How to Repost on Instagram in 2024

Consistently producing new content is not always feasible. Relying on creating original content every time will eventually drain your marketing budget.

And therefore, to keep up with the demands of your social media calendar, you need to have a mix of original and user-generated content.

This is where reposting content from others becomes a strategic move.

In this blog, we’ll understand how to repost on Instagram and offer 5 strategies to enhance your reposting ways.

But first, let’s start with the basics.

What is Reposting on Instagram?

Instagram reposting or “regramming” simply means resharing another user’s Instagram post, Story, or Reel on your own account. This feature is similar to sharing a post on Facebook or X’s retweeting option. While Instagram does not offer a built-in repost function, multiple ways exist to share content without infringing copyright regulations.

How to Repost on Instagram?

The most straightforward method to repost on Instagram is by capturing a screenshot and posting it on your feed. However, the clarity of the screenshot hinges on your phone’s resolution. For optimal results, use a relatively newer phone with a higher screen resolution to ensure the reposted content remains sharp on contemporary screens.

Here’s a step-by-step process of reposting a post on Instagram.

Step 1: Find the picture you would like to repost and take a screenshot.

Step 2: Open Instagram and tap the camera icon to upload the screenshot you have taken from your camera roll.

Step 3: Crop or adjust the image to eliminate the original caption and Instagram’s interface. This can be done before or within the Instagram app.

Step 4: Ass your caption, incorporate relevant hashtags, and always credit the original creator.

How to Repost an Instagram Feed Posts to Stories

Ever wondered how to seamlessly share an Instagram feed post to your story?

Just like posting another user’s Story on yours, Instagram offers a built-in function for reposting a post on your Story, making the process relatively straightforward.

However, you can only repost feed posts from public profiles. If the profile is set to private, you can share the post only through direct messages to individuals who already follow it and not on your own story.

Let’s break down the reposting process step-by-step:

Step 1: Navigate to the feed post that you want to repost to your Instagram Story.

Step 2: Underneath the feed post, you’ll see a paper airplane icon (the share button). Tap on it.

Step 3: A menu will appear with various sharing options. Choose “Add to story” to share the feed post to your Instagram Story.

Step 4: The feed post will now appear in your Instagram Story editor. Here, you can get creative and make any edits to personalize the post. Remember to give credit to the original poster by tagging their Instagram username in your Story.

Step 5: Once satisfied, tap the forward button at the bottom of the screen to post the feed post on your Instagram story.

Having covered feed-to-story reposting, let’s pivot and explore the nuances of sharing an Instagram Story back to your feed.

Next, let’s see how you can repost a video on Instagram.

How to Repost a Video on Instagram?

There are three ways to repost a video on Instagram:

• Screen Recording: Capture and share the video by recording your screen.
• Instagram Story Share: Utilize Instagram’s built-in feature to share the video on your Story.
• Third-Party Apps: Repost with the assistance of third-party applications.

Let’s begin by first understanding how to repost a video on Instagram by exploring the screen recording method.

Before that, you need to enable screen recording through the “Control Center” (On iOS) or the device “Settings” (on Android).

Done?

Let’s move on to the next steps.

Step 1: Open Instagram, locate the video you want to repost, and play it. As it plays, use your device’s screen recording feature or any third-party recorder to record the video.

Step 2: Once you have recorded the video or the desired segment, end the recording. This saves the recorded video to your device’s photo gallery.

Step 3: Open Instagram, tap the “+” icon to create a new post, select the recorded video, and make any necessary edits, by that, we mean adding captions or edits to remove the framing. Remember to give credit to the original poster by tagging their handle in your caption.

Step 4: After finalizing your edits, tap “Share” to post the video to your feed.

Simple, wasn’t it?

Next, we’ll explore how to repost content from Instagram Stories.

How to Repost an Instagram Story?

Reposting content on Instagram stories is relatively easier than reposting on Instagram feeds. The native Instagram app provides a user-friendly feature for reposting others’ Stories or feed posts directly onto your Instagram Story.

We recommend reposting Instagram Stories that mention your business or are relevant to your Instagram. This maintains a steady content flow and fosters engagement, especially during times when crafting a fresh story isn’t feasible.

Now, let’s delve into various methods for reposting Instagram stories effectively.

1. How to Repost an Instagram Story to Your Story

Typically, there’ll be two instances why you’d want to repost someone else’s Story: they’ve either tagged your business or shared content relevant to your business without tagging you.

For Stories where you’re tagged, take the following steps to repost them on your Instagram Story:

Step 1: Open your Instagram and head to your direct messages.

Step 2: Locate the Story that mentions your account. Clicking on it will reveal an “Add to your Story” prompt.

Step 3: Use this prompt to share it as your own Story. Feel free to customize the reposted Story by adding captions, stickers, or any other elements to make it fit your branding or messaging.

Step 4: Once tailored to your liking, share it with your audience.

For Stories where you have not been tagged, take the following steps to repost them on your Instagram Story:

Step 1: Capture it via a screenshot or screen recording.

Step 2: Follow the usual steps to post a new story.

Step 3: Always tag the original creator and, if possible, seek their consent before reposting. This maintains content respect and fosters positive interactions.

2. How to Repost an Instagram Story to Your Feed

While Instagram doesn’t allow direct sharing of someone else’s story to your feed, there’s a workaround for your own stories. Whether it’s a live story or one from your archives, reposting it to your feed can be a strategic move, especially if it garnered significant engagement. Making it a permanent fixture on your profile can amplify its reach. Here’s how you can achieve this:

For a Currently Active Instagram Story:

Step 1: Access the desired Instagram Story and tap on the “More” option, typically represented by three vertical dots.

Step 2: From the dropdown, select “Share as Post.”

Step 3: This action redirects you to the New Post interface, allowing you to make final tweaks before publishing.

For an Instagram Story from an Archive:

Step 1: Log in to your Instagram account on the app.

Step 2: Navigate to the top right corner and tap on the three parallel lines, often referred to as the ‘Hamburger‘ icon.

Step 3: From the ensuing menu, select the “Archive” option.

Step 4: Browse through your archived Stories to locate the one you’re keen on reposting.

Step 5: Once found, tap on the three dots (indicating more options) at the Story’s bottom right.

Step 6: From the available options, pick “Share as Post.”

Step 7: Before posting, you have the liberty to customize the Story further, ensuring it aligns with your feed’s aesthetic. Once satisfied, go ahead and post.

How to Repost an Instagram Reel

Instagram Reels, since its inception, has rapidly become the most celebrated feature on the platform. In fact, Reels get 22% more interaction on Instagram than standard video posts.

Given the effort required to craft a Reel compared to a standard image, maximizing its reach is crucial. Reposting Reels that resonate with your content or mention your brand can significantly amplify your visibility on Instagram.

Let’s dive into the step-by-step guide on how to do this.

How to Repost a Reel on Instagram Story

Reposting a Reel on an Instagram Story is the same as reposting any other feed post on an Instagram story. However, remember that only Reels from public profiles can be reposted. Here’s how:

Step 1: Navigate to the Reel you want to repost on your Instagram Story. This can be done by scrolling through your feed or searching for specific Reels in the dedicated Reels tab.

Step 2: Below the Reel, you will see a paper plane icon. Tap on it.

Step 3: From the menu that appears, choose “Add to story.” This option will enable you to share the Reel to your Instagram Story.

Step 4: Once the Reel is added to your Story, customize it as you want. And yes, don’t forget to mention the original poster. Simply use the “@” symbol followed by their username in your text or add a mention sticker.

Step 5: When you’re ready to share, tap the “Your Story” button at the bottom of the screen to repost the Reel to your Instagram Story.

How to Repost a Reel on Instagram Feed?

Instagram doesn’t offer a direct feature to repost a Reel to your feed. Your best bet is to either screen record the Reel or use a third-party reposting app.

Let’s discuss the second way to repost a Reel, video, and feed post using third-party repost apps.

Best Apps for Reposting on Instagram

While Instagram offers native reposting options for Stories, reposting on the feed requires a bit more effort. For a busy marketer, screen recording might not always be feasible. Fortunately, you can resort to using some of the best apps for reposting on Instagram.

Here are some of the best apps for reposting on Instagram available on both the Apple Store and Android Store:

1. Repost for Instagram – JaredCo
2. Repost: For Posts, Stories
3. DownloadGram

How to Repost on Instagram Using the App:- Repost for Instagram – JaredCo

Repost for Instagram – JaredCo is the most popular third-party app for reposting. Unlike the free version, the paid version helps you eliminate the Repost logo, which we recommend if you’re a brand. Additionally, the app supports reposting images and videos.

Here’s a step-by-step guide to using Repost for Instagram:

Step 1: Download “Repost for Instagram” from the Apple Store or Google Play Store.

Step 2: Open Instagram and find the post you wish to repost.

Step 3: After opening the image, click the paper plane icon and share it with the “Repost for Instagram” app.

Step 4: The app will directly show the post that you have shared.

Step 5: Edit as desired and click on “Repost” to share it.

How to Repost on Instagram Using the App:- Repost: For Posts, Stories

“Repost: For Posts, Stories” is a popular third-party app that simplifies the process of reposting content on Instagram. It ensures that you can easily share your favorite photos and videos while giving due credit to the original poster.

Here’s how you can use it:

Step 1: Open the Instagram app and navigate to the post you wish to repost. Tap on the three-dot menu button located at the top right of the post and select “Copy Link.”

Step 2: Once you’ve copied the link, open the “Repost: For Posts, Stories” app and paste the copied link into the designated field at the top of the app interface. The app will then fetch the media and prepare it for reposting.

Step 3: Tap the “Download” button to save the media to your device. Additionally, you can tap on the caption field to copy the original post’s caption to your clipboard.

Step 4: Return to the Instagram app and initiate a new post. Select the downloaded media from your device’s gallery and proceed to post it on your feed. If you copied the caption earlier, you can paste it now. Ensure you credit the original poster, either by retaining their original caption or mentioning them.

How to Repost on Instagram Using DownloadGram?

For those who prefer not to clutter their phones with additional apps, DownloadGram offers a web-based solution to download and repost content. Here’s how you can use this tool:

Step 1: Select the Instagram post you want to repost.

Step 2: Click on the three little dots located in the upper right corner, select “Copy Link,” and paste the link on downloadgram.com

Step 3: Scroll down to find the download option.

Step 4: Confirm the download on the subsequent screen and save the post to your device.

Step 5: You can now repost the downloaded content as a new post on your feed.

Understand the Ethics of Reposting on Instagram

Reposting on Instagram can be a powerful tool for brands to engage with their audience and amplify their reach. However, it’s essential to approach this practice with respect and integrity. Here’s a guide to the ethical considerations you should keep in mind:

• Seek Permission: Before reposting, always ask for permission from the original content creator. While Instagram’s guidelines on reposting may not be explicit, obtaining consent is a sign of respect and can prevent potential disputes. A simple direct message to the original poster can suffice.
• Credit the Creator: Always tag the original account when you repost their content. Additionally, mention them in your captions to ensure they receive proper acknowledgment for their work.
• Preserve Originality: Avoid altering the original content. It’s essential to respect the creator’s vision and effort. If you believe modifications are necessary, consult with the original poster first.
• Maintain a Balanced Feed: While reposting can be beneficial, it shouldn’t dominate your feed. Aim for a mix of original content and reposts. Utilizing a social media content calendar can help you strike the right balance.
• Adhere to Custom Guidelines: Some accounts may have specific reposting guidelines or preferences. Always check an account’s bio or posts for any such directives before sharing their content.
• Stay True to Your Brand: Reposting shouldn’t compromise your brand’s identity. Ensure that any content you share aligns with your brand’s aesthetic, values, and overall image. Consistency is key to maintaining a cohesive and recognizable brand presence on Instagram.

By adhering to these ethical guidelines, you can leverage the power of reposting while fostering positive relationships within the Instagram community. Remember, it’s all about mutual respect and collaboration.

5 Strategies to Optimize Reposting

Reposting on Instagram is more than just sharing content; it’s about strategically leveraging user-generated content to boost engagement and brand visibility. Here’s how you can elevate your reposting game:

1. Engage with Original Creators

Building relationships on social media is paramount. A Forbes article emphasizes the importance of genuine engagement in the digital age.

When you engage with the original creators of the content you repost, it not only strengthens your relationship with them but also sets a positive precedent for other users. This active engagement can encourage more users to share content related to your brand, knowing they’ll be acknowledged and appreciated.

2. Use Reposting to Highlight User Testimonials

According to a survey, 82% of consumers read online reviews for local businesses. Reposting user testimonials or positive feedback acts as a form of social proof, showcasing the trust and satisfaction existing customers have with your brand.

This user-generated content can be more influential than traditional promotional content, as it comes directly from unbiased consumers who have experienced your product or service.

3. Analyze and Adapt

The digital marketing landscape is ever-evolving, and what works today might not be as effective tomorrow. Platforms like Instagram Insights offer valuable data on how your content performs. You can continually refine your reposting strategy by regularly analyzing metrics like engagement rates, reach, and the type of content that gets the most traction.

Adapting based on these insights ensures that your reposted content remains relevant and continues to resonate with your target audience.

Additionally, with tools like SocialPilot, you can further enhance your analytical capabilities for Instagram and other major social platforms from a single dashboard.

With its comprehensive reporting and in-depth insights, SocialPilot allows you to delve deeper into your Instagram performance, ensuring you’re always a step ahead in your reposting strategy. By leveraging such advanced analytics, you can make data-driven decisions that amplify your brand’s presence on Instagram.

4. Curate Reposted Content

Consistency and authenticity are key elements for a successful Instagram presence. Users are more likely to engage with brands that offer genuine content that resonates with them.

By meticulously selecting and reposting content that mirrors your brand’s values and aesthetic, you maintain a unified feed that adds value to your audience. This approach to curation can lead to enhanced engagement rates and foster a more profound connection with your followers.

5. Leverage User-Generated Content through Tagging

One of the most effective ways to optimize your reposting strategy is by actively involving your audience in content creation. Encourage your followers to use specific branded hashtags or to tag your account in their posts.

This serves a dual purpose.

It provides you with a steady stream of user-generated content (UGC) that’s ripe for reposting, and it fosters a sense of community and recognition among your followers.

When users know there’s a chance their content could be featured on your main page, they’re more likely to create high-quality, brand-related posts. Reposting such content showcases authentic customer experiences and strengthens brand loyalty and engagement.

Remember, every repost is an endorsement of a user’s trust in your brand, making it a powerful tool for building credibility and trustworthiness in the digital space.

Conclusion

Reposting on Instagram amplifies your brand’s authenticity and community engagement.

By showcasing real interactions, you foster trust and deepen connections with your audience. Every reposted feedback or mention becomes a testament to your brand’s impact and reach.

To enhance this strategy, tools like SocialPilot offer invaluable insights and optimization features, ensuring your reposting efforts are both effective and efficient.

In essence, reposting isn’t just content recycling; it’s a strategic move to celebrate your community and elevate your brand’s presence on social media.