Agorapulse Pricing: Is It Worth the Cost?

Thinking about Agorapulse, but unsure if it’s worth the cost. You’re in the right place!

Agorapulse is a well-known social media management tool with features like post-scheduling, inbox management, and insightful analytics. Whether you’re a solo marketer or part of a larger team, its promise of simplicity and efficiency is tempting—but is the price tag justified?

Here’s some good news: Agorapulse pricing offers a 30-day free trial, so you can test the waters before committing. This trial lets you explore its features, such as its social inbox, team collaboration tools, and detailed performance reports, without spending a penny. But once the free trial ends, the question remains—does it deliver enough value to make it a long-term investment?

In this guide, we’ll break down the pricing structure, highlight the standout features, and help you decide which Agaropulse pricing options (if any) align with your needs.

Quick Overview of Agorapulse Pricing

Agorapulse has four pricing plans, each packed with different features like the number of social accounts and users you can add. Here’s a quick breakdown to help you determine which plan best suits your needs.

Agorapulse offers a powerful suite of social media management tools, and the 30-day free trial with no credit card required is a major plus. It’s a great way to explore its advanced features without any upfront commitment.

That said, the Agorapulse pricing options can feel steep, especially for smaller teams or individuals. With additional charges for extra social profiles, costs can add up quickly, making it less ideal for those on a tight budget.

However, for growing businesses and teams needing robust collaboration and reporting tools, Agorapulse pricing delivers solid value. If you’re ready to invest in a reliable, feature-packed solution, it’s worth considering—but smaller users might want to explore more affordable options.

Agorapulse Pricing: In-depth Breakdown

1. Individual

Suitable Agorapulse Individuals Plans:

Essential Features:

The Agorapulse Free plan is suitable for individuals managing up to 3 social media profiles.

It offers essential features like scheduling, basic reporting, and Google Analytics integration, making it ideal for casual users or those just starting with social media management. Plus, email support adds convenience and support, making it easy to stay connected on the go.

However, with a one-month data retention limit and just 10 post scheduling limit, it will fall short for users managing multiple accounts who aim to maintain a consistent posting schedule.

For example, if you manage three profiles and schedule posts for a week, that’s barely enough for one or two posts per profile, depending on your posting strategy. This can disrupt workflows, leading users to manually intervene more often than they’d like.

Missing Features:

For individuals managing more complex needs, managing social media can feel a bit limited. You won’t get deep insights, seamless team collaboration, or automated reporting—making it harder to stay organized and efficient. Missing custom roles and workflows means tasks can’t be streamlined, and lack of branded subdomain impacts your brand’s professionalism.

Overall, the Free plan covers basic needs, but the absence of advanced features and low scheduling count can impact individuals looking to scale and manage their social media on a budget.

Not only that, the inability to add extra social profiles without upgrading is a dealbreaker for users handling multiple platforms or brands. This forces them into a higher-tier plan much sooner than they might be ready for.

2. Small Business

Suitable Agorapulse Small Business Plan:

Essential Features:

The Standard plan supports up to 10 social profiles so small businesses can effectively manage their presence across different platforms.

With unlimited scheduled posts and a unified calendar, keeping your content organized becomes much easier. The content library feature is handy for storing and reusing images and videos, while the advanced social inbox and automated assistant help manage messages efficiently. Plus, white-label reporting ensures you can present professional-looking data to clients or team members.

Overall, this plan provides everything small businesses need to grow and maintain a strong social media presence without the extra hassle.

Missing Features:

The absence of bulk publishing means scheduling large batches of content might take more time. Without team performance reports or team workflows, tracking individual contributions and streamlining tasks could be a challenge for collaborative teams.

The lack of advanced power reports and an advanced social media ROI report might limit deeper insights into campaign performance and ROI tracking. Lastly, not having scheduled reports adds extra manual effort to regular reporting.

While the plan is great for small businesses starting out, upgrading may be necessary as teams and needs expand. Further, $99 per month for only 10 profiles makes the plan questionable when compared to market competitors. Many alternative tools offer more generous profile allowances and features at similar or lower price points.

3. Agency

Suitable Agorapulse Agency Plan:

Essential Features:

With support for 10 profiles, the Agorapulse Professional plan is a powerful choice for agencies managing multiple clients and social profiles.

PulseLink in bio and first comment scheduling for Instagram, Facebook, and LinkedIn are particularly useful for optimizing engagement and directing traffic. Additionally, the Canva integration and calendar notes simplify content creation and planning, keeping everything organized.

With support for monitoring ad comments on TikTok, LinkedIn, and basic platforms, agencies can manage client ads more effectively. What’s more? Team performance reports help track contributions, and priority email/chat support ensures quick problem-solving.

Missing Features:

While this plan is strong for most needs, agencies with high-volume or advanced requirements might need to look for upgrades or supplementary tools.

The lack of advanced reports may limit customized reporting for clients. Not having a bulk approve option or additional shared calendars can slow down workflows, especially for agencies handling multiple campaigns simultaneously.

Further. the absence of branded subdomains reduces opportunities for white-labeling, which is essential for maintaining a professional client-facing image. And missing competitor analysis means agencies may need to rely on external tools to track industry trends and benchmarks.

4. Multi-locational Brands

Suitable Agorapulse Multi-locational Brand Plan:

Essential Features:

With 10 social profiles, this plan keeps multi-location brands organized, efficient, and always on top of their game.

While bulk publishing and content queues make posting consistent, the content library keeps assets organized and 5 shared calendars ensure smooth coordination across teams.

Further, advanced spam management and Ad comments monitoring help maintain a polished social presence. Saved replies and inbox bulk actions make engaging with customers quick and easy. Plus, publishing content labels and customizable Power Reports provide detailed insights, perfect for tracking performance across regions.

Missing Features:

An excellent plan for social media management across locations. However, the absence of localized analytics might make it harder for brands to tailor strategies for specific regions.

Further, the absence of comprehensive competitor analysis means brands need external tools to track how they stack up against rivals. Not having an open reports API limits flexibility for integrating custom reporting systems, and missing Slack integration might slow down team communication.

Overall, at $199 per month, this plan is on the pricier side, especially considering that it allows only 10 social profiles. For brands with larger needs or more profiles, the plan’s value diminishes unless the advanced features justify the cost.

5. Enterprise Plan

Suitable Agorapulse Enterprise Plan:

Essential Features:

The Agorapulse Enterprise plan stands out with its advanced features designed for large organizations.

Priority support via email, chat, and video calls, along with a dedicated account manager, guarantees top-tier service and quick resolutions. The inclusion of Single Sign-On (SSO) and CRM integration enhances security and streamlines data flow across platforms. Additionally, the open reports API offers advanced customization for detailed, data-driven insights.

Missing Features:

The plan offers extensive social media management, but significant gaps limit its full potential.

It lacks social listening and monitoring, making it harder to track real-time conversations. Additionally, the absence of advanced community features limits deeper engagement and management of customer interactions.

A comprehensive competitor analysis tool is missing, which could help in refining competitive strategies. Furthermore, the lack of robust automation tools may slow down repetitive tasks.

6. Non-Profit

Suitable Agorapulse Non-Profit Plan:

Essential Features:

Agorapulse provides NGOs with a 20% lifetime discount on all paid plans. This makes it a thoughtful option for non-profit organizations looking to elevate their social media presence to raise awareness, engage with supporters, and promote a cause—all within a budget.

The Standard Plan provides non-profits with a comprehensive suite of features. For example, the unlimited scheduled posts feature lets non-profits save time and effort by scheduling content in bulk. This reduces the need for manual posting and allows staff to focus on other important tasks.

Further, the automated inbox assistant prioritizes important interactions and automates responses to routine questions, ensuring that no message is overlooked. This way, staff can focus on personalized engagement.

Missing Features:

Social listening and monitoring are crucial for non-profits to track cause-related conversations, engage supporters, and amplify their message. Without these tools, they risk missing key opportunities to connect with their community.

Similarly, the lack of advanced community features and comprehensive competitor analysis can pose challenges for non-profits striving to stand out in a crowded space.

As a result, non-profits with more complex needs may find other platforms better suited to their goals.

Alternative to Agorapulse

Agorapulse is a great social media management tool that many businesses trust for scheduling posts and tracking analytics. Its intuitive interface and reliable features make it a popular choice for refining social media tasks. However, while it’s a great option, it may not tick all the boxes.

SocialPilot is an excellent alternative that not only matches Agorapulse in functionality but often goes a step further.

It offers all the essentials, like post-scheduling, analytics, and team collaboration, at a more affordable price point. Plus, it includes powerful client management tools, making it a standout choice for agencies and businesses handling multiple client accounts. These tools make it easy to manage workflows, approve content, and keep communication smooth—all in one place.

Here’s a head-to-head showdown between Agorapulse and SocialPilot:

	SocialPilot	Agorapulse
Pricing	Starts at $25/Month	Starts at $42/Month
Best for	Agencies & Small Businesses	Small Businesses, Marketing Agencies, Retail, and E-commerce
Social Profiles	10	10
Ease of Use
Support
Publishing
Bulk Scheduling	500 Posts	200 Posts
Smart Queues
Repeat Post	Very Easy
First Comment
Audience Targeting
Content Planning & Creation
Calendar View
AI Assistant
Content Library
Holiday Calendar
Location Tagging
Custom Call-To-Actions
Instagram Collab Posts
Image Editor
Engagement
Social Inbox
Reply to DMs & Comments
Reply to Reviews & Queries
Analytics
Detailed Social Media Analytics	Easy to Read	Complex
Custom Report Builder
Auto-Schedule Report Sharing to Clients
Post Performance
Team Collaboration
Client Management
Approval Workflows	Advanced	Basic
Per Post Multi-User Collaboration
Approval-on-the-go
White Labeling
White Label Dashboard
White Label Downloadable Report
	Try for Free	Learn More

When considering Agorapulse plans and pricing, there are a few aspects you may want to take into account before making a decision:

• If you’re on the Free or Standard plan, features like advanced analytics, bulk publishing, or automated reporting features are out of reach. This could be a problem for any small business as it scales. 
• Want branded subdomains, team workflows, or competitor analysis? Be ready to pay a premium. These advanced tools are tucked away in the higher-tier plans, which might feel a bit steep for small businesses or solopreneurs who need more but can’t stretch their budgets.
• The Professional and Advanced plans are solid but miss out on features like Slack integration, API access, and personalized support. These can feel like a hurdle if you’re managing larger teams or want seamless workflows.
• For larger organizations, the Enterprise Plan has everything you’d need to manage massive operations—but with custom pricing, it’s hard to know if it fits your budget until you request a quote.
• Some users feel that additional charges, especially for advanced reporting and monitoring (e.g., Twitter/X monitoring), detract from its overall affordability.
• The platform does not offer a refund policy, which can deter potential users from trying premium plans without risk.
• Instances of inaccurate or failed posts have been reported, making it challenging for users to rely on the platform for critical campaigns.
• Users have reported recurring development glitches, with developers showing a lack of urgency in addressing these problems. This leads to frustration and mistrust in the platform’s reliability.

Overall, Agorapulse offers powerful tools and features, but the pricing and functionality gaps might not align with every business’s needs. So, carefully consider your priorities before committing to a plan.

Kami N.

The pricing can be on the higher end for smaller businesses, potentially limiting access to its premium features. Additionally, while it supports major social media platforms, support for emerging or niche platforms may lag behind competitors. It is also harder to add videos and is missing features that you get on most platforms.

Verified G2 Review

Verified User in Marketing and Advertising

We had so many development issues and glitches. We were unimpressed by the lack of urgency their developers showed for finding solutions. We couldn’t trust the platform to accurately post.

Verified G2 Review

These limitations have pushed marketers to look elsewhere for social media management tools that actually fit their needs and budgets. And guess what? There’s no shortage of options tailored to every business size and goal.

SocialPilot is stealing the spotlight as the go-to Agorapulse alternative because it ditches the pricing hurdles and delivers a feature-packed platform built for everyone—from solo entrepreneurs to thriving enterprises.

Here’s why it’s a no-nonsense choice for managing your socials:

• SocialPilot gets straight to the point with a 14-day free trial—no credit card required. Dive in, explore, and decide without spending a dime.
• Need more accounts but don’t want to splurge on a big upgrade? SocialPilot’s got your back—add extra accounts for just $4/month. 
• Even the entry-level Standard plan includes must-haves like analytics, scheduling, team collaboration, and seamless integrations with Canva, Google Drive, and Dropbox. 
• SocialPilot makes teamwork a breeze. Its Standard plan includes 3 users, while higher tiers offer unlimited team members. Compare that to Agorapulse, which keeps scaling expensive for growing teams.
• SocialPilot’s higher plans offer unlimited AI credits to generate creative content effortlessly. Meanwhile, Agorapulse leaves you hunting for external tools that cost extra.
• SocialPilot’s Premium plan is a steal at $85/month (billed annually). You get 25 social accounts, 5 users, and 5,000 AI credits—no hidden costs or hoops to jump through.
• SocialPilot takes the hassle out of planning with a built-in holiday calendar in every plan—no more searching for trending events. 
• SocialPilot delivers from the get-go, with detailed reports and PDF exports starting at the Standard plan. Agorapulse keeps its deeper insights locked behind higher-priced plans.

Final Verdict

Agorapulse is a dependable tool for small to mid-sized businesses or teams looking for an affordable, user-friendly platform to handle social media management. However, for users with advanced needs, Agorapulse pricing plans might fall short compared to competitors.

SocialPilot emerges as a more versatile and cost-effective option compared to Agorapulse. It caters to a broader range of users with more affordable plans and advanced features.

What makes it even more compelling is its flexibility—users can add extra accounts at an affordable rate ($4 per month), making it ideal for growing businesses looking to scale without incurring steep costs.