13 Powerful Social Media Automation Tools to Use in 2024

Here are 13 powerful social media automation tools to automate manual tasks like scheduling, posting, and monitoring to save hours of work.

stunning Social Media Automation Tools

Are you tired of spending countless hours managing your social media presence? Imagine effortlessly creating content, scheduling posts, analyzing performance, and engaging your audience, all while saving a significant amount of time.

Social media automation tools are the game-changer you have been searching for. From automating repetitive tasks to increasing efficiency to improving engagement rates, social media automation can reduce manual labor and supercharge your marketing efforts.

Whether you are a business or an individual looking to power up your social media game, we will walk you through the best automation tools.

What is Social Media Automation?

Social media automation is the use of software or tools to streamline and automate various repetitive tasks related to managing a brand’s or individual’s social media platforms. These tasks include scheduling posts for specific times, replying to messages with predefined replies, monitoring mentions and engagement, and tracking performance metrics.

By automating these processes, businesses and individuals can save time, maintain a consistent brand image, and focus on creating marketing strategies to drive your ROI. However, it’s necessary to balance automation with authentic interactions to ensure a genuine and meaningful connection with followers.

How we analyze & select Social Media Automation Tools:

This list of exceptional social media automation tools has been formulated through in-depth research and experiential analysis. We have considered various aspects of the tool, such as user engagement, G2 ratings and reviews, price points, and scalability. The list ranking also reflects the evaluation of these tools’ competencies in automation, content production, visualization, analytics, and collaborative features. Our goal in curating this list is to enable marketers to choose tools that will help scale their business.

SocialPilot is a social media automation tool built for businesses of all sizes, from small to enterprise-sized. With this versatile tool, expect to enjoy a ton of features such as social media scheduling, calendar management, AI content generator, robust analytics, client management, and more.

Additionally, it doesn’t matter what social media channel you are using because SocialPilot has your needs covered. That being said, you can integrate accounts from LinkedIn, Facebook, Pinterest, Twitter, YouTube, Instagram, Google Business Profile, TikTok and start directly publishing within it.

SocialPilot makes the often complex and tedious process of working with a team to manage social media, a smooth-sailing one. With ‘Approvals-On-The-Go’, the approval and feedback workflow becomes quicker. Your clients are not required to login to SocialPilot to approve or give feedback on posts, ensuring efficient management and preventing any posting slip ups on social media.

SocialPilot has a nifty social media calendar feature, which will help you monitor your social media campaigns. You can incorporate filters into your calendars and monitor your social media campaigns by groups and accounts.

Finally, SocialPilot users can analyze their social media post-performance basis how engaged their audience, influencers, demographics, and competitors are.

Core Features of SocialPilot

Now that you know what SocialPilot can do for you, let’s discuss the core features of SocialPilot below:

  • SocialPilot gives you the freedom to schedule your posts as you want with advanced social media publishing capabilities and audience targeting.
  • You can schedule reels, stories, shorts, images, text, or video posts from one dashboard.
  • It lets you add alt text and custom fields to your posts as well.
  • AI Assistant for rapid post-content generation
  • SocialPilot also enables you to schedule the first comment to Instagram, Facebook, and LinkedIn posts where you can add relevant hashtags for more reach.
  • You can use Content Library to store and save all posts and hashtags.
  • With its team collaboration feature, you can add your team members and assign accounts and access levels.
  • Eases the process of sharing feedback with team members and clients by letting them comment on the posts without them having to log in.
  • You can use your Social Inbox to moderate conversations and interact with connections, followers, or even leads.
  • Excellent customer service available 24×5 to help you whenever you need assistance via chat / email / call.


  • Enhanced team & client collaboration for hassle-free social media management.
  • You can bulk upload up to 500 posts in one go.
  • Facebook and LinkedIn audience targeting available.
  • Top-notch browser extension.
  • Publish native videos, add GIFS, create carousel or album posts for interactive social media posts.
  • Google Drive, Dropbox, and Box integration for easy access to your media.
  • Create marvelous social media images on the spot with the Canva integration.
  • SocialPilot offer 5 ways to automate your social media posts – immediately, schedule according to the said time-slots, schedule at a specific time, repeat posts in time intervals, and share it after the first post in your queue.
    Share Now
    Share Next
    Schedule Post
    Repeat Post
    Add to Queue

Brian W.

I had been using another company to facilitate all of my social media posts, however, the number of accounts I needed took me out of the search for the free products and jumped up pretty quickly to some prohibitive pricing. SocialPilot fit a perfect price point and got me connected to all of my social media accounts very quickly. I can make my posts and schedule them as I like. Thank you!

SocialPilot Pricing

SocialPilot offers a 14-day free trial and a walkthrough as you sign up (no credit card required). Here are all SocialPilot plans.

Plans Price Offer Price

$25.50/month Annually (Save 15%)

14 days Free
Small Team

$42.50/month Annually (Save 15%)

14 days Free

$85.00/month Annually (Save 15%)

14 days Free

$170.00/month Annually (Save 15%)

14 days Free


Get customized plan based on Your Requirements.


content-studio cover

ContentStudio is a social media automation tool for posting across multiple social media platforms. Its automation capabilities include content curation, evergreen post sharing, auto caption generation, and RSS feeds.

ContentStudio also provides a social media content calendar that allows you to view, accept, reject, and edit posts easily. This reduces the likelihood of sending out incorrect or error-filled content. Furthermore, all team members can easily collaborate. For example, your social manager can contribute ideas, your designer can add images, and your copywriter can create captions right away.


  • You can use ContentStudio as your editorial calendar for a trial period to see how simple it is to manage social media with ContentStudio.
  • It boosts productivity by utilizing a single interface.
  • Its built-in approval workflow facilitates collaboration and workflow.
  • It provides a variety of views (list and calendar) for your convenience.
  • It has powerful filters that allow users to easily manage their calendars.
  • Content management across multiple channels is available.

Alex M

I have used ContentStudio for several years now. I’m a big fan of using something that can simplify my content creation and posting. ContentStudio’s automation features keep me consistent with my social media management. The composer is easy to use and gives a great preview of what your post will look like on your different social channels.


  • It lacks social inbox for IOS.

Brad Ford P

The content approval flow is a little wonky for the client or collaborator. The discovery area is nice, but there’s a lot of clicking to filter what you want, and there’s no way to save that filtering.



for 1 user

hootsuite cover

Best for:

Professionals, Small teams, Small-medium businesses, and Enterprises.

About Hootsuite

Hootsuite has garnered a substantial user base over the years. Its versatility shines through in how it efficiently incorporates all aspects of social media automation into a single, user-friendly dashboard. This eliminates the need for juggling multiple tools.

Hootsuite stands out with its extensive in-app integrations, transforming it into a holistic social media automation suite. Its automation features reduce users’ time spent on mundane and repetitive tasks.

However, it’s worth noting that its advanced functionalities come at a premium price, which may pose a challenge for smaller businesses and individual marketers.


Hootsuite offers five pricing tiers after a 30-day trial, ranging from $99/month to $249/month, catering to different social account and user needs.

Key Features:

  • Scheduling and Publishing: Hootsuite allows you to effortlessly plan, craft, and schedule social media posts for automatic publication at specified dates and times.
  • Engage Customers: Utilize a unified social inbox to monitor, respond, and interact with followers, and even automate responses with AI chatbots.
  • Social Listening: Stay attuned to online trends and monitor brand mentions, keywords, and hashtags to gauge public sentiment about your brand.
  • Social Media Ads: Manage Facebook, Instagram, and LinkedIn social media ads seamlessly through Hootsuite’s intuitive dashboard.
  • Analytics: Access comprehensive analytics data from connected profiles across multiple platforms, all conveniently displayed in a centralized dashboard.
  • Team Collaboration: Collaborate effortlessly with your team and involve clients with clearly defined roles, ensuring smooth and efficient teamwork.
  • Employee Advocacy: Harness the power of employee advocacy by enabling your staff to share company posts on their own social profiles, expanding your reach.
  • AI Writer: Simplify the creation of social media post captions with AI assistance, making the process easier and more efficient.

We went through a hundred user reviews for Hootsuite, gathered from trusted review platforms like G2 and Capterra. After carefully analyzing each of them in respect to all the features of the tool, we have gathered these insights.


  • Users highly appreciate Hootsuite’s capability to schedule a diverse range of content, encompassing images, videos, GIFs, and links.
  • All the Hootsuite users highly commend the bulk scheduling abilities of the platform.
  • Two out of every three users find the post-presentation feature very useful which gives them the preview of the posts they create with Hootsuite before publishing it.
  • The content recycling feature of Hootsuite is highly liked among its users, allowing them to repurpose their successful and evergreen content. The recurring opinion was that resharing these posts gets good engagement to their pages.
  • 8.08% of people say the option of tagging and content categorization in Hootsuite allows them to manage their content assets with ease.


  • A considerable number of users have complained about the lack of flexibility in the scheduling features in Hootsuite, limiting their scope of publishing as well.
  • Around 9.09% of users have had a difficult time while using the mobile application of Hootsuite to schedule posts.
  • Despite the automation features, various errors and complexities of Hootsuite have raised concerns in users whether it actually saves their time or not.
  • The customization abilities for content creation in Hootsuite have some scope for improvement, especially visual content editing features. 24.24% people have asked for more advanced functions for this so they can better edit their content within the app itself.
  • Content recycling, which is an important feature under scheduling, has some gaps that concern 76.92% of users to some degree.

Overall Ratings:

Ease of Use

Post Planner


For 3 profiles

Post Planner is another powerful social media automation tool equipped with amazing features to automate your posting across all the major channels. Besides scheduling, the tool has analytics and content curation features to manage your social media marketing efforts.

It also has a content categorization feature that enables you to classify your posts into topic-based buckets and create a perfect content mix. This way, you can start the automatic publishing of your post by buckets based on the frequency you have set.

Other than normal and bucket scheduling, you can do post-recycling, copying, shuffling, and bulk upload with its scheduler.


Sendible provides four paid plan options, and instead of offering a free plan, it provides a 14-day free trial period. The plans range Post Planner offers one free and three paid plans, ranging from $11/month, $39/month, and $69/month.

Key Features:

  • Scheduling and Publishing: Post planner has multiple publishing automation features, such as queue scheduling, bucket scheduling, bulk scheduling, post-recycling, copying, and shuffling.
  • Analytics: You get a comprehensive view of analytics to understand how your content performs across multiple social media platforms.
  • Content curation: Curate niche-relevant posts, articles, images, and videos from around the internet to brainstorm post ideas or reshare them on your profiles.
  • AI Writer: Leverage the power of AI to generate social media captions and hashtags automatically.


  • The content curation feature of Post Planner is top-notch; it helps you curate relevant expert content to reshare, establishing your profile as a niche content hub.
  • The customer support is prompt and clear with instructions in resolving issues and concerns.
  • The post-creation and scheduling interface is easy to use.

Loreen S.

I find Post Planner easy to use for posting curated content – it’s built right into the system! Original content is just as easy as posting to the platform itself. I can upload and post articles, images, or videos, add hashtags and links, and see the posts before they are sent out. The support when I have an issue is amazing. Within 48 hours I get a response with instructions on how to fix my issue.


  • The content Calendar interface is a little crowded and doesn’t provide a drag-and-drop functionality to move a post to another date and time.
  • It lacks advanced features like collaboration, report downloading, and a social media inbox that are necessary for a scaling team, business, or agency.
  • There are certain restrictions on the number of posts you can schedule in a queue or post in a day on each account for every plan.

Nick V.

I’m not sold on the content calendar. It’s really crowded. If the thumbnails were bigger or if there was an easier way to see all of my content at a glance, that would be awesome. It would also be cool if I could drag and drop a post on my calendar to another date/time. Sometimes I screw up and would like to postpone a post by just a bit. Rather than open it up to edit, just let me drag/drop.

Sprout Social


For 1 user

sproutsocial cover

Sprout Social is an advanced social media automation tool that can automate your daily social media posting tasks and more.

The tool comes with automation features, such as creating chatbot-driven automatic responses inside social inboxes, finding the best times to post, and, of course, automatic social media posting.

It also provides analytics and social listening features. What’s more? Sprout Social serves all tiers of businesses – small or large enterprises.


  • The analytics features by Sprout Social helps you track followers, link clicks, the number of posts, change in your social media engagement, etc.
  • Sprout Social has a smart inbox where you can monitor and reply to all your brand mentions.
  • You can monitor campaigns across social media and search for posts mentioning you or your brand.

Rachel P.

The Smart Inbox in Sprout is my favorite feature. It allows us to see what’s happening on all of our platforms at once and is so convenient to react and reply to customer messages.


  • Sprout Social is not at its best yet when it comes to scheduling campaigns on Instagram. You can consider other scheduling apps for Instagram.
  • Some users also encounter issues with LinkedIn posting. They say that when they schedule a post on LinkedIn, the image often looks smaller than what they thought had been scheduled.

Kendall D.

Its pricing is very high. It has limited social media platforms to be integrated with. You can only have four social media accounts at a time. If you need more apps, it will cost more fees. It is very expensive for teams because the more people you need to interact with, the more you have to pay.

4. Buffer


for 10 profiles

Buffer cover

Best for:

Businesses, Publishers, Non-profits, Mid-stage startup teams, Higher education, Solopreneurs, E-commerce, and Sports teams.

About Buffer

Buffer is a user-friendly social media automation tool in the competitive landscape. The tool seamlessly caters to the demands of businesses of all shapes and sizes.

Due to multiple automation functionalities coming together under Buffer, users don’t need any other tool. Whether it is content management, engaging with the audience, or monitoring the analytics of your accounts, everything is available under one umbrella.

Buffer provides a free plan for managing up to 3 social accounts, but full access to all features requires payment per connected account. This pricing model can be challenging for budget-conscious businesses with numerous accounts to manage.


Buffer provides a range of four pricing options along with a 14-day trial period for each. There is a free plan for beginners. Paid plans range from $6 a month for one account to a monthly $120 for 10 accounts.

Key Features:

  • Content Scheduling: Create customized posts and utilize Buffer’s scheduling capabilities to automate their publishing.
  • Performance Analytics: Access in-depth analytics and generate comprehensive, shareable reports for each linked social profile.
  • Audience Engagement: Manage audience messages and comments effortlessly, prioritizing impactful interactions via Buffer’s advanced social inbox.
  • Collaborative Workflow: Seamlessly collaborate with your entire team and involve clients in the social media content approval process.
  • Start Page Creator: Harness the Start Page feature to craft visually appealing yet straightforward landing pages, effectively converting social media traffic into sales.
  • AI Assistant: Buffer makes the process of creating social media captions way easier and faster with its AI Assistant. This lets users generate content with just a few prompts.

After sifting through numerous user reviews of Buffer sourced from reputable platforms such as G2 and Capterra, we meticulously examined each one, considering all aspects of the tool. From this thorough analysis, we’ve compiled the following insights.


  • 27.3% of users said that multiple in-app integrations in Buffer helped them seamlessly manage multi-platform publishing from the same dashboard.
  • Approximately 9.10% mention the post customization options in Buffer, which prove to be very convenient for altering content for various social platforms in one dashboard.&nbsp
  • The ability to monitor key performance indicators (KPIs) using Buffer has earned the favor of approximately 1 out of 5 users.
  • Around 15% of Buffer users really appreciate the visual appeal of the neat and tidy design.
  • Almost 80% of the Buffer users found the workflows and approvals in Buffer highly conducive to producing and publishing error-free and effective social media content.


  • 25% of Buffer users said they faced some difficulties with the publishing features of the tool, even encountering errors and bugs.
  • Some of the users, around 14.30% of them, have faced time zones and timing-related issues when scheduling posts for audiences in disparate time zones.
  • At least 28.5% of the reviews found the analytics insights to be limited, where a lot more comprehensive details could be added.
  • The lack of CRM integration into Buffer has been raised as a concern by many users, further limiting the inbox’s functionality.
  • Around 20% of the reviews have clearly stated that the visual design of Buffer is not engaging or interesting enough.

Overall Ratings:

Ease of Use



billed annualy

coschedule cover

The primary goal of CoSchedule is to achieve efficiency for both solopreneurs and marketing companies. This social media automation tool integrates with WordPress and helps with pushing content to your preferred social media account whenever you hit “publish” for every post.

The best of all is that CoSchedule offers users a “Top Content Report,” which gives users insights into the social engagement of the campaigns you send out on social media. This feature is useful for content marketers who are curious to know how their marketing campaigns are fairing to help them adjust whenever necessary.

Unlike other social media tools, CoSchedule focuses on content and social performance. It offers features such as “ReQueue,” which allows users to reschedule their best content. This will help your audience see more fresh content in their feeds.


  • The tool allows users to visualize their content in one place. You can create a read-only calendar using CoSchedule, and your team members can view what is coming up next.
  • You can easily tweak your calendar settings to match your preferences.
  • CoSchedule will enable you to implement approval procedures.

Karen C.

I love being able to plan all my social media in one place. Even if one of my children gets strep throat, my social media strategy keeps going without missing a beat. Having it connected to my blog makes it indispensable.


  • The tool has become sluggish suddenly, probably because of the massive amount of data users are entering.
  • The tool offers scheduling functionalities, but people experience publishing errors regularly.
  • You will have to change your templates manually if you change your mind about scheduling posts.

Carissa W.

Dislike the pricing and not enough integrations with other applications or workflows. Dislike the photo upload feature and no short link feature for websites being shared in content posts.



For 1 user

scoop-it cover

Scoop.it is a social network and content curation tool for content marketers. It is also one of the best free social media automation tools, offering users a free plan. With Scoop.it, you can create specific topics, share your ideas, and connect with like-minded individuals.

Using the Scoop.it content director, users can curate content from any other source. You can also share your idea across your most preferred social media platforms with just a click of a button.

This social media automation tool also enables users to generate ideas using specific terms called keywords. So, if you are a content marketer, Scoop.it will help you stay updated and know what to always share with your audience.


  • Scoop.it regularly updates its users on trending topics, depending on the keywords you choose.
  • You can share your content to various social media channels with just a click.
  • Your front page provides you with all the relevant information you need – from curator profiles to topics.

Mark A.

I can publish a page from my blog to ScoopIt, and then share it to other social media platforms very quickly and easily.


  • Social media marketers haven’t leveraged this tool because they are muddled about whether or not it is worth an investment.
  • It’s pretty expensive, $79/month, which most beginner writers can’t afford to “lose” every month.

Verified Scoop.it User

When compared to other curation services that we’ve tested Scoop. It was more difficult to manage, and the suggestions overall included less reputable sources. Pricing is too expensive with the feature of posting on WordPress.



for 6 profiles

sendible cover

Best for:

Mid-sized businesses, mid-sized agencies, and some enterprise brands.

About Sendible

Sendible is another great social media tool that helps you manage and automate social media channels. Sendible, not only lets you do one-by-one campaign scheduling on different social media accounts but also manages how your campaigns go out right from your dashboard.

The best feature is that you can create content and schedule it for a week, month, or as long as you need. Moreover, with this social media automation tool, you can tailor your content according to different social platforms.

However, it’s worth noting that Sendible may not be the most budget-friendly option, and some users have reported less-than-ideal experiences with its customer support.


Sendible provides four paid plan options, and instead of offering a free plan, it provides a 14-day free trial period. The plans range from Creator, priced at $29, Traction for $89, White Label for $240, to the last plan, White Label+ plan, which is priced at $750.

Key Features:

  • Content Automation: Sendible simplifies your publishing tasks, allowing you to generate and plan posts, streamlining your content creation process with automation.
  • Collaboration:Enhance task management by effectively coordinating with your team and clients, facilitating smooth workflows and approval processes.
  • AnalyticsGain a comprehensive understanding of your content’s performance and glean insights into audience behavior through in-depth analytics for all your posts.
  • White Label: Boost your earnings with completely adaptable social media management solutions for your clients, branded with your own identity.

We have gathered multiple authentic Sendible user reviews from G2 and Capterra and meticulously analyzed them in regard to the major features important in terms of use case. Based on this study, we have gleaned the following insights.


  • A significant majority of Sendible users, approximately 78%, have expressed strong satisfaction with the tool’s sophisticated content scheduling capabilities. These features allow them to organize their daily social media tasks efficiently.
  • 4% of all users edit visual content in the app itself, which further eases the effectiveness of content management.
  • 17% of the reviewers think the real-time data and reporting capabilities of the platform make it a truly diverse tool.
  • The export functionality is favored by almost 11% of users which allows them to export analytics data from their dashboard to the relevant stakeholders.
  • The sorting and message prioritization capability provided by the platform to users make it very easy for them to timely respond to their audience.


  • 62.5% of the Sendible users pointed out that there are some serious technical glitches in the content recycling feature that hinder them from effectively using their popular content.
  • Although present, 33% users pointed out that the user interaction analysis is very limited and can be expanded upon.
  • 20% of the reviews said that the KPI monitoring showed inaccurate numbers occasionally and needed some fine-tuning to rectify the gaps.
  • About 40% of the users have faced some degree of inconsistency in design across platforms, notably for the ones who switched devices during usage.
  • The CRM integrations available in the tool have been found lacking by almost 100% of users and in need of massive enhancement to be of any benefit.

Overall Ratings:

Ease of Use



For 5 social profiles

MeetEdgar cover

Meetedgar is different from other automation tools existing in the market. It offers better service and helps in uniquely scheduling content with its posting feature.

After your post is scheduled in Meetedgar, it also provides the feature of saving the same in the library for later use. This social media automation tool supports and assists you on social media platforms like Facebook, Twitter, Instagram, Pinterest, and LinkedIn.


  • Meetedgar has a posting queue that allows you to never run out of scheduling your posts, that is, evergreen posting.
  • It also has category-based detail scheduling, which enables you to categorize your content and schedule them differently.

Sandra G.

My favorite part of Meet Edgar is how they handle the recurring sharing of content. All the benefits of automation with really granular control over what goes out, when it goes out, and where it goes.


  • With its limited features, it hardly supports 4 networks which might not be sufficient for marketers.
  • Meetedgar doesn’t allow you to shuffle your posts in the queue for rescheduling.
  • Features are as stagnant as they could be with only one pricing plan available.
  • It doesn’t have features for creating a social team or in-depth analytics.

Verified Meetedgar User

You could only set the frequency to daily rather than bi-weekly or on X day every month. Made it difficult to automate our process as we don’t post daily

Zoho Social


1 User

zoho-social cover

With businesses growing at breakneck speed, Zoho Social is built to match their needs efficiently. This social media automation tool will help you work with your team and monitor brand mentions and social conversations.

Zoho Social offers an unlimited social media scheduling feature and creates a custom report to analyze your social media. With this social media marketing automation tool, you can manage multiple social media platforms like Facebook, Twitter, LinkedIn, Instagram, and Google My Business.


  • Its SmartQ feature comes up with the best time slots to schedule your posts for maximum audience engagement.
  • With its CRM integrations, you can interact with prospects and generate potential leads from social media.
  • Automated report creation at Zoho Social enables report sharing with clients at any time complemented with a personalized message.

John K.

Post scheduling and smart scheduling feature, which aims to publish your posts at times when your audience is most active.


  • Zoho Social lacks a combined analytics feature that takes it on a low for marketers, especially when some Zoho Social alternatives offer this.
  • The most common feature in social media scheduling tools is missing in Zoho Social, i.e., RSS feed integration.
  • It is an expensive tool for the features it offers.

Verified Zoho Social User

I do wish they had content generation options, such as RSS feeds or suggested posts for the field. The user interface unexpectedly becomes a little bit messy and difficult to navigate when uploading a large number of pictures and videos.



for 10 profiles

Agorapulse cover

Best for:

Mid-sized businesses, mid-sized agencies, and some enterprise brands.

About Agorapulse

Agorapulse is a highly versatile social media management tool that encourages teams to work collaboratively. Whether you are looking to automate your content scheduling, keep watch on your social media performance or manage public interaction, it does everything in one dashboard.

The tool is tailored to serve a diverse clientele, with a primary focus on small and medium-sized marketing agencies.

However, it’s worth noting that when considering its pricing plans and the features it offers, there are alternative options available that may offer slightly better value for your investment.


Agorapulse offers one free plan and four paid plans with a 30-day free trial for each. The four paid plans are called Standard, Professional, Advanced, and Custom, ranging from $49 to $149 for managing 10 social profiles.

Key Features:

  • Automated Publishing: Agorapulse empowers you to tailor posts to perfection, optimizing them for peak performance before scheduling.
  • Social Monitoring: Stay connected by monitoring brand mentions and industry dialogues in real-time, ensuring timely engagement with your audience.
  • Analytics and Reporting: Gain valuable insights into your content’s performance with detailed analytics for all your posts. Use these insights to refine your content strategy for better results.
  • Social Inbox: Manage, interact, and organize all your conversations from multiple platforms in one central location, streamlining your communication and response efforts.
  • AI- Assistance: Boost your productivity with Agorapulse’s AI writing assistant, which generates creative ideas and captions in seconds, helping you craft compelling content effortlessly.

After thoroughly reviewing a multitude of user testimonials about Agorapulse, gathered from reputable platforms like G2 and Capterra, we meticulously scrutinized each one, taking into account every aspect of the tool. Based on this comprehensive analysis, we’ve aggregated the following insights.


  • 7 out of 10 people found the tool’s bulk scheduling capabilities effective and time-saving.
  • 5.88% of the total reviewed users liked the effectiveness of the content calendar for planning content strategy.
  • 66.67% of the users were satisfied with the automated reporting to keep them and their clients updated with the ongoing social media efforts.
  • Users can increase their involvement in the content creation process, share their inputs, and much more. 75% of the users feel the collaborative responding capabilities make them organize their workflow seamlessly.
  • Some of the customers found the white labeling abilities of the tool, like custom branding with the brand name, elements, and logo a useful addition to Agorapulse’s features.


  • Nearly 63.16% of users faced issues related to the display and formatting of images/videos and were dissatisfied with the overall features.
  • Around 3 out of every 10 users were affected by the complex scheduling process. Some said the process of queueing, pre-schedule, and timelining was a bit of a hassle.
  • Despite having automated reporting abilities, nearly one-third said the tool required more updates and improvements.
  • At least 50% of users said the user interface was not responsive enough and required improvements.
  • More than half the users expressed their deep dissatisfaction with the monthly and annual plans.

Overall Ratings:

Ease of Use


Custom Pricing

As a B2B social media automation tool, Oktopost is designed to assist you in elevating your content visibility and quantifying the true ROI of social. This tool brings you features like scheduling, analytics, and AI-powered social listening.

Oktopost integrates multiple social networks like LinkedIn, Facebook, Instagram, and Twitter. It also offers business intelligence, CRM, and Marketing automation, which your team can connect their social media data.

Along with all this, you also get a 360-degree view of your social media performance by building custom dashboards. Track meaningful data and display it with charts, tables, maps, and other visual components.


  • You can effortlessly share posts and content.
  • It offers you Microsoft Teams integration.
  • Quickly share messages without copy-pasting or sharing from other LinkedIn profiles.
  • You can post on multiple platforms from multiple profiles through a single dashboard.

Limuel M.

Since I regularly use Linkedin on my phone, I typically perform most of my tasks through its app. With Oktopost, sharing posts and content has become a very effortless and productive process.


  • You can`t tag people from it.
  • It doesn`t let you share a single post on different social media platforms simultaneously. Manual work is required.

Verified User

You can’t tag people, you can’t share one post on different social media at the same time, so manual work is still needed.

How to Use Tools for Social Media Automation?

Here are some of the basic tasks you can do using tools for social media automation:

Maintain a Consistent Posting Schedule

Social media automation tools enable you to schedule your posts way ahead of time and then automatically publish them when the set time comes. This eliminates the need to post on each channel manually and gives social media marketers enough time to handle other responsibilities.

Publish your Posts at Peak times

With social media automation tools, you can schedule your posts to go live at the best times when most of your audience remains active. It doesn’t matter if your audience is in different time zones; you can schedule a post for that time way ahead and sleep knowing that it will get published automatically.

Do Efficient Analyzing and Reporting

ocial media automation tools make it super easy to track campaign performance in real time. These tools also facilitate the automatic sharing of performance reports with your team and stakeholders on a chosen schedule.

Setup Auto-responses for Inbox

Using automation tools can improve your social media customer service. These tools can create a sophisticated chatbot that can automatically reply to frequently asked questions and comments.

Wrapping Up

Social media marketing has evolved over the years. It constantly demands of you consistent commitment to remain relevant to your audience. And to ensure this, you need the best social media automation tools to make a lasting impression.

Though all of the social media automation tools are top-notch, SocialPilot stands out from the rest because of its wide range of features at a pocket-friendly price. Take its free trial right away to automate your strategy on social media.

Frequently Asked Questions

What is social media automation?

Social media automation is the process of streamlining social media activities using automation tools. This includes scheduling posts in advance for automatic publishing, tracking interactions with followers, analyzing brand sentiments, and adjusting strategies based on performance analytics. Automating social media can minimize human errors while saving time and effort and boosting online presence.

How do I automate my social media?

You can automate social media using tools like SocialPilot, Buffer, Hootsuite, Agorapulse, Meetedgar, Zoho Social, etc. You need to sign up and link your respective accounts to one of these tools. You can choose your channels and schedule them at the best times.

What are some social media tools?

Several types of social media tools are based on curation, scheduling, social listening, analytics, and report. Some social media automation tools like SocialPilot offer a wide range of features in one place too. Other notable tools are Agorapulse, Zoho Social, Sprout Social, Scoop.it, Meetedgar, Sendible, etc.

Can social media campaigns be easily automated?

Yes, social media campaigns can be easily automated using automation tools like SocialPilot. They give you the ability to post and track your campaigns on multiple channels. You can even go for a free trial to find the befitting plans to suit your needs.

What are some benefits of social media automation tools?

Some benefits of social media automation tools are:

  1. It saves time and effort
  2. Posts at the best time to boost engagement
  3. Easy to track a wide range of metrics
  4. Establish workflows and leverages team collaboration
  5. Efficient management of multiple accounts and campaigns

How do I post on all social media at the same time?

Yes, you can post to all social media at once using social media automation tools. You can also bulk schedule these posts at preferred times for each channel.

What are the best social media automation tools?

There are a ton of social media automation tools. The list above only comprises some of the best automation tools you can start using today like:

  • SocialPilot
  • ContentStudio
  • Hootsuite
  • Buzzsumo
  • Sprout Social
  • Buffer
  • CoSchedule
  • Scoop.it
  • Sendible
  • Meetedgar
  • Zoho Social
  • Agorapulse
  • NapoleanCat
  • Oktopost
social media marketing using socialpilot

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Jimit Bagadiya

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