To be above board, agencies are sometimes confused to choose the most relevant and easy-to-use social media marketing tool!
The surge in the usage of social media platforms has resulted in the growth of social media marketing tools. There are over 300 tools in the social media marketing domain itself, making it difficult to choose the right one. Among all of them, certain tools are doing good by helping social media marketers target the right audience.
Agorapulse is one of the preferred social media management tools. It is an easy to use social software that allows you to drive engagement and build relationships.
However, each tool has its pros and cons and for a protracted period, the only option has been Hootsuite and recently it is Agorapulse; but it appears that the situation is changing these days.
Why consider alternatives of Agorapulse?
Considering an alternative to Agorapulse is important because this will let you see the bigger picture and help decide the right tool. Also, many tech and internet companies offer more and probably better features than what social media marketing tools like Agorapulse are currently proposing in the market.
Agorapulse supports publishing content on Facebook groups, inboxes, and monitoring for Youtube, and allows capturing comments on Facebook ads.
However, small businesses still need that push in terms of boosting their visibility at a cost-effective price alongside multiple options made available easily.
Also, there is no harm in exploring a tool that can offer something better than Agorapulse. Hence you should look for alternatives that offer the same functionality options as Agorapulse.
In this blog, we will review ten alternatives to Agorapulse. This listicle will help you decide the right tool based on various factors set for your respective business.
What are the best Agorapulse alternatives?
- User-friendly interface, no learning curve
- Advanced scheduling & publishing
- Team & client management
- Social media analytics & reporting
- Facebook ads & social inbox
- Connects 25 accounts at $30/m
- 24x5 support available
Let’s now go through a detailed analysis of each of the tools mentioned above. I have compared each tool with Agorapulse to give you a holistic perspective. This will help you to select the right tool for your social media marketing endeavors.
1. Agorapulse Alternative - SocialPilot
SocialPilot is an excellent social media marketing tool that helps schedule and bulk schedule your posts, and manage multiple social media accounts seamlessly.
It has been developed considering the necessities of small businesses and agencies.
SocialPilot helps in managing a business presence on social media, optimizing ad management, monitoring conversations, and coordinating with the team in a hassle-free manner.
It is well known in the market for providing user-friendly features like bulk scheduling, publishing, and engagement, apart from easy to understand analytics.
SocialPilot has developed a custom algorithm to detect spam content by taking into consideration factors like the number of posts, text on posts, referenced URL, frequency of publishing, and other factors.
- Customized Posts
- Bulk Scheduling
- RSS Feeds
- Content Curation
- Central Dashboard
- Easy collaboration
- Proactive spam monitoring
- 24*5 support
- Transparent pricing
- Manual tracking and IP monitoring
SocialPilot vs Agorapulse
Even though the features of both the tools look similar but SocialPilot can come to your rescue if you have a tight budget and you are still looking to schedule posts and seek insightful analytics.
The agency plan offered by SocialPilot lets you connect up to 100 social media profiles, whereas the most expensive plan - ‘Enterprise’ by Agorapulse lets you connect only with 60 profiles. If you want to connect more profiles you need to pay additional charges.
If you want to connect more accounts and want to schedule your posts in bulk, then SocialPilot is the right tool.
With SocialPilot you can manage 9 social media platforms and with Agorapulse a user can manage only 5 social media platforms.
Pricing: SocialPilot offers a 14-day trial and the subscription starts at $25/month as compared to Agorapulse pricing, which starts at $79/month subscription when billed annually.
Other plans offered by Agorapulse are over $100, while similar plans are available for less than $100 at SocialPilot. The company offers discounts for ‘Not-for-Profit’ agencies!
Check out the more detailed comparison of SocialPilot being one of the best Agorapulse alternatives here.
2. Agorapulse Alternative - Hootsuite
Hootsuite is an easy-to-use social media management tool that allows you to handle multiple social media accounts from a single interface. The tool is suitable for all kinds of enterprises ranging from a conglomerate to a startup.
It’s an easy-to-use web interface and doesn’t require any special installations. With Hootsuite, you can easily schedule, publish, monitor, and analyze your social media activities.
It offers tools to boost your posts, uncover real-time insights from social media conversations, optimize social media ads, and understand main sources for ROI.
- Multiple monitoring of social media accounts
- Customer service facilities on Twitter
- Team management facility with a private messaging feature
- Auto scheduling
- Free analytics reports
- Access to Google+ AP
- Cross-platform compatibility on Mac OSX, Windows, Linux, and mobile platforms
- Content Library to store pre-approved post templates and images for publishing on social media
Hootsuite vs Agorapulse
The tabular design interface of Hootsuite makes it easy to look at everything on a single dashboard. While Agorapulse bears a resemblance to your mobile app with notifications.
Hootsuite is made for all kinds of users, while Agorapulse may not be ideal for freelancers. Agorapulse also does not provide any telephonic customer support like Hootsuite.
While Hootsuite offers ROI analytics and third-party integrations, Agorapulse still needs to work on these features. It could turn out to be an expensive solution for a business that is looking to handle a couple of social media accounts.
Users expect a grid view of the Agorapulse dashboard which will help them to drag and drop relevant images while scheduling a post. Unlike the desktop's dashboard, the mobile app of Agorapulse is not user friendly.
Pricing: Hootsuite’s ‘professional’ plan starts at $29 once a 30-days free trial is used. It also offers a free monthly plan option known as ‘team’.
After a period of 30-days, the user needs to subscribe to it by paying $129 per month. While the business plan is available at $599 per month.
Before enrolling a ‘business’ and ‘enterprise’ option, users are given a demo on both of these plans.
If you’re looking for a free tool, it might be worthwhile to look. The platform has a limited feature offering when opted for a free option.
Click here to know how SocialPilot is a preferred Hootsuite alternative.
3. Agorapulse Alternative - Sprout Social
Sprout Social has a CRM that builds customer relationships by knowing them well. You can schedule multiple posts at a single time. And it has a well-organized dashboard that breaks into six categories - Messages, Tasks, Feeds, Publishing, Discovery, and Reports.
You can reuse posts for analytics and tracking campaigns. All social media messages including Instagram and Facebook can be seen in a single smart inbox.
Social media marketing management tools made by Sprout Social are used by agencies, small businesses apart from enterprises. It offers deep social media listening and analytics solutions, and customer care and advocacy solutions to companies globally.
Sprout Social’s products have been assisting users to extend their reach and amplify their respective bands. Its smart inbox monitoring lets you track what people are saying about your industry and your brand. The news content can be tracked using keywords, hashtags, locations, etc.
The product is designed to cater to the needs of various businesses by segregation in various plan options such as entry-level plan, mid-range plan, and top-tier plan. Some of the unique features of Sprout Social is automation in social chatbots. The bot builder enables your social media page to respond automatically on Twitter and Facebook messenger.
- Engagement report provides insights on team interactions
- Drafts feature help you capture thought to be used in the future
- Content calendar to view comprehensive plan for a specific duration
- Help desk integration to help capture queries of customers, not restricted to any social channel
- Mobile App and chatbots
- Approval workflow for better collaboration
- Spike alerts and Inbox Monitoring
- Social Listening
- Discovery Tab Smart Search
Sprout Social vs Agorapulse
Sprout Social is recommended to try for free for 30-days and then decide if that suits your requirements.
Although Sprout Social offers limited connectivity options with social media profiles, it has strength in terms of offering chatbots and analyzing trends from Twitter keywords and hashtags.
While using Agorapulse you can track the sentiment on incoming comments, messages, posts, or tweets.
Agorapulse cannot connect with Pinterest and so you can’t use it to schedule posts for your blog.
Sometimes, users do not see push notifications and they might have to uninstall and reinstall the Agorapulse app to activate this function.
Although Sprout Social offers limited connectivity, certain features of it can’t be ignored for instance- all-in-one social inbox.
Pricing: The standard plan starts at $99 and the advanced plan for enterprises is available at $259. With a standard plan, you will have no option but to connect 5 social profiles and 10 social profiles using the advanced plan.
To know how SocialPilot is a better Sprout Social alternative, click here.
4. Agorapulse Alternative - Sendible
Sendible avails oneself of advanced analytics powered by Google Analytics integration. It comes with efficient scheduling tools like Smart Queues that have the flexibility of publishing and highlighting best performing content.
Sendible has exciting features like GMB buttons, post previews, social inbox, and many more.
Sendible has most of the features that Agorapulse has. It appears appealing to small and mid-sized businesses as it lets them initiate social media marketing activity with fewer legacy workflows. Scheduling and queuing posts are one of the strengths of Sendible.
In analytics, Sendible offers basic social media listening, sentiment analysis, and historical analytics functionality for most social media types. Setting up Sendible is quick and straightforward, as step-by-step instructions appear on pop-up windows during the set-up.
It has a clean and well laid-out interface that is not too cluttered, helping agencies and businesses with valuable insights in real-time. Also, its real-time report generation makes it easy and shareable in real-time.
- A unified dashboard to manage multiple social media accounts
- Scheduling and bulk scheduling of social media posts, images, videos, etc.
- Calendar View of posts
- Social listening
- Queues and RSS automation
- Email support
- Apps made available on Android and iOS
- Analytics and customized reports
- Collaboration to ease social media marketing efforts
Sendible vs Agorapulse
The cool thing that Sendible has to offer is support for your blogging platforms like wordpress, Wordpress.com, Medium, Blogspot, and Tumblr besides regular social media management.
This can be a good option for bloggers and freelancers. Sendible also wins in terms of pricing and 14-days trial option, wherein Agorapulse lets you try the product only once. Unlike Sendible Agorapulse does not support Pinterest.
With Agorapulse, it is challenging to change the options for scheduling across multiple platforms and editing texts/adding tags for multiple channels. Sendible has more integration with social media platforms while Agorapulse has fewer options.
Pricing: The basic starter pack is offered at $29 and the most expensive ‘Large’ pack is available at $299 for 12 users. In Agorapulse, the most expensive ‘Enterprise’ pack is offered at $399 that lets you connect 60 social profiles, and manage 20 users.
If you'd like to check a detailed comparison of SocialPilot being an awesome Sendible alternative, here it is.
5. Agorapulse Alternative - Buffer
Compatible with both android and iOS, Buffer is one of the oldest social media management tools which supports social media platforms like Facebook, Instagram, Twitter, and LinkedIn. It has now refreshed its look!
Buffer brands itself as an engagement, publishing, and analytics platform for social media marketing. Like other social media platforms mentioned above, Buffer provides all the necessary ingredients needed for a good social media marketing.
The tool enables direct posting to Instagram and has team management features with built-in analytics. Easy to create graphics using Pablo makes it look unique among its peers. The ‘Analyze’ function of Buffer can provide deeper insights into the target audience on social media. However, it comes at a price higher than Hootsuite.
Buffer scheduling capacity is surprisingly impressive as it lets you schedule your posts one month in advance. The advantage of choosing Buffer is it enables ad-hoc posting, making your account more responsive to breaking news. An interesting point to note here is Buffer offers a list of third-party app integrations, tools, and add-ons. To name a few, those apps include Zapier, SharpSpring, Twitter, WordPress, CoSchedule, and many more.
- RSS Feed connectivity and Ad-hoc posting
- Browser Extension to save content for later use
- Account analytics and post analytics
- Conversation management
- Content approval
- Third-party app Integration
- Pablo to create graphics
- White label custom reports
- iOS and Android support
Buffer vs Agorapulse
The iOS functionality of Buffer makes it easy to share brilliant content and keep an eye on interactions that posts encounter. Buffer’s analytics feature will help you analyze posts and any necessary edits that posts might require.
Agorapulse struggles when it comes to responding to DM's on Instagram. However, this is not because of Agorapulse, but rather the API of Instagram itself. It doesn’t support third-party and API integrations. Like Sendible, Buffer also has more integrations available than Agorapulse. Like Buffer, Agorapulse does not offer social publishing templates and A/B testing facilities.
Pricing: The professional plan at Buffer starts at $15 wherein a user is allowed to connect eight accounts. The premium and business plan is available at $65 and $99 respectively. Also, a 14-day free trial is available for all the products.
Check out to know why SocialPilot is considered as great Buffer alternative.
6. Agorapulse Alternative - Meet Edgar
Meet Edgar is developed to help perform the tasks of managing and posting content instead of someone requiring to hire. The cool thing about this tool is it automatically writes status updates for you from articles or blogs. All you need to do is click a button and share it.
The auto variation feature scans the content selected by you and shares the revised version of it for posting whenever you need it. Besides, it has similar features like scheduling a post, RSS feed, URL shortener, etc. Its Chrome extension lets you quickly share links and add content to your Edgar Library while you’re browsing anywhere.
- Automation- eliminates time-intensive tasks
- Category based Custom Scheduling
- Automated writing assistance
- Auto-Refill Queue- content calendar updates not required
- RSS Feed
- URL Shortener
- URL Shortener
Meet Edgar vs Agorapulse
Meet Edgar seems to be a good option for freelancers, bloggers, and small agencies because it helps you manage important social media platforms like Twitter, Facebook, LinkedIn, and Instagram.
Also, there are no add-on charges which makes the selection process far less complicated.
On the other hand, Agorapulse can be a good option for a big agency or a well-established business.
Pricing: The starter pack is available at $19. The regular tool comes at $49/month, and you can connect up to 25 social accounts and enter an unlimited amount of content into your library. And if you’re not satisfied, Meet Edgar gives a full 30-day money-back guarantee.
7. Agorapulse Alternative - Socialbakers
Socialbakers is an Artificial Intelligence (AI) powered social media marketing tool.
The company caters to enterprise brands and small-medium businesses by helping them grow their respective customer base through content personalization.
The tool lets you integrate with social media platforms like Facebook, Twitter, Instagram, YouTube, Pinterest, LinkedIn, Google, Snapchat, and a few others.
Various modules developed by Socialbakers include content intelligence, social media management, community management, and AI-powered marketing.
An interesting thing to note here is that Socialbakers provides free tools to pull out Facebook and Instagram quadrant performance reports apart from Facebook ads calculator tool, Persona mapping, and Influencer search tool.
- Audience Analysis and benchmark
- Influencer marketing
- Content Intelligence
- Publishing and Scheduling
- Community Management
- Listening and Intelligence
- Social Customer Care
- Social Media Management
Socialbakers vs Agorapulse
The essential plan by Socialbakers includes Content Management, Scheduling, and Publishing, Analytics, and mobile app features.
With additional payments you will be able to access features like Sentiment Analysis, Approval Workflow, Community Management, and Custom Dashboards, Automated Content Labeling, Marketing Persona Mapping, Performance Optimisation, Influencer Marketing.
While Agorapulse lacks in terms of offering such out of the box solutions. You might have to check or pay additional fees to get access to such features.
Pricing: Socialbakers’ social media marketing tool is made available to users starting from $200! With the essential plan worth $200 you can manage 20 social media accounts through five users.
8. Agorapulse Alternative - CoSchedule
CoSchedule promotes itself as a content creating, publishing, and social media marketing management software. CoSchedule is recognized as a Top-Tier Enterprise Solution provider by Gartner Magic Quadrant for Content Marketing platforms category in 2020.
The social media organizer by CoSchedule allows you to plan your social media strategy apart from all your marketing activities. Its social automation tool commissions you to manage social accounts by automatically re-sharing your vital and trending social posts.
Monitoring of social media conversations, handling campaigns, customized reports, tracking read-only views, and bulk uploads are possible via social media organizer tool developed by CoSchedule.
The tool also lets you measure campaign performance and track valuable insights from campaigns. The tool is useful for both small and large teams.
CoSchedule comes with a content calendar option and is easy to manage while assigning tasks and projects to each team member.
- Social Automation and campaigns
- Social Media Conversations
- Social media campaign performance review
- Read-only views
- Reusable social templates
- Bulk Scheduling and Uploads
CoSchedule vs Agorapulse
CoSchedule has much more to offer than Agorapulse.
Publishing Calendar, Social media reporting, monitoring, scheduling, approvals, workflows, social automation, and bulk posting facilities are available in both the tools.
However, what brings CoSchedule one step ahead of Agorapulse is in terms of offering Email and content marketing management tools.
Functions like asset library, enterprise support, unified reports, etc. are not available with Agorapulse.
Pricing: In terms of pricing, CoSchedule is a simpler and cheaper option than Agorapulse. The blog calendar tool is available for $13 and the marketing calendar for $24.The profile bucket is 10 for both blog calendar and marketing calendar, but the number of users accessibility is 5 and 10, respectively.
9. Agorapulse Alternative - eClincher
eClincher is perfect for all business types and sizes with its advanced features. Its user interface is integrated with all the major social media sites. Multiple social media accounts can be managed effortlessly with team members and it comes with the Auto-post feature which lets you publish your post without scheduling.
eClincher has all the features that other social media marketing tools offer. It has partnerships with major social media platforms and also ensures third party integrations using tools such as Canva, Google Analytics, Zendesk, Google dynamic links, etc.
The tool is similar to SocialPilot. eClincher can identify influencers on social media using the keyword search. It has integrated with Pocket to provide access to your saved articles or website links.
When you log in to eClincher, you can access Pocket accounts to share or schedule articles across social media accounts. Also, its unified inbox helps you keep tabs on incoming messages from multiple social media accounts.
- Publishing and scheduling
- All-in-one Inbox
- Content curation and suggestions
- Team and client collaboration
- Social Listening
- Social Media Monitoring
- Built-in URL shortener
- RSS Automation
- Analytics and reporting
eClincher vs Agorapulse
The features are almost similar for both the tools except a few additional features embedded in eClincher. Those additional features include boosted posts, image editing, and an asset library.
Suggested content feed option in eClincher is available and one single inbox is made available to manage all messages, notifications, followers, and comments. Follow social media trends for hashtags and comments on posts. eClincher supports 9 social media profiles while Agorapulse supports only five.
Pricing: The Basic, Premier, and Agency plans are available for $59, $119, and $219 respectively. The number of profiles supported is up to 40 and the number of users supported is up to six only. But, you are given a 14-days free trial option to check your expectations with the tool. Just in case you want to add more profiles, you will have to shell out additional dollars.
If you are looking for a eClincher alternative, check out why SocialPilot is an excellent option.
10. Agorapulse Alternative - Zoho Social
Zoho Social is considered as one of the best social media management tools in the market because of its efficiency and flawless functionality. Zoho Social has smart monitoring and collaboration features. Its user interface is easy to use and highly manipulative and reports can easily be shared with other team members.
The social media management platform by Zoho Social lets you schedule, monitor, collaborate, and analyze your posts on a single dashboard. Using its publishing calendar you can preview your scheduled posts and manage your multiple content pipeline.
By connecting with your Facebook Lead Ads account with Zoho Social you will be able to monitor leads in real-time and analyze the performance of your ad campaigns. The zShare browser extension lets you collate interesting articles whenever you come across. You can convert social media updates into tickets and respond to messages as early as possible. If you are looking to generate leads from social media, Zoho’s CRM integration makes this task possible.
- Bulk scheduling and publishing calendar
- Listening dashboard and live streaming
- Statistics and analytics
- Customized reports
- Ads and CRM Integration
- Browser Extension
- Real-time response via desk integration
Zoho Social vs Agorapulse
Agorapulse and Zoho Social weigh equally and it’s tough to say which one is better when you look at their features. Zoho Social is useful for planning and sharing your content with the communities you are active in. It has automated targeted engagement options and one window management system in addition to multi-channel marketing options.
It works across multiple social platforms with ease and is easy to use. Unfortunately, customer targeting options and real-time notification are not available with Agorapulse. The strength of Zoho Social lies in business intelligence and customizable dashboards in addition to access management features like API Integration and performance.
Pricing: Zoho Social is cheaper than Agorapulse. The standard, professional and agency plans are available at $15, $35, and $200 respectively.
Though Agorapulse is a great tool, but still it is expensive for many small businesses. If you are looking for an awesome Agorapulse alternative, check out why SocialPilot is a better option.
Frequently Asked Questions
Maybe not! It is advisable to decide your social media marketing goals and then choose the right product. Agorapulse lacks in terms of providing integrations, unified feeds, unified reports, asset library, animated GIF support, etc. Also, Agorapulse does not offer a free plan to get hands-on experience!
- Sprout Social
- Meet Edgar
- Social Bakers
- Zoho Social
It depends on what your requirements are. But, SocialPilot is a better social tool than Agorapulse. It can be used to publish on 9 social media platforms seamlessly whereas Agorapulse has limited capabilities in terms of letting you do the same. SocialPilot has all the requisite features to make your social media marketing success! The company offers technical support 5 days a week for all of its clients. If you require a high level of support, with a dedicated account manager and telephone support, then Agorapulse is not for you. In this case, you should opt for SocialPilot! For enterprise accounts, SocialPilot designates a full-time customer support manager.
Here we go with some of the alternatives to Agorapulse. Now, I guess your search for the best options will become easier after knowing much about the above-mentioned effective social media marketing tools.
If you are still confused, going native is always an option and then you can revisit the tools mentioned in this blog.