Facebook | Instagram | June 21, 2019

217 Social Media Marketing Statistics to Prep You For 2019

Picture of Jimit Bagadiya

by Jimit Bagadiya

2019 is upon us. In the past year, a lot changed in the world social media marketing - Instagram climbed up the popularity ladder and Facebook made tweaks to its algorithm.

Like every year, I have compiled a list of social media statistics that’ll help you draw an unbeatable social media marketing strategy for 2019. So whether you are heading a small/medium business, a part of the social media team of a company or a marketer looking to build his/her social media presence - these marketing insights will help you understand the changing dynamics of major social platforms.

Social media statistics for 2019

But before we get to that, let me tell you how I’ve divided the statistics into various sections:

  • Demographical Stats - These numbers tell you about the kind of people who are using the particular social platforms, for instance their gender, age, income etc.
  • Usage Statistic - These numbers tell you about how people are accessing and using the particular social platform.
  • Engagement Statistic - These numbers tell you about the kind of content users are engaging with on a social platform and also how and where they’re engaging with brands.
  • Businesses - These numbers aim to inform you about how businesses are using these platforms to market themselves - social selling, customer service, content marketing, etc.
  • Ads Insights - These numbers talk about the amount brands are investing in ads, their returns and the kind of response ads receive on these platforms.
  • Top brands - Brands which have nailed social media marketing on these platforms and are now considered touchstones for marketers.

Do you have any idea about how many people use Facebook? Well, we are uncovering it right below here. But the number of users is just the tip of an iceberg. Get hold of yourself, because we have compiled every social media usage stats you’ll want to know about the most use social media platform!

Demographics

Usage

Engagement

Businesses

Ads

Top Brands

Instagram Statistics 2019

Did you ever realize the shift where you started tagging every one of Instagram instead of Facebook? For all the millennials out there, Instagram is much more to them than just an interacting platform. Here are some amazing social media stats to make sure that you know the potential of this platform right!

Demographics

Usage

Top Instagrammers

Engagement

Businesses

Ads

Top Brands

Pinterest Statistics - 2019

It’s the time when we certainly cannot describe an event or a dress output we want Pinterest. Right from education design to even self-defense, Pinterest has got the most amazing compilation of ideas. Read on to explore the more about this social media platform!

Demographics

Usage

Engagement

Businesses

Ads

Top Brands

Twitter has now become an important medium to stay up to date with the worldly ongoings! From every celebrity to smallest brands have their presence on Twitter. Did you know that having your brand's presence can increase your customer's loyalty? Well, there is still much more to explore, read on these social media stats to get a better hang of this platform.

Demographics

Usage

Most followed accounts

Engagement

Businesses

Ads

Top Brands

LinkedIn Statistics - 2019

Could there be a more professional medium? Today a lot of companies as well as employees consider a reputed LinkedIn profile of utmost value. Here are some rare social media stats of this platform to make sure that you leverage it right.

Demographics

Usage

Most followed accounts

Engagement

Businesses

Ads

 

So, how are you planning to use these statistics to your advantage in 2019? Let me know in the comments below.

Sources
https://louisem.com/152018/instagram-stats-2019
https://awario.com/blog/36-surprising-social-media-statistics-you-should-know-in-2019/
https://www.smartinsights.com/social-media-marketing/social-media-strategy/new-global-social-media-research/
https://www.spredfast.com/social-media-tips/social-media-demographics-current
https://reply.io/101-social-selling-stats
https://ignitevisibility.com/social-media-statistics/
https://www.marketingcharts.com/brand-related/top-brands-104916
https://connectio.io/facebook-statistics/
https://www.brandwatch.com/blog/instagram-stats/
https://business.pinterest.com/en/why-pinterest-ads-work
https://www.business2community.com/social-media/50-social-media-statistics-to-guide-social-media-managers-into-2019-02150796#pinterest
https://www.omnicoreagency.com/pinterest-statistics/
https://zephoria.com/twitter-statistics-top-ten/
https://www.brandwatch.com/blog/44-twitter-stats/
https://kinsta.com/blog/linkedin-statistics/
https://www.socialmediatoday.com/news/how-to-use-snapchat-for-business-in-2019-infographic/542964/
https://www.statista.com/statistics/516345/leading-magazines-pinterest/
https://linkedselling.com/linkedin-stats-for-lead-gen/

Picture of Jimit Bagadiya

Jimit Bagadiya

Jimit Bagadiya is the co-founder and CEO at SocialPilot. He brings 13 years of leadership experience in building SaaS platforms. He divides his time between working with his team on product engineering and maintaining a good customer happiness quotient. He aims to bring SocialPilot to the forefront of social business.

What Others Are Reading