Top 9 Awesome Alternatives to Zoho Social for 2022

Picture of Manvi Agarwal

by Manvi Agarwal

Social media marketing might seem easy at the beginning. But once you take over the branding harness, it can land you in an absolute mess if not managed properly.

Your branding needle might not propel forward, inconsistent posting might creep in, and the worst of all, you might fail to get enough traction.

But not to worry, there are tons of tools available based on your pressing needs and changing requirements. And one such tool is Zoho Social.

Social media scheduling tools like Zoho Social can help you maneuver brand presence on multiple social media channels such as Instagram, Facebook, Twitter, LinkedIn, etc.

But is this the only solution? Let’s find out!

Why Consider Alternatives to Zoho Social?

Zoho Social comes with many useful features, like Bulk Scheduling, Publishing Calendar, Listening, and Analytics. However, it will cost you a hefty sum if you want to utilize its full potential.

There have been scenarios when users weren’t delighted with customer support and failed to get immediate aid.

To help you pick the right tool, we have reviewed the 9 best Zoho Social alternatives. Each alternative is carefully compared and assessed against Zoho Social, so you make a unanimous choice.

1 SocialPilot

SocialPilot

SocialPilot is a comprehensive social media management tool designed and developed especially for small and medium-sized digital marketing agencies.

In addition to the powerful features, it comes with a clean and intuitive design, which means that you can focus on your work rather than waste your time figuring out which button does which thing.

You can group your managed accounts the way you like and schedule posts in bulk. The tool comes with a content curation feature that helps social media content creators search for the relevant content in their niche.

Besides, if you are managing a team of social media marketers, you can define workflows to optimize your processes and reduce the risk of posting irrelevant content. You can also manage all your posts from a dashboard.

As you’d expect, this is a straightforward platform that comes with a lot of features.

However, here are a few that should help you understand more about SocialPilot:

  • Bulk Scheduling
    With this feature, you can bulk upload up to 500 posts (with images) directly from a .csv file. You can review the content directly on the platform and then publish it in bulk on multiple social media profiles.
  • Social Media Content Calendar
    If you have multiple clients or manage many accounts across various social networks, this feature is here to save you. With it, you can organize your content and have a bird’s eye view of each account’s posting schedule. You can further filter down the view by week and day.
  • Analytics & Reports
    Get precious insights into the performance of your social media activities by each platform. From your content’s performance to data about your audience, you can use it to optimize your social media marketing ROI. You can also identify the right time to post to improve your content reach and drive engagement.

Check all the features of the SocialPilot here.

SocialPilot Vs. Zoho Social

You may find that both Zoho Social and SocialPilot offer similar features. But, there are considerable benefits of using SocialPilot over Zoho Social. For example, SocialPilot bulk schedules up to 500 posts with images, texts, and links compared to 350 posts with Zoho Social.

To shorten your links, you can use only Zoho shortener and Bitly shortener in Zoho Social, whereas SocialPilot gives you the flexibility to choose from multiple URL shorteners like Snip.ly, Rebrandly.com, and Bitly.com.

Additionally, you can search for content related to your field with RSS feeds and content curation features. This is not available in Zoho Social.

To see a more categorized and detailed comparison of SocialPilot being one of the best Zoho Social alternatives, click here.

Price: SocialPilot offers a 14-day FREE trial, and the subscription of its best-selling Studio plan starts at $100/month compared to Zoho Social’s $320/month subscription for agencies.

Free Trial

2 Hootsuite

Zoho-Social-Alternative-Hootsuite

Hootsuite is one of the most used social media management tools out there. It lets you work on almost any social platform you could think of, from Facebook to Pinterest or YouTube. It also enables you to work with a team, making this app a handy tool for growing your online presence.

Hootsuite is not limited to planning your posts. It also has great analytics features that can help you improve your content. It ticks off many of the requirements needed to help you grow your business or startup.

Hootsuite comes with a lot of features that might take a while to get a hang of. Here are the most basic and important ones you should know about:

  • Post Scheduling and Automated Publishing
    Primarily, this is what a social media manager does. You can draft posts and save them within the app. Once you’re pleased with the content, you can use the publisher to schedule your posts. It’s easy, intuitive, and shouldn’t take up too much of your time. You can also schedule different posts for multiple social media networks.
  • Social Media Listening
    Social listening is essential if you want to know your reach. You can get an overview of what your audience is talking about online and see if you have any mentions. You can also engage with the public and respond to messages or mentions in-stream.
  • Analytics
    You can set performance benchmarks in the app and see how your content improves. It’s a great way to analyze how your investments in social media are working.

Zoho Social Vs. Hootsuite

Hootsuite is the best fit for freelancers and businesses of all sizes, whereas Zoho Social is considered a right fit for small to large businesses.

With Hootsuite, you can get your queries answered through phone, online, knowledge base, and video tutorials. Zoho Social only provides email support.

If you are looking to manage Facebook and LinkedIn ads, then Hootsuite is a perfect choice, whereas, with Zoho Social, you can only manage Leads Ads on Facebook.

For user satisfaction, both platforms have a lot of positive reviews. However, Hootsuite comes with more detailed and in-depth features.

Price: Hootsuite offers its Team plan for $129 per month. This plan allows you to add 20 social media accounts of 3 users. If you are a small business, then this is a great plan for your needs. Zoho Social also offers a similar plan but it costs $320 each month.

If you’d like to have at look of how SocialPilot is compared as a great Hootsuite alternative, we have a detailed comparison here.


3 Sprout Social

Zoho-Social-Alternative-Sprout-Social

Sprout Social is another successful social media management platform. Like Hootsuite, it offers monitoring and analytics tools to improve your reach. But the app aims more at professionals and costs more. It provides a free trial, so you can see if this is the app you need.

Sprout Social is one of the oldest social media management solutions. As soon as you open the app, you’ll get a questionnaire to determine what services you need. They will tailor your user experience to your business, not just provide general help.

But here are some general services the platform offers that you should know about:

  • Listening tools
    This app will help you stay one step ahead of your competitors. With this feature, you can see what your target audience talks about online related to your brand. If you have this information, you know what kind of content will increase your reach. Knowing your public’s interests is a vast improvement to any social media strategy.
  • Publishing and Scheduling
    As you’d expect, you can draft your posts directly from the app. You can either publish your posts straight away or schedule them for a later time. This feature is useful if you want to organize your posts on social media platforms for a long time.
  • Analytics
    With this feature, you can easily measure your performance from the app. It shows detailed data to see your online impact and the reach of your content. If used well, you can improve your content and increase your social media involvement.

Zoho Social Vs. Sprout Social

When comparing these platforms, you see that the learning curve for Zoho Social is higher than for Sprout Social. The latter has a friendly interface, intuitive design and is easy to use.

Zoho Social allows you only to monitor the hashtags but doesn’t provide listening capabilities. However, Sprout Social lets you monitor and engage with messages across Facebook, Twitter, Instagram, and LinkedIn all in one place.

Though Sprout Social is a little expensive compared to Zoho Social, it is better than Zoho Social.

Price: Sprout Social pricing starts at $99 per user per month that allows you to manage 5 social profiles and comes with advanced features like review management, profiles, locations, and keyword monitoring, and social CRM. You will find these features missing in Zoho Social.

Check out how SocialPilot competes as an excellent Sprout Social alternative.


4 DrumUp

Zoho-Social-Alternative-DrumUp

DrumUp is a platform that will not only help you manage your social media posts but will also help you create the best content. However, you can only connect with three social media networks—Facebook, Twitter, and LinkedIn.

You can still work with your team and connect multiple accounts. This makes the platform perfect if you manage more reports on the same social network. The prices are lower compared to other platforms.

DrumUp does offer a free plan option after your two weeks of free trial expire. So this is a good option for people testing out platforms to find the perfect social media manager.

It comes with many features, depending on which plan you use.

But here are some basic ones that should help you decide if this platform is best for your purposes:

  • Analytics
    Just like other platforms, DrumUp can offer you metrics to measure your social media impact. There are four fundamental things to analyze: likes, shares, comments, and click-through data. Having this information will help you create the perfect content for your audience. You can also download the data and analyze it offline if you need to.
  • Publishing and Scheduling
    Just as with the other apps, you can draft and publish your content from the platform. You can also plan your posts and organize your content across the three social media networks available. You can also share interesting articles you find online directly through DrumUp.
  • Hashtag Recommendations & Repeat Schedule
    This is a time saver. Based on the content of your posts and the analytics data, DrumUp will suggest smart hashtags to add to your post before publishing. Also, if you have a relevant post that you want to publish more than once, you can set up a repeat schedule.

DrumUp Vs. Zoho Social

The first significant difference is that DrumUp doesn’t have a free plan. However, it offers a free trial for any of its subscriptions.

All kinds of customers can successfully use DrumUp, from small businesses to large enterprises and even freelancers. They have features that will be sufficient for anyone.

Price: In addition to the free plan offered by Drumup that allows you to manage 1 social account, publish 3 posts per day, it also provides 3 chargeable plans – Starter, Pro, and Small Business. They have priced their starter plan at $15/month, which allows you to manage 3 social accounts, RSS feeds, and the ability to set a repeat schedule for posts.


5 Agorapulse

Zoho-Social-Alternative-Agorapulse

Agorapulse provides all the tools a social media marketer needs to win with social media marketing. It is a more complex platform designed to manage your social media posts and increase your brand awareness.

Enterprise-level companies and agencies use it. There are plenty of useful features, but the subscriptions can be pricey if you’re a beginner.

There are many features offered by Agorapulse, and their numbers only increase with the price. However, here is a shortlist that will help you understand what this platform is all about:

  • Publishing and Scheduling
    This feature is no surprise. Draft your posts or upload them in bulk on the platform. You can post them directly or schedule them on your calendar. If you have a valuable post you want to publish multiple times, you will also have the rescheduling option.
  • Social Inbox
    Does your page receive many messages per day? With the social inbox, you can reply to messages and manage your comments and mentions. You won’t have to log in to your social media profile. Thus, saving you time and improving your efficiency.
  • Built-in CRM
    This feature helps you learn more about your followers without too much work. You can label your most active customers or followers. You can categorize them in any way useful to you. By having access to this kind of information, you can more easily find people you want to work with according to how they interact with your brand.

Agorapulse Vs. Zoho Social

For the number of features, Agorapulse takes the crown. Aimed more at enterprises and developed businesses, it has multiple features you could ever need.

However, Zoho Social has more third-party integrations. The most significant difference between these platforms is the price, but they both have a free trial.

Agorapulse also offers social CRM that gives you detailed insights into your engaged users’ historical interactions, tracks the most active users, and adds labels to improve internal collaboration. Zoho Social also provides you with Zoho CRM integration.

Price: Agorapulse offers a 14-day free trial without a credit card and the subscription for their Pro plan starts at $99/month.


6 Statusbrew

Zoho-Social-Alternative-Statusbrew

Statusbrew is a social media management platform that includes all the tools you could need as a professional social media marketer. It is also a perfect tool for multiple teams to work directly from the platform on one project.

Statusbrew is an excellent Zoho alternative as it supports a competent range of integrations. Some of its main features include:

  • Link Customization
    Adding UTM parameters to your links can increase the effectiveness of your social media campaigns. You can also shorten your link within the platforms to make your posts look cleaner and save some space.
  • Slack Integration
    Slack is an excellent tool for team communication. So it comes naturally to have it integrated with a platform aimed at improving collaborative social media management. Having this tool integrated into your platform will make teamwork more effective.
  • Audience Engagement
    While it’s good to connect with your customers, nobody wants to deal with spam. Statusbrew comes with customizable moderation rules that can help you focus on what is truly important.

Statusbrew Vs. Zoho Social

When it comes to prices, Statusbrew has higher fees. However, they are aimed more at agencies and enterprises. The features they offer are more in-depth, aimed at professionals. Additionally, they are more focused on user experience.

Statusbrew provides 24/7 live support and personal training.

Price: Statusbrew packages its product into 3 plans – Standard, Premium, and Enterprise. Their Standard plan starts at $179/month/license and allows you to manage up to 10 social profiles and 5 users in addition to some amazing features like in-depth analytics, social inbox, social CRM, etc.


7 Sendible

Zoho-Social-Alternative-Sendible

Sendible aims more at developed businesses—considering its price plans. However, Sendible has robust built-in brand monitoring and engagement features, among others, if you buy their subscription. The best part is Sendible supports multiple social media platforms and blogging sites too.

Notable features of Sendible that make it a worthy alternative to Zoho Social are as follows:

  • Social Listening
    You can keep track of what your audience is talking about straight from the platform. With this feature, you can reply to your comments and messages without logging into social media networks.
  • Collaboration
    With this feature, you can use the Sendible platform with your team and create content together. You can delegate tasks, send posts for approval, and limit access for other users.

Zoho Social Vs. Sendible

Zoho Social might seem to have more features than Sendible but the latter is more flexible, along with its in-depth analysis and monitoring.

It’s also easier to manage multiple users and clients with Sendible, and it’s for any kind of business or freelancer. However, as mentioned, Sendible has a higher cost factor.

Price: Sendible’s pricing for startup agencies starts with $89/month for 4 users, where you can build 24 reports in total. You can try it with a 14-day free trial.

If you’d like to check a detailed comparison of SocialPilot being an awesome Sendible alternative, here it is.


8 Falcon.io

Zoho-Social-Alternative-Falcon.io

Falcon.io prides itself on its simplicity—calling itself a plug-and-play platform. Intuitive and convenient, this social media management platform brings together many useful features for professionals, from social listening to publishing and analytics.

Here are some of the major highlights from the rich feature set of Falcon.io.

  • Social Listening
    With this feature, you can easily monitor trending topics and hashtags. Know what your customers are saying. Analyze the information categorized by labels like feeling, demographics, or influencers.
  • Audience Data Management
    If a customer interacts with your business, they get a personal profile card that stores future interactions. You can filter your audience and make sure that the right post reaches the appropriate people.
  • Publishing
    As you’d expect from a platform like this, you can schedule your posts directly from the app. There’s also an Approval Flow to make sure that everyone on the team agrees.

Zoho Social Vs. Falcon.io

With Falcon.io, you can manage Facebook and Instagram ads, whereas Zoho Social allows you to control only Facebook Lead ads.

If you are looking to understand how your social media strategy stands against the best brands in social media marketing, then Falcon.io helps you benchmark your performance against 100,000 brands. You will not find any such feature in Zoho Social.

Falcon.io gives you more control over the way you want to segment the customer information. E.g., You can customize Inbox to arrange multiple feeds according to your requirements, create a custom audience, etc. Zoho Social doesn’t provide you with such customizations.

Price: Falcon offers 2 plans to its users. The Essential plan costs $129 per month while the Suite plan is totally customizable. They come with many unlimited features, and you can choose the ones you need.


9 eClincher

Zoho-Social-Alternative-eClincher

eClincher is that alternative to Zoho Social that you wish you knew before. The social media management tool is an excellent fit for the franchise and mid-size businesses with workflow and collaboration features. It provides a visual calendar with a drag and drop feature that lets you get a snapshot of your monthly social postings.

eClincher also has a campaign tracker so you can gauge every social media campaign. Its competitor analysis feature will also keep a vigilant eye on your competitors so you can lead the race.

  • Smart Queues
    Smart queues are for auto-posting on social media. Optimize your content for any platform for better engagement. It has an RSS feed and hashtag monitoring to curate quality content for your audience.
  • Social Listening
    Get all messages, replies, comments, and more at one place called Social Inbox. Don’t miss out on any prospect or follower’s mention with prompt and discrete responses.
  • Top Integrations
    eClincher comes with top integrations like URL shorteners, analytics platforms, visual sites like Canva and Unsplash, and more for a smoother workflow. They keep on adding newer integrations, so watch for them!

Zoho Social Vs. eClincher

eClincher has better customer support with loads of onboarding resources, while Zoho Social lacks majorly on that part.

While Zoho Social is more apt for organizations, eClincher offers packages for all levels.

Price: eClincher has 3 packages, Basic, Premier, and Agency. Its Premier plan is $119/month for 3 users and 20 social media profiles. You can add 5 profiles more at $30/month extra and 1 additional user at $20/month.

And it’s a Wrap!

Social media management tools save time that is otherwise spent on checking social media networks. But before deciding on a specific platform, get an understanding of what the platform is all about.

That’s why SocialPilot gives you a free trial of every plan to get clear about your requirements before subscribing to the tool. You get to use every feature, so you know it’s worth the spend.

Leverage analytics to improve your content continually, increase your brand awareness by curating creative posts, and drive engagement on all the social media platforms with SocialPilot. So hurry up and get started today!

Frequently Asked Questions

🌟 What is Zoho Social used for?

Zoho Social is a social media management platform for scheduling posts on different social media platforms like Facebook, Twitter, LinkedIn, and Instagram.

🌟 Why use a Zoho Social Alternative?

Zoho Social may not be a good fit for all. Other social media management tools like SocialPilot provide similar features at a really affordable price range. So it is worth exploring them before making the final choice.

🌟 What are the top alternatives to Zoho Social?

Some of the top alternatives to Zoho Social are:

  • SocialPilot
  • Hootsuite
  • Sprout Social
  • DrumpUp
  • Agorapulse
  • Statusbrew
  • Sendible
  • Falcon.io
  • eClincher

🌟 How does Zoho Social work?

Zoho Social lets you curate content and schedule them as social media posts to various accounts on multiple platforms. You can monitor conversations, keywords, and mentions and have established workflows. You also get notified about direct messages.

🌟What is the best alternative to Zoho Social?

SocialPilot is one of the best alternatives to Zoho Social. It lets you curate posts, edit them via Canva integration, schedule posts on 9 platforms, track analytics, and generate White-Label reports. The prices are incredibly affordable too.

Picture of Manvi Agarwal

Manvi Agarwal

Manvi is a Marketing & Communication Manager at SocialPilot. Social media & content marketing is Manvi's niche area in which she employs an interactive user-oriented strategy. Besides this, Manvi loves experiencing new things and trying new food!

Why SocialPilot?

  • User-friendly interface with no learning curve
  • Advanced scheduling and publishing
  • Team and client management features
  • Social media analytics
  • White Label reporting
  • Facebook ads and social inbox
  • Connects 20 accounts at $50/m
  • 24x5 support available
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