5 Simple Steps To Increase Traffic From Twitter

Learn 5 simple steps to increase traffic from Twitter, from crafting short tweets to leveraging hashtags and @mentions.

Are you using Twitter to promote your business? Do you wonder how to use Twitter to increase traffic to your blog? Driving traffic to your blog is as important to your blogging success as your writing itself. Twitter is the most useful platform for increasing traffic because it is a link-based service, and many people love to tweet daily. So grab this opportunity and start promoting your blog on Twitter. With over 586 million active monthly Twitter users, you can find many new readers through tweeting as well.

Increase Traffic From Twitter

If you use Twitter well, it can drive tons of traffic back to your blog. Just tweeting the title of your blog post with a link back to your site will not work. You need to be active and creative. Also, at the same time, you’ll need to connect with more and more people on Twitter. In this post, I have mentioned a few tips that will help you out in getting more traffic from Twitter.

1. Use a short tweet:

First, a tweet is itself pretty short. However, sometimes a short sentence containing fewer words can be more effective than the longer ones. I have observed a few bloggers having a good number of followers who often make use of short tweets for promoting their blog posts. However, you need to be creative as well. Hence, there is a strong need to tweet about something that can be interesting for your followers.

You need to create curiosity, and that can only be done by making use of short, creative tweets having strong words. Writing convincing content in 140 characters or fewer can be challenging. A short tweet under 100 characters tends to get a 21% higher interaction rate. Therefore, you are going to need to make every word count. Whenever you are tweeting your blog posts, remember that you don’t need to stick with the title of your post.

The actual title of his article is “A Who’s Who at Brooklyn’s Coolest Innovation Hub”. You should try it out yourself. Take your blog post and write out three different types of short tweets. Tweet them and see the result.

2. Include statistics and quotes:

People love to read statistics. If you have any interesting statistical information in your article, tweet about it. You can also use numbers and characters together. This is because this creates more impact and gets the reader’s attention than just simply using letters. As a result, the numbers and characters will make your tweet stand out and your followers get it in their timelines.

Here’s an example from Forbes. They use “82% of all ‘skilled’ foreign work visas went to people from India or China in 2016” and include numbers and characters to convey an amazing fact from their article.

Quotes in general really do well on Twitter. Therefore, give your followers a taste of your blog post. Include interesting quotes or a sampling from your blog post. Try to find a quote that’s concise and gives flavor to the content of your post.

Check out this example of a blog post Richard Hughes wrote for “Five Things: Not to forget in a Disciplinary Hearing” and then tweeted about:

If your followers like your quote and re-tweet it, then they will surely click through to your website.

3. Make use of hashtags creatively:

Hashtags are a great way to connect with Twitter users beyond your followers. There are a few great methods to use hashtags when you are tweeting to drive traffic back to your blog. Here are two examples.

Use theme-specific hashtags:
If you want to promote your particular blog, e-book, brand, or website, you can create your own hashtag for it. In this example, A Couple’s Adventures uses a brand hashtag. They use #adventure, #travel, #fun, which a common hashtags they created to promote their brand. They use it consistently on all social media sites, from Twitter to Google+.

You can use this technique for your entire blog on your website, or for specific events like a contest on your blog. This trick helps you to create more interest in your products or services and draws more traffic to your site.

Use general post-related hashtags:
Include a hashtag with the topics about your blog. This gets your tweet seen by other Twitter users searching for the topics you’ve written about.

For example, The Pearly Pig writes about his blog post. They connect with the reader on Twitter by using hashtags for the blog topics. In this case, they use #investment, #personalfinance, #financeand #stocks.

Not sure which tags to pick or how many to add? This breakdown on how to use hashtags effectively covers research tips, ideal counts, and mistakes to avoid so you’re not just spraying #everything.

4. Schedule your tweet properly:

Are you tweeting at the wrong time? Tweeting at the right time is essential for getting maximum traffic from Twitter. If you tweet when most of your Twitter followers are offline, your efforts will be worthless. Hence, by tweeting at the right time, your tweets will get more exposure and you’ll be able to get better results. You can use Twitter scheduling tools to post at the right time.

Tweet at the right time

By using SocialPilot’s scheduling features, you can schedule your posts in a queue on multiple Twitter accounts. With the kind of help, you can create and schedule your posts using text, images, and links easily. If you’ve never set it up before, this quick guide on how to schedule tweets walks you through timing, queues, and approvals.”

5. Use @mentions:

If your followers are not noticing your tweets, you can definitely start mentioning people in your tweets to get attention. A mention basically includes a Twitter user’s @username as a part of a tweet. They are a way you can send a tweet directly to followers, customers, or anyone on Twitter.

You can use @mention in many ways. If any bloggers, companies, or customers comment on your blog post, mention them in a tweet that links to your post. Not only will they appreciate the mention, but they might just get your tweet retweeted to their followers, also. As a result, you end up multiplying the attention on you several fold.

In this example by Emily Henderson, she mentions Susie Brown in her post.

In addition, you should mention people who have made good comments on your blog post because it is the best way to thank your loyal blog readers. Furthermore, it is a nice gesture and will likely result in a retweet to their followers. Mentions may also help you in building new contacts as well as assist you in increasing your followers on Twitter.

Conclusion

Here’s the takeaway: Twitter still drives meaningful traffic when you keep it simple—share sharp hooks, use targeted hashtags (not a hashtag soup), post when your audience is actually around, and talk to people, not at them. Do that consistently, and your blog clicks add up.

If you’d rather spend less time juggling tabs and more time writing, SocialPilot can handle the busywork—scheduling across accounts, keeping a steady queue, and showing what’s actually working so you can double down. Curious what that setup might cost? Here’s a quick look at the pricing options to see what fits your workflow.

About the Author

Picture of Anwesha Ghatak

Anwesha Ghatak

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