pricing plan, Sprout Social vs. Agorapulse and SocialPilot, to get a clearer perspective on things.

Agorapulse

Agorapulse

SproutSocial

SproutSocial

SocialPilot

SocialPilot

Standard
$69/per month
Standard
$249/per month
Professional
$30/per month
Professional
$99/per month
Professional
$399/per month
Small Team
$50/per month
Advanced
$149/per month
Advanced
$499/per month
Agency
$100/per month
Enterprise
Custom
Enterprise
Custom
Agency+
$200/per month
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30 Days Free Trial
No Credit Card Required
14 Days Free Trial
No Credit Card Required
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In-depth Scheduling and Publishing Capabilities Comparison

Automation of content on multiple social platforms is the main reason why any brand or business turns towards a social media management tool in the first place. So when discussing individual aspects of these tools, scheduling, and publishing would come first.

Like any other efficient scheduling tool, Sprout Social and Agorapulse also have all the basic but powerful features like advanced queueing, platform-specific customization, in-app integrations, etc. But of course, there are some prevalent differences, like Agorapulse doesn’t have adept content curation abilities.

If we talk specifically about scheduling, Sprout Social supports various types of content to be posted, while Agorapulse can’t publish Facebook reels or carousel posts. However, there is a similarity or two in their shortcomings. Neither Sprout Social nor Agorapulse can schedule first comments with posts on Facebook and LinkedIn.

A very critical demand that every social media scheduling tools needs to qualify for is that it lets its users schedule as many posts as they want, but Sprout Social has a cap on these criteria of 10000 posts. But if we gauge SocialPilot as a Sprout Social alternative, it fills this gap by allowing users to post and schedule limitlessly.

Note: Scheduling the first comment along with posts is a feature in increasing demand nowadays by businesses. It helps keep your post crisp and short, and you can optimize your reach and engagement by putting all those extra links and hashtags in the first comment. SocialPilot allows users to schedule first comments for Facebook, Instagram, and LinkedIn posts.

See the table below outlining all the scheduling and publishing features for Sprout Social vs. Agorapulse and SocialPilot for added reference.

Agorapulse

Agorapulse

SproutSocial

SproutSocial

SocialPilot

SocialPilot

Smart & Advanced Queueing check check check
Customize Post for Each Platform check check check
Post Preview check check check
Canva Integration check check check
Unsplash Integration check check check
Slack Integration check check check
URL Shortener check check check
Visual Post Support (Image, Video, GIF) check check check
UTM Parameters check check check
Cloud Storage check check check
Hashtag Suggestions check check check
Advance Publishing Capabilities
Save Draft Posts check check check
AI Assistant check check check
Watermark on Images check check check
Bulk Scheduling check check check
Content Curation check check check
Auto publishing from RSS check check check
Social media calendar check check check
Mobile App check check check
Browser Extension check check check
Advance Facebook Publishing Capabilities
Reel Scheduling check check check
Support Album Posts check check check
Support Carousel Posts check check check
Alternate Text on Image check check check
Support Facebook First Comment check check check
Audience Targeting check check check
Boost Post Scheduling check check check
Support Mention and Hashtags check check check
Advance Twitter Publishing Capabilities
Location Tagging check check check
Support Mention and Hashtags check check check
Support Multiple Image Posts check check check
Threads Scheduling check check check
Advance Instagram Publishing Capabilities
Reel Scheduling check check check
Story Scheduling check check check
Tag Profiles on Images check check check
Location Tagging check check check
Support Instagram First Comment check check check
Instagram Grid check check check
Advance LinkedIn Publishing Capabilities
Audience Targeting check check check
Support LinkedIn First Comment check check check
Advance YouTube Publishing Capabilities
#shorts Scheduling check check check
Mention of Other Youtube Accounts check check check
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In-depth Analytics Capability Comparison

Analytics is the blueprint following which all social media strategies are built. Without trends and numbers to guide, no marketer could always make the right moves. So in this section, the analytics and reporting capabilities of Sprout Social and Agorapulse are in the spotlight.

Both tools match each other pretty closely in the analytical points. They provide insightful metrics for every type of content posted on the business pages of each social media platform they support.

Here are all the essential aspects of analytics and reporting for comparing Sprout Social and Agorapulse alongside SocialPilot for a better comparison.

Agorapulse

Agorapulse

SproutSocial

SproutSocial

SocialPilot

SocialPilot

Whitelabel Downloadable Report in PDF Format check check check
Email PDF Report to Client check check check
Auto Schedule Report with Team and Client check check check
Custom Report Builder check check check
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In-depth Inbox/Listening Capability Comparison

Effective social media management requires not only the ability to create compelling content but also the ability to listen to and engage with your audience. And to manage all your engagements and monitor all reviews, marketers need their toolkit to have a capable social inbox. Let us compare the same for Agorapulse Vs. Sprout Social.

Sprout Social has a robust social inbox that lets users keep an eye on the internet for whatever keywords they choose. Similar capabilities are also available in the listening feature of Agorapulse. But compared to Sprout Social, it lacks the ability for users to reply to queries, reviews, and visitors’ comments.

Note: SocialPilot’s social inbox enables users to manage all their conversations on multiple platforms from a single dashboard. Being a perfect Agorapulse alternative, this nifty tool lets you reply and react to Facebook and Google Business reviews.

Here’s an overview of all the listening features of Sprout Social vs. Agorapulse and SocialPilot alongside them. You can see how SocialPilot is a cheaper but equally effective alternative to Sprout Social.

Agorapulse

Agorapulse

SproutSocial

SproutSocial

SocialPilot

SocialPilot

Can Reply Message check check check
Can Reply Questions and Reviews check check check
Can Reply on Visitor Posts check check check
Real-Time Social Listening check check check
Learn More Learn More 14 Days Trial

In-depth Social Media Collaboration Capability Comparison

Team collaboration is essential for social media management to ensure a cohesive brand voice, timely response to inquiries, and effective content creation. Now let’s take a peek at the collaborative features and capabilities of both Sprout Social vs. Agorapulse.

Now both tools allow users to invite an unlimited number of clients, work with multiple team members seamlessly, and assign them particular roles and duties in the workflow.

Note: Despite being a cost-effective tool, the pricing model Agorapulse adopts makes it challenging to onboard team members as users have to pay for each of them. Compared to Agorapulse, SocialPilot allows a total of 6 team members to work together. The one-time payment includes all the costs, and no extra charges are incurred.

Take a look at the collaboration capabilities of Agorapulse Vs. Sprout Social and SocialPilot as a reference point for being an economical but resourceful option.

Agorapulse

Agorapulse

SproutSocial

SproutSocial

SocialPilot

SocialPilot

Free Unlimited Client Onboarding check check check
Per Post Multi-User Collaboration check check check
Access Management check check check
Content Approval Workflow check check check
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Frequently Asked Questions

Is Sprout Social trustworthy?

In terms of publishing content, Sprout Social is a very reliable software. Users use the app to queue all types of posts on various platforms to be published without a second thought because it does its job consistently. Also, Sprout Social is very astute when it comes to social media monitoring as well, which monitors all social channels and other content platforms for the keywords of your choosing.

Who are Sprout Social's biggest customers?

Some of Sprout Social's biggest customers are Shopify, Evernote, Edelman, Glassdoor, Havas, Loews Hotels, the Denver Nuggets, Subaru, the University of Pennsylvania, NBC Universal, the City of Las Vegas, and Vice.

Sprout Social's target group includes small businesses, agencies, and enterprises.

Does Agorapulse post to Instagram?

Yes, Agorapulse posts images, reels, and stories on Instagram, being able to schedule content for multiple business accounts on the platforms simultaneously.

What platforms does Agorapulse support?

Agorapulse supports Facebook, Google Business Profile, Instagram, Linkedin, Twitter, Youtube, and Tiktok.

What are the disadvantages of Agorapulse?

Agorapulse is an efficient social media management tool but it lacks certain scheduling features. It's unable to post reels, carousel posts, and first comments on Facebook. It also lacks content curation features which is a big gap in its content automation functionality.

About the Author

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Jimit Bagadiya

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