All social media marketers can agree with one thing — the acute lack of time with limited bandwidth. There are endless parallel activities that have to be planned, executed, and monitored.And when it comes to social media like LinkedIn, the very thought of executing a campaign successfully is burdensome! Because, unlike other platforms, you can’t afford to be goofy here.Linkedin is responsible for generating more leads than any other social media app.
It is jam-packed with decision-makers. The right content can directly swing doors open for qualified leads here.With a social media scheduler, you can align and schedule social media posts to multiple platforms at different times to get the maximum reach.
We have listed some of the best LinkedIn tools with comprehensive feature sets to pump up your LinkedIn branding.
How we analyze & select these LinkedIn Tools:
Through rigorous research and practical assessment, we have developed this list of elite LinkedIn tools. The factors we considered for evaluation included the tool’s user interface, G2 ratings and reviews, pricing, and scalability. We also assessed the capabilities of these tools in automation, content generation, visualization, analytics, and collaboration. We have invested resources in compiling this shortlist of LinkedIn tools to ensure that marketers are empowered with crucial knowledge to select the optimal tools and amplify their businesses.
Without any further ado, let’s begin!
Quick Overview of the Top LinkedIn Marketing Tools
In this section, we’ll explore the best LinkedIn marketing tools available. To help you choose the right one, we’ve carefully selected top options and highlighted their key features for a clear, side-by-side comparison.
 SocialPilot |
 Sprout Social |
 Hootsuite |
 Buffer |
|
|---|---|---|---|---|
| Pricing | Starts at $30/Month | Starts at $199/Month | Starts at $99/Month | Starts at $36/Month |
| Best for | Agencies & Small Businesses | Brands & Enterprises | Brands & Enterprises | SMBs & Brands |
| Social Profiles | 7 | 5 | 10 | 6 |
| Ease of Use | ||||
| Support | ||||
| Publishing | ||||
| Smart Queues |  |
|
350 | |
| Repeat Posts | |
 |
|
|
| Calendar View | |
(Perplexing) |
Complex |
|
| Auto Post From RSS Feeds | |
(Only for higher plans) |
|
|
| Bulk Scheduling | (500 Posts) |
350 Posts | |
|
| LinkedIn Carousel | (Converts images into PDF internally) |
|
|
|
| First Comment | |
|
|
|
| Post Creation | ||||
| Draft Your Posts | |
|
|
|
| Image Editor | |
|
|
|
| AI Assistant | |
|
|
|
| Hashtag Generator | (Aligned with captions) |
|
|
|
| Audience Targetting | |
|
|
|
| Profile Mention | |
|
|
|
| Holiday Calendar | |
|
|
|
| Canva Integration | (On all plans) |
|
|
|
| Media From External Sources | |
|
|
|
| Content Library | |
|
|
|
| Team Collaboration | ||||
| Content Approval Workflows | (Quick and Easy) |
|
(Confusing) |
(Basic) |
| Multi-User Collaboration Per Post | |
|
|
|
| Comments on Post | |
|
|
(No tagging) |
| Client Management | (Unlimited clients) |
|
|
|
| Engagement | ||||
| Social Inbox | (Unified Inbox) |
(Overtly Complex) |
(Multiple inboxes) |
|
| Reply to DMs & Comments | |
|
|
|
| Reply to Reviews & Queries | |
|
|
|
| Analytics | ||||
| Detailed Social Media Analytics | (Easy to read) |
(Complex) |
|
(Lacking depth of insights) |
| Post Performance | |
|
|
|
| Custom Report Builder | |
|
|
|
| Auto-Schedule Report Sharing to Clients | |
|
|
|
| White Label | ||||
| White Label Dashboard | |
|
|
|
| Branded Downloadable Report | |
|
|
|
| Support | ||||
| Priority Customer Support | |
(Email and Chat) |
|
|
| Try for Free | Learn More | Learn More | Learn More | |
10 LinkedIn Marketing Tools for All Business Types
Category:
AI Tool for Scheduling and Publishing
Best for:
Marketing Agencies, Small and Medium Businesses, Multi-Location Brands & Professionals.
Star Rating:
4.5 on G2 & 4.4 on Capterra
Apps:
Android and iOS Mobile App and Web Version.
Key Features:
- LinkedIn Content Scheduler
- Scheduling with Web or Mobile App
- Multiple Content Formats Supported
- Bulk Post Scheduling
- Calendar with Drag-and-Drop Scheduling
- LinkedIn Carousel (PDF or image) Publishing
- Integration with Google Drive, Dropbox, Box, Unsplash
- LinkedIn First Comment Scheduling
- AI Pilot for captions, hashtags, and ideas
- Audience targeting
- Insightful LinkedIn analytics
- Downloadable Whitelabel PDF reporting
- Social Inbox
- Approvals On-the-Go
- Team Collaboration
- Approval Workflows
Pros
- You can schedule up to 500 LinkedIn posts in one go using SocialPilot’s bulk scheduling feature.
- Its intuitive content calendar makes it easy to create, schedule, and adjust your LinkedIn posts.
- SocialPilot supports seamless team collaboration, allowing teams and clients to work together efficiently on content creation and publishing.
- It’s a great tool for managing multiple LinkedIn accounts from a single dashboard.
Martine R.
It looks great and is constantly evolving. It has so much value, and I’m really pleased we transitioned to this.
Cons
- SocialPilot can take a bit of time to generate a single PDF carousel from multiple images.
- Occasionally, connected accounts may disconnect and require you to reauthenticate them.
Shauna M.
I have run into a few issues with content not posting and receiving an error.
About SocialPilot
SocialPilot is one of the most affordable LinkedIn marketing tools for your team. You can use it to post on numerous social media sites like TikTok, Pinterest, Tumblr, Facebook, Twitter, Youtube, Google Business Profile, and Instagram (Direct Publishing). SocialPilot is designed to add value to social media teams of all sizes by optimizing their marketing efforts.
Another reason why SocialPilot is growing in popularity is its reliable and express support via email, talk, telephone, and social to its users. With its latest feature, ‘LinkedIn Document Post,’ you can upload documents and up to 30 images on LinkedIn in a carousel format and drive engagement. Since LinkedIn has stopped native support of image and video carousels, this feature can come in handy.
This LinkedIn tool is designed to help users widen the reach of every marketing campaign in minimal time. It is suitable for any individual, agency, or enterprise with reasonable pricing.
Pricing
SocialPilot provides a 14-day free trial and access to all its premium features (no credit card required & cancel any time). Choose a plan that fits your requirements.
| Ultimate | Premium | Standard | Essentials |
$170.00/mo$200
Billed annually (Save 15%)
|
$85.00/mo$100
Billed annually (Save 15%)
|
$42.50/mo$50
Billed annually (Save 15%)
|
$25.50/mo$30
Billed annually (Save 15%)
|
|
Streamline Your LinkedIn Management
|
|||
Overall Verdict
SocialPilot is a powerful tool to manage your LinkedIn marketing activities. Its robust scheduling features, collaborative workflows, and support for multiple content formats make LinkedIn management easy and efficient.
With extras like AI-generated content ideas, PDF carousel support, and detailed analytics, it’s well-equipped for serious marketers. Occasional hiccups like account disconnections and slow PDF processing exist, but overall, it offers excellent value—especially with its generous 14-day free trial and wide platform integrations.
Category:
AI Tool for Scheduling and Publishing
Best for:
Ratings:
4.5 / 5 (G2)
Apps:
Android and iOS Mobile App and Web Version
Key Features:
- Centralized Dashboard for Seamless Navigation
- Granular Permission Controls for Team Access
- AI-powered Assistant for Smarter Publishing
- LinkedIn Scheduling Capabilities
- Visual Content Calendar for Planning
- Built-in Approval Workflows
- All-in-One Content Management System
- In-Depth Performance Analytics
Pros
- Buffer’s approval workflow streamlines collaboration, making teamwork more efficient.
- It offers strong value by allowing users to manage multiple accounts from a single dashboard.
Abhishek G.
The best part of the software is that is quite fluent and easy to navigate and understand. Also, they have responsive customer support which gives a great user experience. Mostly I use this platform daily to manage all my social media accounts and also schedule multiple posts at different timings for better results. It is quite easy to integrate it with all other social media accounts of our organizations in seconds.
Cons
- The platform lacks robust editing tools, often requiring users to finalize content before uploading.
- Buffer does not provide great analytics as compared to many of its alternatives.
- The mobile app doesn’t offer the same level of efficiency or features as the web interface.
Verified User in Marketing and Advertising.
Analytics aren’t as good as others in the industry, such as HubSpot. Scheduling drafts for approval is incredibly clunky and hard to use.
About Buffer
Buffer is a straightforward, social media management tool that’s great for individuals, small teams, and growing businesses. It’s designed to help you schedule content, stay consistent with your posting, and analyze performance all from a clean, easy-to-use dashboard.
Whether you’re working solo or collaborating with a team, Buffer keeps things organized with a visual content calendar, AI tools for content creation, and a smooth workflow that’s simple to pick up, even if you’re new to social media planning.
When it comes to LinkedIn, Buffer makes managing your presence a lot easier. You can schedule posts for both personal profiles and company pages, automate your publishing schedule, and even queue up carousels, PDFs, videos, and more all in advance. The built-in analytics give you a clear view of what’s working (and what’s not), helping you tweak your strategy along the way.
Buffer AI Assistant can generate and repurpose posts, saving tons of time. And if you’re working with a team, features like approval workflows and permission-based access keep everyone on the same page without stepping on each other’s toes.
Pricing:
Buffer offers four pricing tiers, each with a 14-day trial period. There’s a free plan available for beginners, while paid plans start at $6 per month for one account and go up to $120 per month for managing up to 10 accounts.
Overall Verdict:
Buffer is a user-friendly social media management tool that excels in LinkedIn marketing with its easy post scheduling, AI-powered content creation, and collaborative workflows. It’s ideal for small businesses, creators, and social media managers.
While the platform provides excellent value, its analytics and mobile app could use improvement. Buffer is a great option for managing multiple accounts efficiently, but larger businesses may find its analytics features lacking compared to competitors.
Category:
Tool for Social Media Analytics
Best for:
Ratings:
4.5 / 5 (G2)
Apps:
Web version, Android and iOS apps
Key Features:
- Linkedin Auto-Publishing
- AI Content Creation
- Social Media Calendar
- Collaboration on Content
- Feedback Workflow
- Post-Performance Tracking
- Inbox for LinkedIn Comments
- Social ROI Monitoring
Pros
- Its detailed reports provide valuable insights into a brand’s social media performance.
- Agorapulse features an intuitive interface and easy-to-use post scheduling tools.
Nick C.
The easability to schedule to specific accounts is perfect! It’s easy to post to multiple accounts and have the ability to customize the copy for each specific platform because it’s all in one window! It’s easy to set up and implement into your scheduling process. They actually listen to thei r users when you make suggestions, you can see if your suggestions have been received, and you can even see if they’re implementing your suggestions. I suggested adding stats to each post within AP so you can see, on your scheduler, how well your post did. Within a couple of months, they added it! You can’t beat that type of consideration, right?! You can also use it for listening, reports, ROI calculator, and much more! I love it! I use it every day!
Cons
- Users aren’t always alerted when a post fails to publish.
- The LinkedIn listening feature can be inconsistent and unreliable.
Verified User in Marketing and Advertising
It crashes regularly and the solutions provided by the customer support team are not feasible. Content does not always post and messages don’t get sent. Delays work and honestly would be best not to use if the problem persists.
About Agorapulse
Agorapulse is a solid choice for marketers seeking a well-rounded LinkedIn management tool. Its content calendar and auto-publishing capabilities make it easy to plan and execute a LinkedIn content strategy across multiple platforms. With built-in tools like an AI writing assistant and Canva integration, content creation becomes faster and more efficient.
For engagement, Agorapulse offers a centralized inbox for LinkedIn comments, simplifying audience interaction and feedback management. Team collaboration is smooth, thanks to shared workflows and a streamlined approval system. The platform’s analytics provide detailed insights into LinkedIn post performance, while its social ROI tracking helps measure campaign effectiveness.
However, the free plan comes with limited features, which may not suit larger teams. While premium plans unlock LinkedIn’s core functionalities, businesses needing deeper customization might find the pricing on the higher side.
Pricing:
Agorapulse offers flexible pricing plans tailored for individuals, teams, and enterprises. The Standard plan starts at $49/month (billed annually) for individuals managing up to 10 social profiles.
The Professional plan is $79/month, adding collaboration tools and advanced publishing. For larger teams, the Advanced plan at $119/month includes advanced reporting and priority support. Enterprise pricing is available on request for customized needs.
All plans offer a 30-day free trial, allowing users to explore Agorapulse’s publishing, monitoring, and reporting tools before committing. No credit card is required to start.
Overall Verdict:
We found Agorapulse to be a feature-rich LinkedIn management tool ideal for agencies, eCommerce brands, and social-focused businesses wanting to leverage LinkedIn as a marketing platform more efficiently.
It can be used for LinkedIn marketing management by providing tools for content planning and scheduling, team collaboration, comment moderation, and performance analysis. It also allows you to manage multiple LinkedIn profiles, plan and schedule content, engage with followers and comments, and track key metrics.
While the free plan is limited and some features may be inconsistent, its user-friendly design and responsive support make it a reliable choice for growing teams.
Category:
Tool for Social Media Analytics
Best for:
Ratings:
4.4 / 5 (G2)
Apps:
Web, iOS, Android versions and Sprout Social Chrome Extension
Key Features:
- Streamlined team collaboration with approval workflows
- Centralized social inbox for managing conversations
- In-depth social listening capabilities
- Customizable performance reports
- Advanced scheduling for LinkedIn posts
- Branded URL tracking options
- Real-time social media monitoring tools
Pros
- Sprout Social offers robust LinkedIn publishing and analytics tools, making it easy to schedule content, track engagement, and optimize performance on the platform.
- Sprout Social supports smooth integration with a wide range of platforms.
- Its quick and easy setup allows users to start publishing content with minimal effort.
Annie M.
What I like best about Sprout Social is its clean, intuitive interface and how easy it is to manage multiple social media profiles from one place. The Smart Inbox is especially useful for consolidating all messages and interactions across platforms so nothing slips through the cracks. The reporting and analytics features are also really strong and visually appealing, which makes sharing performance data with stakeholders much easier.
Cons
- Collaboration features can sometimes fall short, causing team members to miss updates or important changes.
- The dashboard layout can be unintuitive, making it difficult for users to find and use certain features efficiently.
Di L.
It costs way too much for what you get, or at least for what we need. They really get you with user fees and we are a seasonal business so we double our users for just a few months a year and they want us to pay for the seats that are unused year-round. YouTube analytics don’t pull in anymore and we keep getting the brush off on when it will be fixed for months.
About Sprout Social
Sprout Social is a comprehensive tool that can be utilized for your LinkedIn marketing goals. The tool supports post scheduling for personal profiles and company pages through a simple, intuitive interface. Through this tool you can tailor content using advanced targeting options based on industry, job title, or company size.
Its content curation tools help maintain a consistent posting schedule without constant brainstorming. A key highlight is the LinkedIn Paid Performance Report, offering in-depth metrics like impressions, engagement, CPC, and conversions to evaluate ad effectiveness.
Additionally, the unified inbox consolidates all messages and comments, making it easier to manage conversations and improve response times all from one platform.
Pricing:
Sprout Social offers three paid plans, starting at $199 per user per month for managing up to five social profiles. The higher-tier plans are priced at $299 and $399 per user per month, both allowing management of an unlimited number of social profiles.
Overall Verdict:
Sprout Social is a powerful LinkedIn marketing solution, ideal for larger teams and businesses needing advanced scheduling, analytics, and social listening tools. Its unified inbox, intuitive content planning, and detailed performance reports make LinkedIn management efficient and insightful.
However, its steep pricing and occasional collaboration hiccups may be a drawback for smaller teams. Overall, it’s a strong choice for those prioritizing data-driven strategy and streamlined engagement on LinkedIn.
Category:
LinkedIn Lead Generation Tool
Best for:
Ratings:
4/5 (G2)
Apps:
Web, Android, and iOS platforms
Key Features:
- Company page setup guidance
- Visibility and engagement best practices
- Follower growth strategies
- Performance insights
Pros
- It uses an advanced algorithm to find the prospects best aligned with what you have to offer.
- Focus on sales insights to have the best information as a decision-maker.
- It provides relationship-building tools, allowing you to sell better.
Cons
- LinkedIn Sales Navigator requires a lot of manual effort and is pretty time-consuming.
- It doesn’t have a user-friendly interface and is confusing.
- Many users find it very expensive and therefore are unhappy with the value of money.
Verified User in Transportation/Trucking/Railroad
It isn’t a cheap tool to get when talking about smaller businesses which means it could become an issue on the budget. With constantly updating it could become challenging for usability if the user is not well versed with the tool.
About LinkedIn Sales Navigator
In order to help sales professionals identify and develop relationships with prospects and customers by social marketing, LinkedIn Sales Navigator uses the strength of its 772 million-member network.
On average, social selling leaders see 45% more opportunities created, 51% more likely to achieve quota, 80% more productive, and 3X more likely to go to clubs, as suggested by this LinkedIn tool.
Pricing:
LinkedIn Sales Navigator offers three plans: Core at $99/month, Advanced at $149/month, and Advanced Plus with custom pricing for larger teams. Each plan includes features like advanced lead and company search, InMail messaging, CRM integrations, and real-time insights. Annual billing offers slight discounts, and a free trial is available to test the platform before committing.
Overall Verdict:
We found LinkedIn Sales Navigator as a powerful tool for B2B professionals looking to enhance their lead generation and relationship-building strategies. With its advanced search filters, real-time insights, and integration options, it’s ideal for your sales teams and agencies.
However, it is important to understand that its steep pricing and learning curve may deter smaller businesses. If you’re serious about targeted outreach and long-term connections, the tool delivers value.
But for those seeking a more budget-friendly or beginner-friendly platform, it may feel overwhelming or overpriced for day-to-day prospecting needs.
Category:
LinkedIn Lead Generation Tool
Best for:
Ratings:
4.6 / 5 (G2)
Apps:
Web-version only
Key Features:
- Export data effortlessly to CSV format
- Organize and streamline exported data for better usability
- Use advanced Sales Navigator filters for precise lead verification
- Leverage powerful scraping and email-finding algorithms
Pros
- The platform is user-friendly and requires minimal effort to get started.
- Evaboot efficiently extracts leads and verified emails from Sales Navigator, helping you save time and streamline your workflow.
- It filters out false positives and pinpoints leads that align with your ideal target criteria.
James L.
Evaboot has been one of those tools we could not imagine not having now. Being able to quickly and easily extract lists of not only profile url but also associated metadata is vital for our outreach campaign message generation. As long as they keep the pricing fair we will continue to use it.
Cons
- The tool requires a LinkedIn Sales Navigator subscription, as it doesn’t support standard LinkedIn search.
- API access is limited, which may restrict advanced integrations.
- Some users feel the onboarding experience and customer support could be more robust.
About Evaboot
Evaboot is a Chrome extension built for LinkedIn Sales Navigator users who want to extract and clean lead lists quickly and easily. In our opinion, it simplifies the lead generation process by exporting data with just one click, no complicated setup required.
The tool doesn’t just pull names and titles. In fact, it enriches each lead by adding company domains, verified professional emails, and flagging duplicates or irrelevant job titles. While trying the tool, we easily exported 500+ leads in under 10 minutes with clean, verified results.
In addition, Evaboot also integrates with Lemlist, HubSpot, and Pipedrive for seamless outreach. Its minimal UI and smart filtering make it ideal for non-technical users looking to streamline prospecting.
Pricing:
Evaboot’s pricing is based on the number of lead credits you purchase. Plans start at $29 per month for 500 credits, with options scaling up to 500,000 credits for $2,999 per month.
Overall Verdict:
We believe that Evaboot is a powerful yet simple tool for anyone using LinkedIn Sales Navigator. It will help you save hours of manual work by exporting, enriching, and cleaning lead data in just a few clicks.
With smart filtering and verified email extraction, it’s a great fit for sales and marketing teams looking to streamline prospecting. While it requires Sales Navigator and has limited API access, its ease of use, accuracy, and seamless integrations make it a solid choice.
If lead quality and speed matter to you, Evaboot is definitely worth considering.
Category:
LinkedIn Social Listening Tool
Best for:
Ratings:
4 / 5 (G2)
Apps:
Android and iOS Mobile App and Web Version.
Key Features:
- Shared Content Calendar
- LinkedIn Monitoring Features
- Post Planning and Scheduling
- Unified Social Inbox
- Content Repository
- Audience Analytics
- Performance Tracking and Reports
Pros
- Brandwatch offers insightful information on audience opinions, behaviors, and sentiments.
- Besides listening capabilities, the platform also supports content scheduling and management features.
- It sets a benchmark against your industry competitors to see where you compete with your rivals using Brandwatch’s Share of Voice.
- The unified social inbox lets you monitor all notifications and messages for your LinkedIn page, simplifying the process of responding to interactions.
Verified User in Automotive
The tool provided by Brandwatch is the key to control all the possible fields of social media management that a community manager can manage without leaving the same environment, just a few clicks away. Undoubtedly, this is the best virtue, thanks to its monitoring panels, scheduling, alerts and board.
Cons
- Occasionally, the tool may experience bugs, causing scheduled posts to miss their designated time slots.
- It lacks an extensive database, which can be a significant limitation for LinkedIn.
- There are times when the tool stops functioning mid-process, requiring users to restart everything from scratch.
Thomas P.
The user interface in browser. The user interface on desktop is acceptable but the most recent update has done more harm than good in my opinion. Even though there is an app available on mobile platform accessing Falcon.io via browser on mobile is bad experience.
About Brandwatch
Brandwatch started out just as a social listening and audience intelligence tool, however today it’s a full-fledged social media management tool with powerful features for publishing, engagement, analytics, and collaboration. It’s especially helpful for you if you are looking to streamline both organic and paid social strategies.
When it comes to LinkedIn, Brandwatch really shines. We identified that it can help you plan, schedule, and publish posts, manage ads, and track performance with advanced analytics. With features like the unified content calendar, shared media library, and social inbox, it makes it easy to stay on top of your LinkedIn game.
Pricing:
Brandwatch does not list its pricing publicly, you’ll need to schedule a demo to explore the platform and discuss custom pricing based on your business needs. However, according to third-party sources, Brandwatch pricing typically ranges from $800 to $3,000 per month, depending on the features, number of users, and scale of usage.
Pricing can vary significantly based on whether you’re using the platform for social listening, content publishing, or full-suite social media management.
Overall Verdict:
Brandwatch is a powerful all-in-one platform ideal for your brands or agency if you want to combine deep audience insights with hands-on social media management. Its strengths lie in LinkedIn post scheduling, ad tracking, and sentiment analysis all in a single dashboard.
While the interface can occasionally glitch and pricing isn’t transparent, the platform offers robust tools for teams managing both organic and paid content. If budget allows, it’s a smart choice for strategic LinkedIn marketing.
Category:
LinkedIn Lead Generation Tool
Best for:
Ratings:
4 / 5 (G2)
Apps:
Android and iOS Mobile App and Web Version.
Key Features:
- Customizable Reports
- Historical Data Analysis
- Competitive Benchmarking
- ROI Tracking
- Post-Level Analytics
- Page-Level Metrics
- Comprehensive Dashboard
Pros
- Hootsuite offers both summary insights and detailed reports, catering to users with different levels of analytical needs.
- It simplifies the management of multiple LinkedIn accounts, enhancing overall efficiency.
- From basic engagement data to detailed competitor analysis, Hootsuite tracks a wide range of performance metrics.
Andrew B.
Hootsuite makes managing social media an absolute breeze! It integrates perfectly with Linkedin. The user-friendly interface and intuitive dashboard allow me to easily implement a scheduled post, and share content effortlessly across multiple platforms. I love how easy it is to navigate, saving me time and keeping my social media strategy organized. Whether you’re a small business owner or a social media pro, Hootsuite is a game-changer. Highly recommend, I use it very frequently!
Cons
- Beginners or those unfamiliar with analytics tools might initially find Hootsuite’s interface and features a bit overwhelming.
- Many users believe that Hootsuite has limited content generation features.
- Data refresh delays in Hootsuite can impede quick, data-driven decision-making.
- To fully take advantage of Hootsuite’s features and manage multiple accounts efficiently, significant time and effort may be required.
VALENTINES A.
Scheduling posts does not always work and when it does, it takes 10-15 minutes for the posts to show. There is also no way to add links, account mentions, or product tags to stories. There is also a limit smaller than what Instagram offers, for how many photos and product tags you can add to posts.
About Hootsuite
Hootsuite is a powerful social media management platform designed to streamline your LinkedIn marketing efforts. It offers a wide range of features, including scheduling, analytics, social listening, and team collaboration, making it ideal for businesses looking to manage their LinkedIn presence efficiently.
In our opinion, when it comes to LinkedIn marketing, Hootsuite excels with its scheduling tools, including optimal time suggestions, bulk posting, and collaborative publishing. It also provides in-depth analytics, audience insights, and competitor benchmarking, helping you track performance and refine your strategy. Hootsuite’s listening tools allow you to engage with your LinkedIn community effectively.
Pricing:
Our research shows that Hootsuite offers two pricing tiers after a 30-day trial, with plans starting at $99 per month and going up to $249 per month, catering to different social account needs and user preferences.
Overall Verdict:
Hootsuite is a robust tool for LinkedIn marketing, perfect for larger businesses and enterprises with its comprehensive scheduling, analytics, and social listening features. We found that it offers efficient management of multiple accounts and detailed performance tracking, including competitor benchmarking and ROI insights.
While it may have a learning curve for beginners and occasional delays in data refreshes, its strengths in team collaboration and content planning make it a solid choice for those looking to streamline their LinkedIn strategy.
Category:
LinkedIn Content Creation Tool
Best for:
Ratings:
4.6 / 5 (G2)
Apps:
Web, iOS, and Android versions
Key Features:
- Content Scheduling & Publishing
- AI Caption and Image Generator
- Best Time to Post
- LinkedIn Content Calendar
- Analytics and Report Scheduling
- Media Library
- Content Discovery
- Approval Workflow
Pros
- The platform offers robust filters, enabling users to create custom content for various networks simultaneously.
- Its wide range of integrations streamlines the content creation process, minimizing effort.
Jason B.
ContentStudio’s ability to schedule and plan content (with previews) is second to none. I love the additional features as well such as the ability to create the first comment on an Instagram post, carousel posts and Facebook posts with the coloured backgrounds.
Cons
- The software may experience slow response times, which can be frustrating for users.
- The platform lacks sufficient customization options for some users.
- ContentStudio does not offer social listening features, a crucial tool for managing brand reputation.
Ayman B.
A bit of slow development for unknown reasons. Results from the content research tool are not as satisfying when you compare it to other tools in the category.
Support is somehow slow.
A few technical issues in the scheduler at the early stages of using the tool. But not much at the time of this review
About ContentStudio
ContentStudio is a comprehensive social media management platform designed to help businesses streamline content creation, scheduling, and analytics across multiple platforms, including LinkedIn. It offers tools for content discovery, AI-powered suggestions, and detailed performance insights.
When it comes to LinkedIn marketing, ContentStudio shines with its content scheduling and AI-driven recommendations. The platform’s content calendar and publishing tools ensure consistent posting, while its analytics track engagement and growth. Features like best time to post and easy image integration further boost LinkedIn strategies, making it a solid choice for managing and optimizing LinkedIn content.
Pricing:
ContentStudio offers three pricing plans. The Standard plan is priced at $29/month, including 1 workspace, 5 social accounts, 1 user, 10 GB storage, and 10,000 AI words/month. The Advanced plan costs $69/month, offering 2 workspaces, 10 social accounts, 2 users, 15 GB storage, and 20,000 AI words/month.
For larger teams, the Agency Unlimited plan at $139/month includes unlimited workspaces and users, 25 social accounts, 25 GB storage, and 50,000 AI words/month. All plans support post scheduling, AI tools, and come with a 14-day free trial.
Overall Verdict:
ContentStudio is a powerful and easy-to-use platform ideal for individuals, small businesses, and marketing teams looking to manage LinkedIn and other social media channels efficiently. With features like AI caption generation, content scheduling, and performance analytics, it makes planning and publishing seamless.
While it lacks social listening and has limited customization, its intuitive interface and broad integrations make up for it. The pricing is competitive, especially considering the AI capabilities and robust scheduling tools. Overall, it’s a smart choice for those focused on improving their LinkedIn content strategy without breaking the bank.
Category:
AI Tool for Content Creation
Best for:
Ratings:
4.7/5 (Producthunt)
Apps:
Web version and iOS
Key Features:
- Generate memes using AI-powered text prompts
- Customize memes to match your style or brand
- Create niche-specific memes tailored to your audience
- Share memes easily across platforms
- Support for multiple image and file formats
- Create memes in different languages
- Add custom text to any image with ease
Pros
- Supports multilingual meme creation, making it suitable for a global audience
- Includes a high-quality library of templates for creating diverse and polished memes
Mansoor Bhanpurawala
My experience regarding Super Meme is really good. I’m using this tool for my Instagram Meme Page.
Cons
- May offer fewer customization features than more advanced meme editing tools
- Lacks dedicated customer support for user assistance
One Stop Watch.
I have learned about this AI in a social media course. Loved it and wanted to purchase the subscription and tired all my Canadian cards to complete the purchase but none of them went through. I emailed them and also started a chat conversation on 27 July and today it is 2 August. They didnt even acknowledge my message in first place and on 31 july when i questioned them about their intentions to resolve; thats when they responded saying they will look into it. Again, nothing till now. Pathetic business support and i am surprised that who even behaves this way when it comes to a customer. I really loved this AI Tool and was recommending others but now; i wont. Worst service.
Conclusion
Using a combination of these LinkedIn tools can work wonders for you. Increase traffic, engage consistently and improve the effectiveness of your LinkedIn marketing strategies.
But just being on LinkedIn isn’t sufficient. That’s why a multi-platform tool like SocialPilot is a must for your marketing team. It schedules, moderates, tracks vital analytics, allows team collaboration, supports bulk scheduling, utilizes RSS feeds, and more.
Take the free trial of SocialPilot to ace your holistic social media growth goals. So wait no more and get started right now!
Frequently Asked Questions
What are LinkedIn Tools?
LinkedIn tools help you plan and manage your LinkedIn marketing with ease. It enables you to be active on LinkedIn with the help of scheduling, monitoring, analyzing, and managing your social media accounts all from one place.
Which are the best LinkedIn tools to scale up your LinkedIn marketing?
The best LinkedIn tools that will help you boost your LinkedIn presence are::
- SocialPilot
- LinkedIn Sales Navigator
- SproutSocial
- Agorapulse
- Buffer
How is LinkedIn used for marketing?
LinkedIn is used by businesses worldwide to reach out to leads directly. It is also used to share brand-related information to influence the choices of decision-makers who are dominating the platform. Additionally, marketers can also use LinkedIn ads to boost their sales.
How do I promote my page on LinkedIn?
The best way to promote your page on LinkedIn is by posting and engaging consistently. You can even share your posts on several LinkedIn groups for better reach. Make sure to use a tool like SocialPilot to share posts at the best time to be noticed by your target audience.
Is LinkedIn business page free?
Yes, you can create a LinkedIn business page for free. It is quite similar to a Facebook business page, having detailed business information. You can also track page analytics from your page dashboard itself.
Is LinkedIn worth it for small businesses?
LinkedIn started as a job search portal but has now grown into a full-fledged social media platform. Businesses use it for their marketing and promotional activities. It brings your brand in front of global audiences with its stellar organic reach potential.
About the Author
