Let’s face it: managing your social media in 2025 demands more than just creativity. You need smarter tools, crystal-clear insights, and results you can measure in real ROI. While Sprinklr is powerful, it’s also pricey, complex, and overwhelming, especially for SMBs and agile agencies looking to grow fast without the friction.
But here’s the deal: great social media management doesn’t have to drain your budget or patience. Today, there are plenty of robust yet easy-to-use alternatives offering everything you need from advanced scheduling and powerful analytics to seamless team collaboration.
To help you cut through the noise, we’ve pulled together a quick shortlist of standout tools that offer real value without the Sprinklr-level complexity.
If you’re short on time, we’re here to help:
Quick Summary: Best Sprinklr Alternatives for 2025
- SocialPilot – Built for SMBs and agencies, with AI tools, collaboration features, analytics, and white-labeling at a fraction of the cost.
- Sprout Social – Ideal for large teams seeking advanced reporting and centralized engagement.
- Hootsuite – Reliable for post scheduling, team management, and platform integrations.
- Loomly – Best for visual content planning and streamlined content workflows.
- Agorapulse – Strong in ROI tracking, unified inbox, and agency-focused collaboration.
- Sendible – A client-friendly tool with white-label options, smart compose box, and analytics.
- Zoho Social – Affordable, all-in-one platform with SmartQ scheduling and easy team collaboration.
Still unsure if a Sprinklr alternative is right for you? Let’s break down the key reasons why many teams are exploring other options.
Why Consider Sprinklr Alternatives?
Sprinklr is a big name in social media management, but it’s not the right fit for every SMB or agency out there. While its extensive features look impressive, some common challenges consistently pop up, making marketers reconsider their options:
- Complexity & Learning Curve: Sprinklr’s platform packs in a lot. Many users feel overwhelmed by its steep learning curve and complex interfaces, leading to slower workflows and frustrated teams.
Domenico P.
While Sprinklr offers a robust suite of tools for managing social media campaigns, its interface presented a somewhat steep learning curve. The platform’s numerous features and intricate functionalities can initially feel overwhelming, requiring a significant time investment to fully grasp. While the customization options are extensive, they can sometimes lead to a cluttered and less intuitive user experience. Despite these minor drawbacks, Sprinklr remains a powerful tool for businesses seeking to consolidate their social media efforts.
- High Costs for SMBs & Agencies: Pricing is another critical issue. With plans starting at $199 per user monthly, the cost quickly skyrockets, especially for smaller teams and agencies managing multiple clients.
- Limited Support & Slow Response: Many SMBs and agencies report less-than-ideal customer support experiences with Sprinklr, where getting timely help can be surprisingly challenging.
Kyla P.
I don’t like that it’s supposed to be integrated with Threads but it doesn’t work. I don’t like that we don’t have a dedicated person to support us. Customer support takes a long time to get back. I don’t like that I can’t get logged in without multiple steps. I don’t like the difficulty of creating rules and that I can’t do it without help.
- Not Optimized for Quick Collaboration: If you’re an agency frequently managing client approvals and content collaboration, Sprinklr’s workflows might feel cumbersome. It lacks simpler, more intuitive collaboration features that agencies typically need.
How We Analyze and Select Sprinklr Tools:
We didn’t just randomly pick these Sprinklr alternatives. We thoroughly vetted each one to ensure they align with real-world SMB and agency needs. Our criteria included ease of use, flexible pricing, intuitive collaboration features, advanced analytics, platform integrations, scalability, customer support quality, and user feedback.
Curated by seasoned social media pros, this selection empowers you with the confidence and clarity to make informed choices so your team can drive better results.
Quick Overview of the Sprinklr Alternatives
Choosing the right Sprinklr alternative doesn’t have to be a maze. This snapshot table gives you a quick, clear comparison of top tools—based on pricing, features, ease of use, fit, and many more.
 SocialPilot |
 Hootsuite |
 Buffer |
 Agorapulse |
 Sprout Social |
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|---|---|---|---|---|---|
| Pricing | Starts at $30/month | Starts at $99/month | Starts at $36/month | Starts at $69/month | Starts at $199/month |
| Best for | Agencies and Small Businesses | Brands and Enterprises | Mid-Size Businesses | Brands and Big Businesses | Brands and Enterprises |
| Social Profiles | 7 | 10 | 6 | 10 | 5 |
| Ease of Use | |||||
| Support | |||||
| Publishing | |||||
| Bulk Scheduling | 500 Posts | 350 Posts |  |
200 Posts | 350 Posts |
| Smart Queues |  |
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| Repeat Post | Very Easy |
Complex |
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| First Comment | |
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Only Facebook and Instagram |
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| Audience Targeting | |
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| AI-Powered Features | |||||
| AI Pilot | |
(OwlyWriter AI) |
(Have writing assistant) |
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| AI Suggested Best Time to Post | |
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(ViralPost) |
| AI ChatGPT Scheduler | |
(AutoSchedule) |
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| Content Planning & Creation | |||||
| Calendar View | Easy to Read |
Complex |
Hard to Read |
Confusing |
Overwhelming |
| AI Assistant | |
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| Custom Call-to-Actions | |
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| Content Library | |
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| Instagram Collab Posts | |
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| Location Tagging | |
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Instagram |
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| Holiday Calendar | |
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| Engagement | |||||
| Social Inbox | Unified Inbox |
Multiple Inboxes |
Limited Features |
Multiple Inboxes |
Complex |
| Reply to Reviews & Queries | |
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| Reply to DMs & Comments | |
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Only Facebook & Instagram | Separated Inbox |
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| Analytics | |||||
| Detailed Social Media Analytics | Easy to Read |
Complex |
Complex |
Complex |
Complex |
| Custom Report Builder | |
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| Auto Schedule Report Sharing to Clients | |
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| Team & Client Collaboration | |||||
| Client Management | |
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| Approval Workflows | Advanced |
Confusing |
Basic |
Technical Glitches |
Tracking Glitches |
| Per Post Multi-User Collaboration | |
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| Approval On-the-Go | |
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| White Labeling | |||||
| White Label Dashboard | |
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| While Label Downloadable Report | |
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| Try for Free | Learn More | Learn More | Learn More | Learn More | |
P.S: While choosing the right tool is a game-changer, your strategy still plays quarterback. If you’re looking to sharpen your edge, you might enjoy a few practical social media marketing tips that help make any tool work smarter for you.
Top 15 Sprinklr Alternatives for All Business Types
Best Sprinklr Alternative For:
Rating:
4.5 on G2 & 4.4 on Capterra
Apps:
Web version, Android and iOS apps and Chrome, Firefox and Edge web extensions
Integrations:
Facebook, Instagram, X (Twitter), LinkedIn, TikTok, YouTube, Pinterest, Google Business Profile, Instagram Threads, and Bluesky.
Core Features of SocialPilot:
- Bulk Scheduling
- AI Scheduler
- AI Best Time to Post
- Unified Content Calendar
- RSS Feed Automation
- AI-Pilot Assistant
- Content Library
- First Comment Scheduling
- Client & Team Collaboration
- Approvals On-The-Go
- White Label Dashboard & Reports
- Social Inbox
- Review Management
- Review Generation
- Advanced Analytics & Reporting
- Hashtag & Follower Analytics
- Platform Integrations (Facebook, Instagram, X, LinkedIn, TikTok, Pinterest, GBP, YouTube, Threads)
- Canva & Dropbox Integration
- Chrome, Firefox & Edge Extensions
Pros
- The interface is intuitive, making it easy for new team members or clients to get started without a steep learning curve.
- SocialPilot simplifies bulk scheduling and post planning, saving hours every week for busy marketers.
- The platform offers a wide range of features like AI assistance (AI Pilot), approval workflows, and content libraries.
- Seamlessly supports multiple social media platforms, making it ideal for agencies managing diverse client portfolios.
Marisol S.
Combined Reports are helpful and convenient when dealing with multiple clients. It’s easy to customize the text for each platform for one post, and fast customer support is available. Our Marketing Agency uses it daily because it’s easy for us to implement within each staff member. As a team, we can help each other by viewing all posts with the ease of integrating several platforms, making it easy for all of our clients to use.
Cons
- Occasionally, scheduled posts may require a manual check to ensure they go out exactly as planned.
- There are rare instances where links in posts might need to be refreshed or double-checked before publishing.
- Some users have experienced minor hiccups with post publishing, though these are typically resolved quickly.
Anna P.
Occasional glitches – I have had tags not work on Facebook, although the support team respond very quickly and try to sort the problem. Also had a couple of posts not post as scheduled but this is quite rare. Really wish they included tag and hashtag library as part of the cheaper service.
Our Experience:
As social media strategists constantly working with high-performing tools, we put SocialPilot side by side with Sprinklr to evaluate them on usability, performance, and the value they bring to teams and agencies.
Here’s what stood out in our hands-on comparison:
Social Media Scheduling & Publishing
Sprinklr provides advanced scheduling capabilities, but the interface often feels overly complex for day-to-day execution. Setting up a post can sometimes take longer than expected, especially for small teams juggling multiple tasks.
SocialPilot simplifies this entirely. The platform allows for bulk scheduling (up to 500 posts), drag-and-drop calendar management, and even RSS-based automation. For teams managing dozens of client accounts, this makes publishing fast, clear, and consistent.
AI Capabilities
Sprinklr’s AI features are deeply integrated, but they often cater more to enterprise-level configurations that demand setup time and training.
With SocialPilot, AI tools like AI Pilot, AI Scheduler, and Best Time to Post are ready to use out of the box. Creating high-performing content variations, generating hashtags, and posting at peak engagement times becomes effortless—saving time while improving output quality.
Client Collaboration & Workflow
Sprinklr includes robust collaboration workflows, but they tend to come with steep learning curves and higher plan tiers.
SocialPilot makes collaboration easier with features like Approvals On-The-Go and role-based permissions. Clients don’t need to log in to approve or comment on posts—everything is designed to reduce friction and speed up workflows.
Analytics & Reporting
Sprinklr undoubtedly excels in deep analytics and cross-channel insights, but the volume of data can overwhelm teams that just want clear performance metrics.
SocialPilot offers actionable analytics that are easy to navigate. From post-level performance to follower trends, it’s built for marketers who want insights without drowning in dashboards. Reports are also client-ready, customizable, and exportable in a click.
Cost & Scalability
While Sprinklr is feature-rich, its pricing structure makes it inaccessible for many SMBs and mid-sized agencies. It’s best suited for enterprise organizations with complex needs and large budgets.
SocialPilot, on the other hand, delivers powerful features—white labeling, AI tools, team management—at a fraction of the cost. It’s a smart investment for businesses that want ROI without compromise.
If you’re exploring how this ties into broader social strategies, this ultimate guide to social media management can offer deeper context without the fluff.
SocialPilot Pricing
SocialPilot offers a 14-day free trial and access to all premium features (no credit card required & cancel any time). Choose a plan that fits your needs.
| Ultimate | Premium | Standard | Essentials |
$170.00/mo$200
Billed annually (Save 15%)
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$85.00/mo$100
Billed annually (Save 15%)
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$42.50/mo$50
Billed annually (Save 15%)
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$25.50/mo$30
Billed annually (Save 15%)
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Streamline Social Media Management
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Final Verdict:
SocialPilot offers the perfect mix of simplicity and power—ideal for teams managing multiple clients or campaigns. From AI features to collaborative workflows and detailed analytics, it delivers big results without the enterprise complexity or cost. A top pick for growing agencies and businesses ready to scale smartly.
Best Sprinklr Alternative Tool For:
Star Rating:
4.5 on G2 & 4.4 on Capterra
Apps:
Android and iOS Mobile App and Web Version.
Integrations:
Facebook, Instagram, LinkedIn, X (Twitter), YouTube, Threads, Pinterest, and TikTok.
Key Features of Sprout Social:
- Social Listening Tools
- Robust Analytics Dashboard
- Unified Social Inbox
- Advanced Scheduling Tools
- Influencer Collaboration Features
- Customizable Reporting
Pros
- The platform is user-friendly, making it easy to navigate even for teams handling multiple client accounts.
- Offers powerful scheduling tools and publishing workflows to streamline content delivery across channels.
- Advanced analytics and reporting help uncover insights that drive smarter social media strategies.
Michele C.
Sprout Social is incredibly user-friendly and provides a seamless way to manage all my social media accounts in one place. The analytics tools are top-notch, offering detailed insights that help refine our strategy and measure success. I also love the scheduling feature, which saves so much time and ensures consistent posting across platforms. The customer support team is responsive and helpful whenever I have questions. Overall, it’s a powerful tool for any social media manager
Cons
- Some features commonly expected at this price point are either missing or locked behind higher plans.
- The tool can be expensive for smaller teams or agencies with tight budgets.
- Users have occasionally flagged minor issues with platform integrations and link handling.
S G
The standard package has become more limited over time, removing features that were previously included. For the high price, I would expect weekly reports to be available, yet they are not included in the expensive plans. Additionally, the customisation options for reports could be improved, and some platform integrations feel restrictive.
Our Experience:
After extensively using and understanding the features and functionalities of Sprout Social, our insights say that it stands out when it comes to customer experience. It is particularly useful for medium to large enterprises, especially new users and smaller teams looking for robust capabilities.
Publishing and Engagement
Sprinklr’s publishing capabilities are undeniably vast, but they come with a steep learning curve and a complex UI that often slows teams down. In contrast, Sprout Social simplifies content scheduling with intuitive workflows, direct publishing across channels, and smart automation features like optimal send times. It’s especially helpful for teams that want speed without sacrificing quality.
Collaboration and Influencer Marketing
While Sprinklr supports enterprise-wide collaboration, it can feel bloated for mid-sized teams. Sprout, however, hits the sweet spot with its built-in approval workflows and influencer discovery features. It allowed us to evaluate influencer credibility using real engagement data, all within a cleaner, easier interface than Sprinklr.
Analytics and Custom Reporting
Sprinklr’s reporting dashboard is powerful but often overwhelming without customization expertise. Sprout Social, on the other hand, offers out-of-the-box reports that are both customizable and easy to digest. We could quickly extract insights, schedule recurring reports, and share them across teams without additional training.
Asset Library & AI Automation
Sprout’s content library helped us maintain brand consistency and reuse creatives efficiently—a feature Sprinklr also offers but with more technical overhead. Plus, Sprout’s AI tools for caption generation and scheduling gave us a real productivity edge—removing manual guesswork and freeing up time for strategy.
Sprout Social Pricing
Overall Verdict:
Sprout Social delivers powerful analytics, automation, and collaboration suited for large teams. While it comes at a premium, it’s a solid choice for businesses that prioritize data-driven strategies, structured workflows, and scalable campaign management. Ideal for enterprises seeking depth, control, and top-tier performance in one platform.
Best Sprinklr Alternative Tool For
Ratings:
4.2/ 5 (G2), 8.3/10 (TrustRadius), 4.4/ 5 (Capterra)
Apps:
Web, iOS, and Android versions
Integrations:
Facebook, Instagram, X (Twitter), TikTok, LinkedIn, YouTube, Pinterest, Threads, Google Business Profile
Key Features of Hootsuite:
- Social ad management
- Social listening and insights
- Bulk post scheduling
- Auto-schedule for the best times
- Social media monitoring streams
- Automated reporting
- Post-performance analysis
Pros
- Makes post scheduling across multiple platforms easy and efficient, saving time for busy teams.
- The platform’s interface is intuitive, making it easy for users to navigate and manage campaigns without much training.
- Hootsuite offers centralized management of accounts, scheduling, and content—all from one dashboard.
Melina E.
I love the ease of scheduling posts and finding data in reports that would otherwise take me forever on individual channels. The reporting is more reliable than Meta and X which changes too often and without reason. The few times I have talked to anyone on the Hootsuite team, they’ve been incredibly helpful and easy to work with.
Cons
- Hootsuite has some essential features that are either limited or missing, especially on lower-tier plans.
- The pricing structure can be steep, making it less accessible for smaller teams or solo marketers.
- There are platform-specific limitations that may restrict flexibility in managing certain social channels.
Mackenzie M.
Hootsuite feels very B2B sales targeted. The AI and features that come with the platform are targeted for messaging that doesn’t allows fit my brand voice. As a DMO, we are selling a destination, rather than a platform. So many of the features aren’t necessarily relevant for our team. In the future, I would love to see Hootsuite’s AI be able to learn and adjust with the brand voice to better meet individuals needs.
Our Experience:
Hootsuite continues to be a solid player in the social media management space, offering an all-in-one dashboard to handle publishing, engagement, analytics, and team collaboration. For brands managing multiple platforms at scale, its functionality feels both familiar and reliable.
Advanced Publishing Tools
Sprinklr’s publishing suite is feature-heavy but often slows teams down with its steep navigation layers. Hootsuite, however, felt instantly approachable—its visual content calendar made planning intuitive, and OwlyWriter AI helped us generate captions quickly. Plus, platform-specific scheduling suggestions added a tactical edge without the manual guesswork.
In-Depth Analytics and Reporting
Sprinklr’s analytics engine is comprehensive but comes with a steep configuration curve. Hootsuite delivered a strong balance between simplicity and depth. We could easily track performance across platforms, customize reports, and even benchmark against competitors—all without needing dedicated onboarding or extra support.
Enhanced Listening and Monitoring
Both tools offer robust social listening, but Sprinklr’s capabilities lean more toward enterprise-level intelligence. Hootsuite offered a more user-friendly listening experience, helping us monitor keywords, brand mentions, and sentiment with less setup. The real-time alert system helped us stay proactive during fast-moving campaigns.
Streamlined Engagement and Advertising
Hootsuite’s unified inbox kept our engagement efforts organized, especially with saved replies and team collaboration tools like collision detection. While Sprinklr’s engagement module is equally comprehensive, Hootsuite gives us faster wins, especially for smaller teams. We also appreciated the ability to quickly boost posts—though advanced ad management requires higher-tier plans.
Hootsuite Pricing
Final Verdict
Hootsuite is a strong, integration-rich platform ideal for teams managing complex workflows. Its automation and scheduling tools boost efficiency at scale. However, many key features sit behind higher-tier plans, making it better suited for businesses willing to invest in robust functionality over budget-friendliness.
Best Brandwatch Alternative Tool for:
Rating:
4.5 on G2 & 4.7 on Capterra
Apps:
Android and iOS Mobile App and Web Version.
Integrations:
Facebook, Instagram, LinkedIn, X (Twitter), YouTube, and TikTok.
Key Features of Loomly:
- Content Calendar + Library
- Automated Publishing
- Hashtag Manager
- Advanced Analytics & Reporting
- Community Management
- Social Media Platform Integration
- Approval & Feedback Workflow
Pros
- The platform is user-friendly, making it easy for teams to onboard and start publishing quickly.
- Loomly supports seamless scheduling across multiple platforms from a single calendar view.
- It offers smart scheduling tools that help plan, queue, and optimize posts with minimal effort.
Erin D.
It’s really simple to use and has a calendar view so I can see all my posts scheduled for the week. It’s super reliable and sends reminders if I’ve forgotten to change a post from draft to scheduled.
Cons
- Certain advanced features are either limited or unavailable, especially compared to more robust tools.
- Loomly users occasionally face hiccups with post scheduling and publishing consistency.
- Platform-specific limitations—particularly with Instagram—can restrict some publishing capabilities.
Jenny E.
I really wish there was a way to store future post ideas so I can utilize the tags and better manage my message funnels. I would want a separate library for each client.
It would also be nice to have suggested times based on best past performances.
The language is confusing on the buttons when processing client approvals as well as manual Instagram posts. I consistenly get those wrong despite customer service trying to help.
Our Experience:
Loomly is crafted for teams that value simplicity, structure, and smooth collaboration. It’s an ideal pick for marketers who want a clear workflow—from content planning to performance tracking—without getting tangled in overly complex systems.
Social Management & Publishing
Sprinklr offers a powerful but often overwhelming publishing module. Loomly, on the other hand, gave us a more focused experience. Its smart content calendar made it easy to manage publishing queues, and we appreciated how post creation, previews, and approvals flowed together in one place.
Social Engagement & Ads
Sprinklr’s engagement tools are more advanced, but come with a heavier setup. Loomly gave us fast, frictionless control with its shared inbox and basic ad tools. While it doesn’t match Sprinklr’s ad analytics depth, it does a solid job for teams looking to run quick boosts and respond to followers efficiently.
Campaign Optimization & Hashtag Capabilities
Loomly surprised us with built-in features that assist during content planning—content suggestions, post previews, and hashtag management helped us tailor campaigns more effectively without leaving the dashboard. It’s a simpler setup than Sprinklr, but still drives solid campaign refinement.
Analytics & Reporting
Sprinklr undoubtedly offers enterprise-level data reporting, but that also means a steeper learning curve. Loomly made performance tracking straightforward and actionable, with post-level insights and exportable reports that were ready to share with our team or clients.
Content & Collaboration
Where Sprinklr can feel rigid, Loomly keeps our workflow agile. Its approval workflows, user roles, and content library made team collaboration easy to manage, especially when working across multiple brands. For lean teams needing to stay aligned without layers of complexity, Loomly proved to be a strong ally.
Loomly Pricing
Final Verdict:
Loomly is ideal for teams that value simplicity, structure, and ease of use. Its clean interface, strong planning tools, and smooth collaboration make it a great fit for lean teams and growing agencies. While not built for deep analytics, it excels at efficient day-to-day social media management.
Best Sprinklr Alternative Tool For:
Ratings:
4.5 on G2 & 4.6 on Capterra
Apps:
Android and iOS Mobile App and Web Version.
Integrations:
Facebook, Instagram, LinkedIn, X (Twitter), YouTube, Google Business Profile, and TikTok.
Key Features of Agorapulse:
- Unified Social Inbox
- Social Listening Capability
- Detailed Analytics & Reporting
- Direct Publishing Tool
- PulseLink in Bio
- Smart AI Image and Content Assistant
- Social Media ROI Tracker
Pros
- Agorapulse has an easy-to-use interface that simplifies social media management for teams and agencies.
- The platform has a centralized dashboard for managing multiple accounts and scheduling posts efficiently.
- It has strong support for organizing and publishing content across various platforms with ease.
Lindsey C.
I love the ability to monitor and respond to multiple social media platforms all in one space. I love that I can group the profiles and organize it. The queue feature is great.
Cons
- Some advanced features are limited or require upgrading to higher-tier plans.
- Platform-specific restrictions and occasional linking issues can affect scheduling consistency.
- Pricing may be on the higher side for smaller teams or solo marketers with basic needs.
Christine H.
My only negative is that I wish adding profiles beyond 10 was not priced as high as it is. Adding a couple at that price is not terrible, but when you need to add 8 or 9, it can get costly.
Our Experience:
Agorapulse is a well-rounded social media management platform built for teams that value clarity, speed, and measurable results. Its intuitive interface makes it easy for marketers to jump in and manage multi-platform strategies without a steep learning curve.
Scheduling & Management
Sprinklr’s scheduling features are powerful, but often require more training to master. In contrast, Agorapulse offered us a visual content calendar, cross-platform publishing, and bulk scheduling that made planning effortless. The built-in AI assistant added value by helping us optimize captions and formats on the go.
Social Inbox & Listening
Sprinklr excels in social listening but its interface can feel overwhelming. Agorapulse gave us a centralized inbox that handled everything—DMs, mentions, reviews, even add comments—with zero clutter. Plus, its listening features helped us monitor keywords and sentiment effectively, without needing a data science team to make sense of it.
Analytics & ROI Tracking
Sprinklr’s analytics engine is robust, but often bloated with data we didn’t always need. Agorapulse delivered precise performance metrics, plus Google Analytics integration for tracking web conversions. One standout was PulseLink in Bio, which helped us track click-throughs and revenue impact post by post—something Sprinklr doesn’t make nearly as intuitive.
Agorapulse Pricing
Final Verdict:
Agorapulse blends simplicity with powerful features, making it ideal for teams that prioritize structured workflows and measurable impact. With its unified inbox, strong scheduling, and ROI-focused analytics like PulseLink, it helps businesses streamline engagement and clearly demonstrate the value of their social media efforts.
Best Sprinklr Alternative Tool For:
Ratings:
Apps:
Android and iOS Mobile App and Web Version
Integrations:
Facebook, Instagram, LinkedIn, X (Twitter), YouTube, Pinterest, Google Business Profile, and TikTok.
Key Features:
- Smart Compose Box & Priority Inbox
- Bulk Import & White Labeling
- Custom Tags
- Team Collaboration
- Content Library
- AI Assistance
- Campaign Management
- Client Onboarding
- Scheduling with Optimal Time
- Social Media Scheduling
- Unified Dashboard
Pros
- Sendible has a clean, intuitive interface that makes it easy for teams and clients to onboard and manage campaigns.
- The platform has an efficient scheduling system with smart queues and bulk posting improves productivity.
- Responsive customer support and helpful features make day-to-day social media management smoother.
Whitney R.
I love the ease of use. I tried multiple platforms that were around Sendible’s price point, and found that Sendible was the most straightforward and easy to use for me. It has the features I need to manage multiple accounts for multiple clients as well as have remote team members who can create posts and submit them for my approval themselves. I have also found their Customer Support to be helpful and responsive. Lastly, implementing Sendible was really easy – I’m thankful for that. I was up and running in less than an hour.
Cons
- Sendible has some advanced features that are either limited or missing, especially in entry-level plans.
- There are a few constraints when managing specific platforms like Instagram.
- Pricing may feel high for smaller teams needing only basic functionality.
Mel R.
I wish I could add just 1 more social media account. I don’t need all the tools in the next highest tier.
Our Experience:
Sendible is a thoughtfully built platform designed to support agencies and growing teams that need a structured, collaborative, and intuitive social media management experience. It brings content, scheduling, analytics, and client workflows together—seamlessly.
Smart Scheduling & Content Creation
Sprinklr’s scheduling features are robust, but not always intuitive. Sendible impressed us with bulk imports, an AI-assisted Smart Compose Box, and optimal-time scheduling, all within an interface that made content planning feel fast and fluid—especially valuable when managing multiple client brands.
Collaboration & Client Management
Sprinklr handles enterprise-level collaboration well, but onboarding clients often adds friction. With Sendible, approvals, client collaboration, and even white labeling were seamless. The ability to involve clients without requiring them to log in made campaign approvals faster and more professional.
Unified Dashboard & Priority Inbox
Sendible’s central dashboard gave us complete visibility across content, scheduling, and engagement, without the overload. The Priority Inbox—unifying all social messages and mentions—helped us respond in real-time without switching tabs. In comparison, Sprinklr’s inbox capabilities required more configuration and weren’t as intuitive for small teams.
Campaign & Analytics Tools
While Sprinklr excels at deep analytics, Sendible delivered clean, customizable reports that didn’t require a data analyst to interpret. Campaign tagging helped us track results by initiative, making ROI measurement simpler and more actionable.
Sendible Pricing
Sendible starts at $29/month for solo users, with limited but beginner-friendly features. Agency plans go up to $240/month, potentially including White Label depending on current offers.
Final Verdict:
Sendible is a structured, agency-friendly platform with smart scheduling, white-label tools, and a Priority Inbox that boosts efficiency. While premium-priced, its depth makes it worth it for teams managing multiple clients. Ideal for those seeking streamlined workflows and professional-grade content delivery at scale.
Best Sprinklr Alternative Software For:
Ratings:
4 on G2 & 4.3 on Capterra
Apps:
Android and iOS Mobile App and Web Version.
Integrations:
Facebook, Instagram, Threads, LinkedIn, X (Twitter), Tumbler, Reddit, and YouTube.
Key Features of Brandwatch:
- Collaborative Calendar and Workflow
- Social Media Listening Abilities
- Planning and Scheduling Posts
- Unified Social Inbox
- Audience Insights
- Analytics and Reporting
- Influencer Marketing
- Competitor Analysis
Pros
- Brandwatch has a clean and intuitive UI that makes navigation seamless, even for first-time users.
- That platform has a strong centralized dashboard that simplifies multi-channel social media management.
- Reliable customer support and helpful features enhance the overall user experience.
Eve S.
Brandwatch is an excellent tool to visualise large quantities of data within a short amount of time, which makes it ideal for reviewing the impacts of larger campaigns on public opinion. It is easy to implement and has been used on a variety of projects within our organisation in the span of a year.
The graphs and tools are varied and provide many different insights that are very helpful in evidencing value of public relations campaigns to stakeholders.
The support provided by our Customer Support manager has been fast and detailed, giving better ideas of how else the platform could be used.
Cons
- Some users report a steep learning curve, especially during the initial setup phase.
- A few important features are either limited or missing in certain plan tiers.
- Platform updates and usability improvements are still areas with room to grow.
Maddie N.
The biggest downside is the apps. The apps don’t offer much, and I find a lot of the time, something is not working. I believe not all features are available on the app, which makes things very difficult. It would be helpful to have everything available and easily accessible on my phone as I do not always have access to a computer. I really wish that the apps had more to offer and worked better
Our Experience:
Brandwatch is a powerhouse for businesses that prioritize data-driven decision-making and real-time audience insights. Built for deep analysis and cross-platform management, it’s ideal for teams that need both advanced social listening and structured social media workflows under one roof.
Consumer Intelligence & Social Listening
Both platforms offer advanced social listening, but Brandwatch’s AI-powered sentiment analysis, trend detection, and influencer identification stood out for their clarity and usability. We could surface insights faster, detect brand sentiment shifts early, and benchmark against competitors—without a steep learning curve.
Social Media Management
Sprinklr leans toward complexity in message management and team workflows. Brandwatch, in contrast, delivered a Cross-Channel Inbox and customizable automation templates that helped us engage more efficiently. The Salesforce integration and built-in case management gave enterprise teams added firepower, all while keeping workflows intuitive.
Dashboards, Reporting & Visual Insights
Sprinklr’s reporting suite is comprehensive but dense. Brandwatch impressed us with its Vizia tool, offering visual storytelling through marketing and social data. Export formats were flexible (PDFs, CSVs, PNGs), and setting up dashboards didn’t require constant technical help.
Enterprise-Grade Flexibility
While Sprinklr provides heavy customization, Brandwatch proved equally versatile—with multi-language support, open APIs, and robust influencer discovery tools. For global teams juggling scale and agility, this balance made Brandwatch easier to deploy without compromising control.
Brandwatch Pricing:
Final Verdict:
Brandwatch excels in deep social listening and AI-powered insights, making it a top choice for enterprise teams. While complex, it’s ideal for brands needing real-time sentiment tracking, competitive analysis, and large-scale engagement. Best suited for those prioritizing data-driven decisions and comprehensive social intelligence.
Best Sprinklr Alternative Software For:
Ratings:
4.5 on G2 & 4.5 on Capterra
Apps
Android and iOS Mobile App and Web Version
Integrations
Facebook, Instagram, Twitter, TikTok, Linkedin, YouTube, Google Business, and Pinterest
Key Features of Planable:
- Planable Calendar
- Content Library
- Multi-Level Collaboration
- Automated Publishing
- Team and Client Collaboration
- Post Customization Options
- Planable Content Calendar
- Post Labeling
Pros
- Planable has an exceptionally user-friendly interface that simplifies onboarding and daily operations.
- Streamlined scheduling process with drag-and-drop planning and easy post previews.
- The platform has a centralized content workspace ideal for organizing multi-channel campaigns efficiently.
Sofia R
I love its clean, intuitive layout—it’s simple to use and easy to navigate. Creating and scheduling posts feels seamless, even if you’re not super tech-savvy. With everything in one place, I spend less time organising and more time engaging meaningfully on each platform.
It’s a powerful tool for staying consistent, collaborating smoothly, and keeping your content strategy on track—without the chaos.
Cons
- Pricing can feel steep, especially for small teams with basic needs.
- Some advanced features are locked behind higher-tier plans, limiting flexibility.
- Occasional platform limitations—particularly with Instagram—can affect scheduling reliability.
Our Experience:
Planable is built with collaboration at its core—making it a go-to choice for teams and agencies managing multi-layered content workflows. Its strength lies in simplifying how content is created, reviewed, and approved—all from a single, intuitive dashboard.
Team-Centric Workflow
Planable impressed us with its real-time editing, feedback, and approval features. Unlike Sprinklr, where multi-step workflows can sometimes slow things down, Planable allows our teams and clients to comment, tweak, and approve content directly inside the calendar, reducing email threads and eliminating miscommunication.
Visual Planning
What we loved most was Planable’s true-to-platform preview. The ability to see exactly how content would appear on different social channels—before it went live—was a game changer. Compared to Sprinklr’s more data-first layout, Planable offered a visually rich experience that made brand consistency easy to maintain.
Smooth UX & Easy Onboarding
While Sprinklr often requires onboarding and training time, Planable’s intuitive UI made adoption nearly instant. Its native-like feel meant our content creators could jump in and get moving without needing to read a manual.
Planable Pricing
Final Verdict:
Planable shines in visual planning and real-time collaboration, making it ideal for teams focused on speed and workflow clarity. While it lacks deep analytics, its intuitive interface and streamlined approvals make it a smart pick for marketers prioritizing content alignment over complex data tracking.
Best Sprinklr Competitor Tool For:
Rating:
4.5 on G2 & 4.7 on Capterra
Apps:
Android and iOS Mobile App and Web Version.
Integrations:
Facebook, Instagram, LinkedIn, X (Twitter), YouTube, Pinterest, Google Business Profile, Mastodon, and TikTok.
Key Features of Zoho Social:
- Zia AI Assistant
- Visual Content Calendar
- Content Rescheduling
- Team Collaboration
- Multi-platform Publishing and Scheduling
- Social media monitoring
- Centralized Inbox
- Analytics and Custom Reports
Pros
- Zoho Social has an extremely user-friendly interface that’s easy to navigate, even for beginners.
- Centralized platform for managing, scheduling, and publishing across multiple social channels.
- Smooth integration with other Zoho tools enhances productivity for teams and solo marketers alike.
Michael C.
I’ve been using zoho for sometime now, and it’s been great so far with its ease of use and user friendly dashboard.
Zoho social has made my social media management enjoyable.
Cons
- Some users find key features limited or missing, especially in entry-level plans.
- Occasional platform-specific restrictions may impact social media publishing flexibility.
- Advanced capabilities come at a higher cost, which may not suit smaller teams.
Felix F.
While Zoho Social has fetching features, there’s one hiccup that makes our ears perk up not in a good way:
Limited Social Platform Options:
As a forward-thinking brand targeting millennials and Gen Z pet parents, we’re baffled by the lack of support for Pinterest, TikTok, and Bluesky. Pinterest is a visual haven for eco-conscious pet products, TikTok is where our feisty audience thrives, and Bluesky’s rising traction aligns with our innovative spirit. Sticking to just 7 platforms feels like chasing our tail in 2024—we need tools that grow as fast as our puppy’s appetite!
Our Experience:
Zoho Social delivers a well-balanced and practical social media management experience—especially for SMBs and agencies looking to stay organized and grow efficiently. It blends intuitive tools with just the right depth for strategic planning, content scheduling, and client management.
Smart Scheduling & Content Planning
Zoho Social’s SmartQ feature was particularly helpful—automatically suggesting optimal post times based on audience activity. Compared to Sprinklr’s often manual, data-heavy publishing tools, Zoho offered an intuitive calendar, bulk scheduling, and a clean media library that made campaign planning efficient and friction-free.
Collaboration Built for Agencies
Managing multiple clients? Zoho Social’s role-based permissions and approval workflows worked smoothly across teams. Unlike Sprinklr, where collaboration sometimes gets buried under layers of customization, Zoho made multi-client operations feel organized, not overwhelming.
Analytics That Keep It Clear
Sprinklr’s analytics are powerful but often feel suited for data analysts. In contrast, Zoho Social delivers actionable insights in digestible formats, helping us track engagement, growth, and content performance without needing a dashboard degree.
Zoho Social Pricing
Final Verdict:
Zoho Social offers a practical, well-rounded platform for teams that want efficient scheduling, collaboration, and analytics—without the complexity. It’s a reliable choice for agencies and businesses that need structure and scalability, making day-to-day social media management both manageable and effective.
Best Sprinklr Competitor Tool For:
Ratings:
4.5 star on G2 & 4.5 star on Capterra
Apps:
Android and iOS Mobile App and Web Version.
Integrations:
Facebook, Instagram, LinkedIn, X (Twitter), YouTube, Pinterest, Google Business Profile, Shopify, Threads, Mastodon, and TikTok.
Key Features of Buffer:
- Multi-platform Publishing
- Schedule and Queue Posts
- AI Content Generator
- In-depth Analytics
- Unified Engagement Tool
- Visual Social Media Calendar
- Customizable Landing Page Template
Pros
- Buffer has a clean and intuitive interface that makes post creation and scheduling quick and easy.
- The affordable pricing structure makes it accessible for freelancers and small teams.
- Simple analytics tools offer a clear view of post performance without overwhelming users.
Carmen M.
We were able to increase our brand’s visibility and presence by optimizing Buffer’s ability to analyze the performance of our posts. This has allowed us to change our approach and achieve higher engagement results. It is a platform that makes it easy to manage multiple social media accounts and launch campaigns across multiple platforms. The ability to create ads quickly is fantastic, and the best part is the clear methodology that makes it easy to understand. I also like their customized reporting. With Buffer, gathering the necessary components for a raw data dump is a breeze. A wealth of tracking, reporting and management options are at your fingertips. Because it scales so efficiently, it comes highly recommended for large organizations with big marketing budgets.
Cons
- Limited features in lower-tier plans may restrict growing teams or power users.
- Basic analytics and functionality can fall short for brands needing deeper insights.
- Occasional platform-specific constraints, especially with Instagram, may impact performance.
Our Experience:
Buffer is a lightweight yet capable platform tailored for solo creators, small teams, and growing businesses seeking clarity and control in their social media efforts. Its strength lies in ease of use, straightforward features, and a no-clutter approach to content planning and publishing.
Content Creation & Smart Scheduling
Buffer’s AI Assistant made repurposing content feel effortless, helping us tweak captions and experiment with tone across platforms. While Sprinklr offers advanced scheduling options, Buffer’s streamlined workflows—like X/Twitter thread scheduling, Mastodon support, and Start Page creation—made day-to-day publishing far simpler and faster.
Analytics & Engagement
For small teams, Buffer’s built-in analytics and comment management tools covered the key metrics without information overload. Compared to Sprinklr’s complex, multi-layered dashboards, Buffer delivered the basics with clarity—ideal for users who need just enough insight to take action.
Collaboration & Integrations
Buffer may not be loaded with agency-level features, but it integrates well with tools like Canva and Google Drive, and its user management options scale smoothly for small teams. The mobile app and built-in link shorteners added to the convenience—something Sprinklr’s larger ecosystem often overlooks in favor of enterprise customization.
Buffer Pricing
Final Verdict:
Buffer is a go-to platform for small teams and solo marketers who value simplicity and consistency. With easy scheduling, collaboration, and clear analytics, it covers the essentials without overwhelming users—making it a smart choice for growing brands that want to stay organized and efficient.
Best Sprinklr Alternative Platform:
Ratings:
4.3 on G2
Apps:
Android and iOS Mobile App and Web Version.
Integrations:
Facebook, Twitter, Instagram, YouTube, Pinterest, LinkedIn, Google My Business, Snapchat
Key Features of Emplifi:
- Audience Analysis
- Influencer Marketing
- Content Intelligence
- Publishing and Scheduling
- Community Management
- Listening and Intelligence
- Social Customer Care
- Social Media Management
Pros
- Emplifi has an intuitive interface that makes it easy for teams to manage and navigate daily workflows.
- Offers strong analytics capabilities for tracking performance and engagement.
- Solid customer support paired with essential features makes it reliable for mid-to-large teams.
Eilis C.
I find the ‘community’ tab very benefical for keeping up to date of not only social inboxes but what people are saying on their public profiles about the company. I also found the customer support very quick to respond to queries and dedicated to ensuring that the problem is resolve.
Cons
- Some users report missing or limited features compared to similarly priced tools.
- The platform can have a steeper learning curve for new users.
- Occasional technical issues may affect workflow consistency and reliability.
Lilian B
I have been using the dashboards and while they are useful, I think there is still room for improvement. In particular, the Listening section could benefit from a feature that would allow us to download the information in an Excel file. Having this capability would make it much easier to analyze and manipulate the data offline. I hope this is something that could be implemented in the near future.
Our Experience:
Emplifi is built for brands that demand more than just scheduling—it’s a unified platform designed to help marketing, customer care, and commerce teams work in sync. It combines deep insights, intelligent publishing, and social customer care to power smarter decisions across the board.
Audience Analysis & Content Intelligence
While Sprinklr offers in-depth data, Emplifi’s intuitive audience segmentation and real-time content insights made it easier to act on performance signals. Campaign optimization felt faster and more actionable thanks to a cleaner, insight-focused interface.
Publishing, Scheduling & Community Management
We found Emplifi’s publishing tools to be both smart and efficient—ideal for teams managing high content volume. Compared to Sprinklr’s more layered workflows, Emplifi’s content calendar, automated scheduling, and unified community management tools were refreshingly simple to navigate.
Listening, Social Care & Influencer Tools
Emplifi stands strong in brand monitoring and trend detection, with tools that flag shifts in sentiment and track competitor moves. Its integrated social care and influencer tools allowed our teams to handle both customer support and campaign partnerships—without switching platforms or duplicating work.
Connected Teams
Perhaps the biggest differentiator? Emplifi’s cross-team functionality. With everything from analytics to engagement housed in one place, it helped bridge gaps across departments—a smoother experience than Sprinklr’s siloed modules and steeper learning curve.
Emplifi Pricing
Final Verdict:
Emplifi is a comprehensive platform built for large teams that need powerful publishing, analytics, and customer care in one place. While it may be overkill for smaller brands, its depth, collaboration tools, and AI-driven insights make it a top-tier choice for enterprise-level social media management.
Best Sprinklr Alternative Platform:
Ratings:
4.3 on G2 & 4.3 on Capterra
Apps:
Android and iOS Mobile App and Web Version.
Integrations:
Instagram, TikTok, YouTube, Pinterest, LinkedIn, Facebook, X (formerly Twitter), and Threads.
Key Features of Planoly:
- Visual Instagram Grid Planner
- Instagram Auto-Posting
- AI Caption Writer
- Instagram Hashtag Manager
- Content Calendar
- Media Library
- Instagram Content Previews
- Stock Photo Integration
- Cross-Platform Posting
Pros
- Planoly has an easy-to-use interface that simplifies content planning and scheduling.
- The platform supports centralized management and seamless posting across multiple platforms.
- Well-suited for visual-first brands focused on Instagram and Pinterest workflows.
Michelle D.
Very easy to use interface. It gives you the optimal times to post based on your audience and date. You can pre-plan and schedule batches of content, something especially nice for when you’re on vacation. I also like that it lets you do special groups of hashtags by theme. That way you can add the group and edit as you see fit each time. It is connected to your account so that the posting is automatic at the time you have it scheduled, which is very convenient.
Cons
- The auto-scheduler can be unreliable, which can affect your grid layout
- No approval workflows available
Nicole E.
The most frustrating thing about Planoly was that it wasn’t reliable. I found posts were not auto scheduling frequently. I manage multiple accounts so when content wasn’t auto posting I’d have to go back in and manually post everything which defeated the purpose of why I opted to use Planoly in the first place.
Our Experience:
Planoly is a visual-first social media management platform designed especially for creators and brands who prioritize Instagram aesthetics and content planning. Its strength lies in simplifying how users visually organize, write, and publish their content—without sacrificing creative control.
Visual Planning & Previews
Where Sprinklr focuses more on data-heavy dashboards, Planoly shines with its Instagram-first visual planning tools, including the signature Grid Planner. For brands where aesthetic consistency is non-negotiable, this feature proved to be a major advantage. Seeing the entire feed before publishing allowed our creative team to refine visual storytelling without guesswork.
Smarter Publishing with AI
Planoly’s AI Caption Writer and Hashtag Manager helped us speed up content creation without sacrificing quality. While Sprinklr has broader automation options, Planoly’s AI tools are more tailored to the needs of visual marketers and small teams, making the process smoother and less overwhelming.
Organized Content Management
We appreciated Planoly’s intuitive content calendar and media library, which simplified asset management. Compared to Sprinklr’s steep learning curve and more layered folder structure, Planoly offered a faster, more frictionless experience, especially for teams juggling multiple campaigns.
Cross-Platform Posting
Though Planoly’s strength lies in Instagram, we were able to manage content for other platforms too—making it a great choice for visual-first brands wanting a unified yet focused planning tool. It doesn’t offer the breadth of channels that Sprinklr supports, but for many teams, its simplicity is the real power move.
Planoly Pricing
Final Verdict:
Planoly is a top pick for creators and brands focused on visual storytelling. With grid previews, AI captioning, and intuitive scheduling, it keeps Instagram and Pinterest content polished and on-brand. While limited in analytics, it’s perfect for those prioritizing aesthetics over advanced team features.
Best Sprinklr Alternative For:
Ratings:
4.6 on G2, 4.7 on Capterra
Apps:
Web version, Android and iOS apps
Integrations:
Facebook, Instagram, X (Twitter), Linkedin, Quora, Youtube, TikTok, Twitch, and more.
Key Features of Brand24:
- Sentiment Analysis
- Mention Analytics
- Influence Score
- AI Insights
- Trend Detection
- AI-Powered Brand Assistant
- Alerts and Data Exporting
- Customizable Reports
- White-Label Reports
Pros
- Brand24 has a user-friendly interface that makes setup and navigation easy, even for first-timers.
- Real-time social listening and mentions tracking keep your brand in-the-know.
- Helpful support and smart features make it ideal for teams monitoring reputation and sentiment.
Katherine R.
What I like best about Brand24 is how quickly and accurately it provides real-time insights into online conversations. The sentiment analysis and mention tracking help me stay on top of my brand’s reputation, while the clean and intuitive dashboard makes it easy to understand the data and take action when needed.
Cons
- Some users report missing or underdeveloped features in comparison to competitors.
- Premium pricing may not suit smaller businesses or solo marketers.
- Managing high volumes of mentions can get overwhelming without deeper filtering options.
Pilar M.
I would love to have the pdf report functionality included in the Individual Plan.
Also, I find the individual plan a bit expensive to start with.
Our Experience:
Brand24 is a powerful media monitoring and analytics tool designed for teams who want to stay ahead of the conversation. Whether you’re tracking your brand’s reputation or scoping out your competition, it offers real-time insights that help shape smarter strategies.
Real-Time Monitoring and Engagement
Unlike Sprinklr, which can sometimes feel sluggish due to its layered configuration, Brand24 impressed us with its live mentions feed and discussion volume alerts. These tools made it easy to identify brand spikes or brewing crises in real time—perfect for fast-paced environments that can’t afford to wait for daily digest reports.
Influencer & Sentiment Insights
While Sprinklr offers detailed sentiment dashboards, Brand24 made it more digestible. Its Influence Score helped us pinpoint key voices and potential brand advocates quickly, and sentiment breakdowns were intuitive enough for both strategists and clients to act on.
Custom Alerts and Shareable Reports
We especially liked the flexibility of Brand24’s alert system—you get notified when high-traffic blogs or influential users mention your brand, enabling faster PR response. Compared to Sprinklr’s heavier setup, Brand24’s reporting tools—PDFs, .xls exports, and ready-made infographics—were easier to generate and share on short notice.
Smart Filters for Strategic Clarity
Sprinklr’s filters are more powerful but take time to master. In contrast, Brand24’s smart filters made narrowing down relevant data quick and painless, letting us slice results by sentiment, domain authority, traffic, and more without toggling through a maze of dashboards.
Brand24 Pricing
Final Verdict:
Brand24 is ideal for brands that prioritize real-time listening, sentiment insights, and competitor tracking. While it lacks publishing tools, its strength lies in actionable intelligence. For teams focused on reputation, trends, and strategic engagement, Brand24 delivers the clarity and speed needed to stay ahead.
Best Sprinklr Alternative For:
Ratings:
4.5 stars on G2 & 4.5 on Capterra
Apps:
Web Version & Chrome extension
Integrations:
Twitter, Instagram, YouTube channels, Facebook, & Tiktok.
Key Features of BuzzSumo:
- Content Ideation
- Competitor Analysis
- Ad Analysis
- Trending Content Identification
- Keyword Monitoring
- Audience Insights
- Video Performance Metrics
- Channel Benchmarking
Pros
- BuzzSumo is excellent for in-depth content analytics, keyword tracking, and performance benchmarking.
- The platform offers smart tools for content creation and ideation backed by real engagement data.
- Clean UI with customizable features that streamline research and competitor tracking.
Sahana B.
Updating blogs, and newsletters is a crucial part of marketing work. Developing good content needs a huge amount of research & time-consuming. Buzzsumo can help by providing valuable content ideas. Additionally, I will get the engagement metrics as well (engagement, likes, and shares).
It has advanced features like customizing the feed. I can analyze content, and see performance reports & backlinks also. Overall, Buzzsumo is a helpful tool for content research & marketing.
Cons
- Premium pricing may be a barrier for freelancers or smaller teams.
- Some core features are gated behind higher-tier plans.
- Limited publishing or engagement tools compared to all-in-one platforms
Nicolas F.
One word: pricing.At $249 per month, this is a tool that will not be affordable for small businesses.
Our Experience:
BuzzSumo is a powerhouse for content discovery, strategy, and performance tracking. It’s trusted by marketers, content creators, and PR teams who need to know what’s working in their niche—fast. From viral trends to competitor intelligence, BuzzSumo delivers the insights that shape winning campaigns.
Content Discovery & Ideation
Sprinklr might offer listening tools, but BuzzSumo’s Content Analyzer and Trending Now tools made discovering viral topics much faster. Whether we were planning blog posts, social campaigns, or PR pushes, BuzzSumo helped pinpoint what’s hot—and what’s about to be—in our niche.
Competitive & Keyword Intelligence
Where Sprinklr focuses on broad social data, BuzzSumo excels in tactical competitor research. We tracked rival content performance, backlink sources, and keyword trends in minutes. It became our go-to for benchmarking what formats were driving shares and links—and where we could outperform.
Video & Influencer Analytics
BuzzSumo’s YouTube Analyzer and influencer database offered more focused results than Sprinklr’s broader discovery tools. For influencer outreach and earned media strategies, BuzzSumo gave us better fit recommendations with real engagement data, not just vanity metrics.
Smart Alerts & Reporting
We appreciated the no-fuss alert system in BuzzSumo—quick to set up and genuinely useful. While Sprinklr’s alerts are robust, BuzzSumo’s keyword and backlink tracking felt more practical for fast-moving teams. Plus, exporting clean, client-ready reports took just a few clicks.
Brand24 Pricing
Final Verdict:
BuzzSumo is a go-to tool for content discovery, trend analysis, and competitive benchmarking. While it doesn’t offer publishing features, its real value lies in turning data into strategy. For marketers who want to create high-impact content backed by insights, BuzzSumo is an essential asset.
Best Sprinklr Alternative For:
Ratings:
4.6 stars on G2 & 4.4 stars on Capterra
Apps:
Web version
Integrations:
Facebook, Instagram, X (Twitter), TikTok, LinkedIn, and YouTube
Key Features of Rival IQ:
- Influencer Tracking
- Custom Dashboards
- Scheduled Exports
- Post Tagging
- Competitive Analysis
- Social Media Audits
- Social Listening
- Hashtag Analytics
Pros
- Rival IQ has deep competitive analysis and social media audits give brands a strategic edge.
- Scheduled exports, post tagging, and custom dashboards streamline reporting workflows.
- The platform is excellent for tracking influencers, hashtags, and real-time social trends in one place.
Grace T.
I appreciate that RivalIQ offers me stats and tables for metrics that I may not have previously considered a being instrumental pieces of data. However, there have been a handful of times where I’ve looked at some of these different graphs, and have been able to see trends that I wouldn’t have noticed if I was just looking at the big stats like Engagement Rate per follower. It lets me see things I wouldn’t have put together independently.
Cons
- Rival IQ doesn’t track Pinterest or Snapchat due to API restrictions.
- Social listening features are not as robust as specialized AI tools.
- New users take time to get used to advanced features.
Fernando D.
Rival IQ prices are out of the market, and even worst they do not respect previous agreement with loyal users that have been with them for years.
Our Experience:
Rival IQ is built for marketers who want to keep their competition close—and their data closer. It’s a powerful social media analytics and benchmarking tool designed to help brands monitor trends, analyze performance, and gain a sharp competitive edge.
Competitive Intelligence & Social Audits
While Sprinklr offers broader enterprise capabilities, Rival IQ gives you sharp, side-by-side comparisons with real-time data across competitors. We tracked engagement rates, posting frequency, and top-performing content from rival brands in seconds—something that takes considerably more effort within Sprinklr.
Influencer & Hashtag Tracking
Rival IQ made monitoring influencer campaigns and trending hashtags incredibly actionable. Its clarity in surfacing what’s performing—and who’s driving results—felt more intuitive and immediate than the multi-layered setup Sprinklr requires.
Smart Reporting & Custom Dashboards
One of the standout advantages? Rival IQ’s dashboards are customizable without complexity. From post tagging to scheduled exports, our reports were always on-brand, client-ready, and clear. In contrast, Sprinklr’s reporting tools often felt heavy and required more setup time.
Real-Time Listening & Analytics
Rival IQ’s real-time analytics gave us quick feedback loops on social performance and helped flag dips or spikes across channels. While Sprinklr has deep listening tools, Rival IQ’s strength lies in delivering just what marketers need—without overwhelming them with excessive noise.
Rival IQ Pricing
Final Verdict:
Rival IQ is a powerful analytics and benchmarking tool for teams focused on data-driven strategy. While it doesn’t support publishing, its real-time insights, influencer tracking, and competitive analysis make it a must-have for brands that view analytics as a core driver of social growth and performance.
Factors to Consider for Choosing Sprinklr Alternatives
Now that you’ve explored the top 15 Sprinklr alternatives, the next step is choosing the one that truly fits your team’s needs.
Every platform has its strengths and to help you cut through the noise, here are five essential features your alternative must have to deliver long-term value:
1. Advanced Analytics You Can Actually Use
Don’t settle for less. Look for a platform that dives deep—offering visual reports, campaign-level breakdowns, paid vs. organic insights, and engagement trends. Bonus if it lets you customize and export reports in a snap.
2. Social Listening That’s Simple & Not Scary
Your tool should help you tune into conversations—not struggle to build queries. The best platforms offer real-time monitoring across all channels, detect sentiment shifts, and surface trending topics without requiring a data science degree.
3. AI and Automation That Work For You
AI shouldn’t be a buzzword. It should save time, suggest smarter content ideas, automate scheduling, and help your team scale faster. With 50%+ of marketers betting big on AI, your next platform should do more than just ‘post’.
4. A Clean Interface Your Team Will Love
If it feels like you need training to use your tool, that’s a red flag. Your team should be able to jump in, start scheduling, and generate insights—without getting lost in endless menus or confusing dashboards.
5. Integrations That Make Life Easier
Your social platform should play nice with your wider tech stack—think HubSpot, Salesforce, Canva, Google Drive, and more. The smoother the handoff between tools, the more efficient (and less frustrated) your team becomes.
Before wrapping up, it’s important to keep in mind that the social media landscape doesn’t sit still. New formats, shifting audience behaviors, and platform changes are shaping how brands connect online. To stay ahead of the curve, take a quick look at the 14 biggest social media trends making waves in 2025.
Wrapping Up
Still weighing your options? Totally fair. Choosing the right social media management tool isn’t just a tech decision—it’s a workflow decision.
The smartest move? Test before you invest. Take advantage of the free trials these tools offer and see what fits your team’s style and scale. You need something that’s powerful and painless to use—not something that slows your growth.
And hey, if you’re looking for a tool that’s built for speed, scale, and simplicity, then SocialPilot checks all the boxes.
Give it a spin. You’ll wonder why you didn’t switch sooner.
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