9 Facebook Publishing Tools for Your Business

Here are 9 powerful Facebook publishing tools that'll help you effortlessly create, publish, and manage your posts on Facebook.

Amazing Facebook Publishing Tools

Manually publishing on Facebook can be overwhelming. That’s why you must have a powerful Facebook publishing tool in your marketing arsenal.

Without it, Facebook marketing can be chaotic.

Imagine doing the repetitive task of opening Facebook multiple times a day, setting aside more important tasks just to post on Facebook. Also, publishing across multiple Facebook accounts can be daunting without the right tools.

Facebook publishing tools can help you manage pages and profiles simultaneously.

That’s why most markets opt for a third-party tool that streamlines, automates, and helps them get more organized with publishing, not just on Facebook but other platforms. These publishing and scheduling tools are incessantly climbing the fame ladder as marketers use them to run multiple campaigns for a single brand or numerous clients from a single dashboard.

Let’s discuss the top 9 tools for better automating Facebook posting and scheduling.

Overview of the Top Facebook Publishing Tools

We’ve evaluated each tool featured in this article in the upcoming section. However, for your perusal, here are the top contenders in the category, as shown by an in-depth comparative study of their capabilities.

SocialPilot

SocialPilot

Agorapulse

Agorapulse

Buffer

Buffer

Sprout Social

Sprout Social

Sprout Social

CoSchedule

Pricing $30/month $99/month $36/month $249/month $59/month
Best for Marketing Agencies, SMBs, Multi-Location Brands & Professionals Brands & Enterprises SMBs & Brands Medium Business, Enterprises, Agencies Individuals & SMBs
Facebook Profiles 10 10 6 5 5
Ease of Use
Support
Publishing
Direct Facebook Publishing check check check check check
Story Scheduling check check check check check
Collaboration Post check check check check check
Smart Queues check check check check check
Repeat Posts check check check check check
Calendar View check check check check check
Auto Post From RSS Feeds check check
Manual
check check check
Bulk Scheduling check
Up to 500 posts
check,
Up to 200 posts
check check check
First Comment check check check check check
Link Shorteners check check check check check
Post Creation
Draft Your Posts check check check check check
Image Editor check check check check check
AI Assistant check check check check check
Hashtag Generator check check check check check
Holiday Calendar check check check check check
Canva Integration check check check check check
Media From External Sources check check check check check
Content Library check check check check check
Image Tagging check check check check check
Auto-Watermarking Posts check check check check check
Location Tagging check check check check check
Custom Reel Thumbnail check check check check check
Link-in-bio check check check check check
Collaboration on Post
Content Approval Workflows check check check check check
Comments on Posts check check check check check
Support
Priority Customer Support check check check check check
Try for Free Learn More Learn More Learn More Learn More

How we analyze & select these Publishing Tools:

​​We have meticulously curated this list of premier tools through detailed research and hands-on testing. We considered user satisfaction, G2 ratings and reviews, pricing structure, and scalability. We also actively analyzed these tools’ abilities in automation, developing content, visualization, analytics, and collaborative workflows. We have assembled this list to give marketers essential insights, enabling them to make well-informed decisions on the best tools to expand their businesses.

9 Facebook Publishing Tools to Save Your Time

1. SocialPilot

$30

per month

Best for:

Marketing Agencies, SMBs, Multi-Location Brands & Professionals

Rating:

4.5/5 (G2) & 4.4/5 (Capterra)

Apps:

Web-version, Android and iOS apps, Chrome, Firefox, and Edge web extensions

Integrations:

Facebook, Instagram, X (Twitter), LinkedIn, TikTok, YouTube, Pinterest, Google Business Profile and Instagram Threads

Key Features:

  • Advanced Facebook post-scheduling
  • Schedule posts, Stories, and Reels
  • Bulk schedule up to 500 posts at once
  • Best time to post on Facebook Finder
  • Content Calendar
  • AI-powered caption generator
  • Content Library
  • Hashtag suggestions
  • Team Collaboration
  • Repeat posts
  • Detailed Facebook Analytics
  • Custom Reports
  • Supports Canva, Unsplash, and Bit.ly integration

Pros

  • There is no learning curve, and it is easy to use.
  • Customizable dashboard to streamline your workflow.
  • Bulk schedule posts for months in seconds.
  • Prompt customer support with quick response times.

Kaitlyn K.

SocialPilot was the 3rd platform I tried and I’m so relieved to say I have no plans of leaving any time soon. Where other sites have fallen short, SocialPilot continues to rise above the rest with its ease of use and multitude of features. Each platform can be customizable, scheduling is easy (and not limited to 28 days like some apps) The customer service has been incredible. While I’ve only had to reach out a couple of times, they were quick to respond and resolve issues. I also appreciate that it’s easy and affordable to build my package as my clientelle grows.

Verified G2 Review

Cons

  • Sometimes, the accounts need to be re-synced.

Marty S.

Some end-user involvement is required to achieve above-par results. Sometimes LinkedIn or FaceBook make changes that require us to re-sync, but that’s only a click to do.

Verified G2 Review

About SocialPilot

As social media managers, we know how crucial it is to maintain a consistent and engaging Facebook presence without spending countless hours manually posting. That’s where SocialPilot comes in. From seamless scheduling to team collaboration, here’s how it can help you tackle some of the most common Facebook scheduling challenges:

Seamless Facebook scheduling:

One of the standout features of SocialPilot is its seamless Facebook scheduling. The platform lets you plan, schedule, and automate posts for multiple Facebook Pages and Groups instantly without any hassle. You can queue up posts such as text posts, Facebook Stories, and Reels for days, weeks, or even months in advance, ensuring that you maintain a consistent posting schedule without manually posting at the best times.

Additionally, with Bulk Schedule, you can schedule up to 500 posts at once, freeing up your monthly content calendar. Just upload a CSV file, and you’re all set up for the month. This has been a game-changer for several agencies and SMBs in efficiently managing multiple clients and campaigns.

AI-Powered Facebook Captions:

Writing engaging and captivating Facebook captions can be time-consuming, especially when developing fresh ideas for each post. SocialPilot’s AI-powered caption generator (AI Pilot) helps streamline this process. It suggests relevant captions and hashtags, saving you time and boosting engagement by creating content that resonates with the target audience.

Content Calendar:

The Content Calendar helps you manage posts. It gives you a view of all upcoming posts and makes it simple to adjust, plan, and strategize for the weeks ahead. Whether you’re planning Facebook marketing campaigns or aligning posts with events, the Content Calendar provides a clear overview and ensures nothing falls through the cracks.

Team Collaboration:

For teams managing Facebook accounts, team collaboration is the key. SocialPilot allows you to invite teams and set up role-based access, which means everyone has the right permissions—whether you’re creating content, scheduling posts, or reviewing drafts. The approval workflow ensures that all the content is reviewed before going live, making collaboration smooth and ensuring brand consistency.

SocialPilot Pricing

SocialPilot offers a 14-day free trial and access to all premium features (no credit card required & cancel any time). Choose a plan that fits your needs.

Ultimate Premium Standard Essentials
$170.00/mo
$200
Billed annually (Save 15%)
$85.00/mo
$100
Billed annually (Save 15%)
$42.50/mo
$50
Billed annually (Save 15%)
$25.50/mo
$30
Billed annually (Save 15%)
Simplify Facebook Scheduling and Publishing

Final Verdict

SocialPilot stands out as a powerful, all-in-one solution for Facebook scheduling. Its powerful AI Pilot–AI-powered caption generator, intuitive content calendar, and team collaboration features effectively streamline the process of managing Facebook accounts. Whether you’re an agency, MB, or an individual managing multiple campaigns, SocialPilot makes it easy to stay organized, save time, and drive results. If you’re looking for a tool that handles your Facebook scheduling needs effortlessly, SocialPilot is worth considering.


2. Buffer

$120

for 10 profiles

Buffer cover

Best for:

Social media managers, professionals, entrepreneurs, and small businesses 

Ratings:

4.3/5 (G2), 4.5/5 (Capterra)

Apps:

Web, iOS, Android App, Chrome Browser Extension

Integrations:

Facebook, Google Business Profile, Instagram, LinkedIn, Mastodon, Pinterest, Shopify, Threads, TikTok, Twitter / X, YouTube

Key Features:

  • AI assistant for content ideation and creation
  • Custom content creation
  • Automated scheduling plan
  • Integrations for visual content resource
  • Content boards
  • Post scheduling calendar
  • Content categorization
  • Collaboration on content
  • Integrates with Canva, Giphy, DropBox, One Drive, and Google

Pros

  • The easy-to-navigate post-publishing dashboard in Buffer requires little to no training to use efficiently.
  • The free AI assistant in Buffer makes writing captions easy and saves time.

Tracy W<.

Buffer is extensively used in our company in marketing and corporate communication departments. It enables users to schedule and track scheduled posts across all major social networks. The analytics are great that show the performance of each post and aslo buffer is pretty affordable.

Verified G2 Review

Cons

  • Some users constantly face problems bulk-scheduling their posts with Buffer.
  • The mobile app is not seamless, making it difficult to perform everyday tasks such as scheduling and publishing.

Victory J.

The mobile app isn’t as seamless as the web version. I guess this isn’t an issue for many as most people prefer to work on their computers. I do a lot of repetitive tasks on the move so it kind of is a big deal for me.

Verified G2 Review

Our Experience

Buffer is a social media management tool designed to help businesses and individuals manage, schedule, and analyze their social media posts. While talking about Facebook publishing, Buffer offers a range of features to streamline content management, ensuring that your posts are consistent, timely, and reach the right audience.

Buffer provides a robust content dashboard that allows users to create, edit, and optimize posts specifically for Facebook. Whether posting images, videos, Stories, Reels, or links, the tool makes it easy to customize content for different platforms and ensures it’s optimized for Facebook’s format. 

Users can also benefit from Buffer’s cross-posting feature, which enables scheduling and publishing to multiple Facebook pages and groups simultaneously. This feature is handy for businesses or agencies managing several Facebook accounts, saving time and improving efficiency.

One of Buffer’s standout features is its scheduling functionality. Users can create a custom posting schedule, tailoring the times and frequency of posts based on their audience’s peak engagement times. You can add your posts to a queue for automatic posting or schedule to go live at a specific date and time, which helps maintain a consistent presence on Facebook without having to post manually.

Pricing:

Buffer offers four pricing options and a 14-day trial period for each. There is a free plan for beginners, and paid plans range from $6 a month for one account to $120 a month for ten accounts.

Overall Verdict:

Buffer is a simple, user-friendly tool with decent scheduling features. It has all the essential features that individual users will find adequate to manage their scheduling. However, limited users on lower-tier plans and per-account pricing can be costly for managing multiple social media accounts.

Additionally, you can look for Buffer alternatives to find tools that offer more scalable pricing and more user seats without the significant surge in cost.


3. Agorapulse

$99

per month

Agorapulse cover

Best for:

Agencies, eCommerce, and Social Media-based businesses

Ratings:

4.5/5 (G2), 4.6/5 (Capterra)

Apps:

Web-version, Android, and iOS apps

Integrations:

Facebook, Instagram, X (Twitter), LinkedIn, Pinterest, TikTok, YouTube and Google Business Profile, Google Analytics

Key Features:

  • Advanced scheduling
  • AI-assistant
  • Prioritized content queues
  • Team collaboration
  • Visual content calendar
  • Automatically schedule the first comment
  • Bulk Facebook post scheduling
  • Custom fields

Pros

  • The intuitive interface streamlines content planning and scheduling across multiple platforms from a single hub.
  • The bulk scheduling option saves users time by simultaneously scheduling up to 200 posts.

Sandra H.

Agorapulse is incredibly intuitive and user-friendly, making it easy for me to schedule posts, engage with our audience, and track performance across multiple platforms. The reporting features are also robust, providing valuable insights.

Verified G2 Review

Cons

  • Several users have reported glitches such as no email notification, failure in post publishing, and more.
  • The customer support is unsatisfactory.

Verified User in Government Administration

The tool is generally very glitchy. Notification emails don’t always lead to the post that needs approval. Posts will not go out sometimes for no apparent reason. I’ve reported multiple issues with posts and it is with the tech team for bug submissions and has been for months. At least you get a notification when a post doesn’t go out vs earlier in the year it just wouldn’t go out and you would have no idea unless you checked.

Verified G2 Review

Our Experience

We’ve used AgoraPulse to manage Facebook publishing and scheduling, and it has proven to be a highly efficient tool. The platform’s user-friendly dashboard allows us to efficiently plan and schedule posts across multiple Facebook Pages, saving valuable time. One of the standout features is the ability to customize posting schedules for each account, ensuring content goes live at the best times for maximum engagement.

The bonus here is its bulk scheduling capabilities; scheduling posts in bulk has been a game-changer, especially when you’re managing campaigns across multiple clients. AgoraPulse lets you effortlessly queue up several posts at once and get them automatically published at selected times. Additionally, the content calendar view gives a clear overview of upcoming posts, making it easy for teams to stay organized.

With Agorapulse, you can publish Facebook Stories and run promotions or contests directly from the platform, enhancing its value for businesses looking to increase engagement. Overall, Agorapulse provides a seamless experience for Facebook publishing and scheduling, backed by solid analytics and reporting tools that help track performance and refine strategies.

Pricing:

Agorapulse offers one free plan and four paid plans with a 30-day free trial for each. The four paid plans are Standard, Professional, Advanced, and Custom, with prices ranging from $99 for Standard to $149 for Professional to $199 for Advanced, and custom pricing for the Custom plan. Additional profiles cost $15 each on every plan.

Overall Verdict:

Overall, Agorapulse is a solid tool for Facebook publishing and scheduling, offering valuable features like post queuing, scheduling flexibility, and a visual content calendar. However, users have reported glitches, such as missed email notifications and failed post-publishing, which can be frustrating. Additionally, customer support has room for improvement. Despite these drawbacks, it remains a reliable option for managing Facebook content.


4. Sendible

$89

per month

Sendible cover

Best for:

Businesses, Large agencies, and some enterprise brands.

Ratings:

4.5/5 (G2), 4.6/5 (Capterra)

Apps:

Web, iOS, and Android versions

Integrations:

TikTok, Instagram, Facebook, X (Twitter), LinkedIn, Google Business Profile, YouTube

Key Features:

  • Advanced post-scheduling queues
  • Smart compose box
  • Bulk schedule
  • In-app image editor
  • Integrates with Canva
  • AI Assist for Caption Generation
  • Content Library
  • Holiday Calendar
  • White labelling

Pros

  • Find the best time to post on Facebook suggestions from Sendible.
  • The shareable content calendar makes collaboration and tracking the social media strategy seamless.

Daisy R.

I love that Sendible not only allows you to schedule content, but it also provides you with the most optimal posting times and can generate reports for you. My favourite feature about Sendible is also that it allows you to create a specific calendar preview for each of your clients.

Verified G2 Review

Cons

  • The tool faces issues in publishing posts with a consistent structure. 
  • You can connect only a few social media accounts in the least-pricing tier plan.
  • It falls short in handling paid ads.

Verified User in Construction

When posting it does not always display as I would like, compared to posting direct on the social media account.

Verified G2 Review

Sendible has proven to be an efficient tool for us in managing Facebook publishing and scheduling. Its Smart Compose Box simplifies creating and scheduling posts across multiple accounts, including Facebook. It allows us to tailor content for each platform, ensuring the message is optimized for Facebook’s format. The ability to schedule posts at the best times, based on audience data, helps users improve engagement significantly.

Like other tools in this guide, it also offers bulk importing, allowing you to upload large volumes of posts via CSV files. This is especially useful for agencies handling multiple clients, as it saves time and reduces the risk of missing scheduled posts.

Sendible also offers a content library, making organizing and reusing content easy, which is crucial for maintaining consistency across social media marketing campaigns. For teams, the collaboration features, including post-approval workflows, have been a game-changer in streamlining content creation and ensuring quality control.

While Sendible offers a solid experience overall, the platform’s interface can occasionally feel overwhelming due to the range of features available. However, once familiar with the setup, it becomes a powerful tool for efficiently scheduling and managing Facebook posts.

Pricing:

Sendible provides five paid plan options, and instead of offering a free plan, it provides a 14-day free trial period. The plans range from Creator, priced at $29, Traction for $89, Scale for $199, Advanced for $240, to the last plan, Enterprise plan, which is priced at $750.

Overall Verdict:

Overall, Sendible is a strong social media management tool. It offers great publishing and scheduling features like the Smart Compose Box, bulk importing, and optimal posting times. It excels in team collaboration and content management, making it a solid choice for businesses and agencies. However, it does have some drawbacks. Users may need help with consistent post structures, and the lower-tier pricing plan limits the number of social media accounts you can connect to.


5. Sprout Social

$249

per month

Sprout Social cover

Best for:

Social media consultants, Mid and large-sized businesses, and enterprises

Ratings:

4.4/5 (G2), 4.4/5 (Capterra)

Apps:

Web, iOS, Android versions and Sprout Social Chrome Extension

Integrations:

Facebook, X, Instagram, LinkedIn, Threads, Pinterest, TikTok and YouTube

Key Features:

  • Advanced post-compose dashboard
  • Smart Inbox
  • Sprout Queue
  • Bulk schedule up to 350 posts
  • Team collaboration
  • Best time to post suggestions
  • Content suggestions
  • Asset Library
  • Custom timezone selection for scheduling
  • AI captions

Pros

  • Easy to schedule and publish posts.
  • User-friendly interface.
  • Third-party tool integration support. 

Ashley E.

I love that Sprout Social was easy to set up and allows for easy posting/scheduling. The tool is very user-friendly and it didn’t take long to grasp its use. I was able to create an account and get posting the same day! It was very quick to integrate with our other tools such as Salesforce.

Verified G2 Review

Cons

  • The per-user pricing model can be expensive, making it less suitable for larger companies.
  • The interface cannot reuse content across different platforms, limiting customization options.

Chelsea S.

A LOT of features (including some of the best features Sprout has to offer) are hidden behind levels of payment. It’s super pricey, even just for basic plans with basic features. Plus, the mobile app needs help. It seems there’s always a glitch with the mobile app – captions not copying when you go to IG to post, long loading time for mobile publisher posts.

Verified G2 Review

Our Experience:

Sprout Social offers a seamless experience for managing Facebook publishing and scheduling. The platform’s intuitive Compose Box allows social media managers and teams to craft posts like text, images, Stories, and Reels easily. One of the standout features is the Publishing Calendar, which provides a clear, visual overview of scheduled posts across multiple Facebook pages. This makes it easy to plan marketing campaigns for Facebook and track content in real time, ensuring that everything is aligned.

While using Sprout, we found the Sprout Queue feature particularly useful for automating content distribution. By queuing posts, you can ensure a consistent flow of content without needing to schedule each one manually. The best times to post for Facebook feature leverages data-driven insights to determine when the audience is most active, boosting engagement and reach.

For teams and professionals, the AI Assistant has been a game changer. You can use it to generate post ideas and create engaging posts with the tone of your preference within an instant. If you are someone busy handling your main work and social media is your side hustle for now, you can save tens of manual hours by bulk-scheduling up to 350 posts at once. This frees up your monthly content quota and saves your manual effort. Additionally, the Asset Library has made storing and organizing media assets much more efficient, ensuring consistent branding across all posts.

While Sprout Social excels in Facebook publishing and scheduling, the platform’s link-tracking feature has also provided valuable insights into how our posts perform, helping refine our content strategy. Overall, Sprout Social has proven to be a reliable and effective tool for managing Facebook content, offering powerful features to enhance publishing efficiency and engagement.

Pricing:

Sprout Social has three paid plans. The first costs $249 per user per month to manage five social profiles, and the other two plans cost $399 and $499 per user per month to manage an unlimited number of social profiles.

Overall Verdict:

Sprout Social is a versatile scheduling tool with strong team collaboration and content management features. However, its high cost and limitations, such as the lack of drag-and-drop functionality, platform-specific customization, and stock image integration, may not justify the price for smaller teams or users seeking more flexibility. It is recommended for larger teams with comprehensive needs.


6. Post Planner

$49

for 2 users

Post Planner cover

Best for:

Individuals and SMBs

Ratings:

3.9/5 (G2), 4.1/5 (Capterra)

Apps:

Web, Android, and iOS

Integrations:

Facebook, Instagram, Google My Business, LinkedIn, Pinterest, X/Twitter, TikTok and YouTube.

Key Features:

  • Queue Facebook posts for months in advance
  • Content curation
  • Post recycling
  • Bulk schedule multiple posts
  • AI writer
  • Facebook post tagging
  • Multi-account management
  • Post preview

Pros

  • The content discovery feature is a delight. You don’t have to browse or search for content that will work well for your Facebook audience.
  • Although it is just a Twitter and Facebook publishing tool, it offers several integrations that add more value for marketers.

Verified User in Broadcast Media

The best thing for me is being able to schedule multiple channels all at one time. I manage social for several different radio stations and being able to select different channels to post on all at once is great. I also like being able to repeat posts. We have a number of “features” that we do social for so being able to schedule them at 1 time but knowing they will continue to post forever is great. It makes it very easy. Also, customer support is great. They are responsive when I need help or have questions about something. I use it all the time and it’s easy to implement and to integrate into my scheduling needs.

Verified G2 Review

Cons

  • There are certainly better tools for rapidly scaling or growing companies. Once you need to do more with your social media marketing than just publishing and posting, you’ll need to integrate it with too many other tools.
  • Customer support is extremely poor.
  • It supports five social media platforms only.

Verified User in Marketing and Advertising

They don’t allow for a refund even in you never used the software!

Also, the UI takes a bit of getting used to. Once you get the hang of it, the workflow is simple, but it is a journey getting there.

Verified G2 Review

Our Experience

Post Planner stands out for its strong content scheduling and curation features, making it a reliable tool for anyone managing Facebook publishing. The platform’s scheduler is intuitive and enables us to queue up months’ worth of posts quickly so we can maintain a steady stream of content without constant monitoring. One thing that sets Post Planner apart is its evergreen content recycling, which ensures that high-performing posts continue to drive engagement over time—a massive plus for anyone aiming to get the most out of their content.

Another aspect we appreciated was the content discovery feature. It allows users to browse top-performing content from our own page, competitors, or industry-related sources, helping us keep our feed relevant and engaging. Post Planner’s post previews are handy, too, allowing you to see precisely how posts will look on Facebook before they get published.

It also provides a valuable bulk scheduling feature, making it easy to handle multiple posts at once. This saves tons of time, especially when managing large-scale campaigns or juggling numerous accounts.

While it may lack in-depth analytics or ad-specific features, its core publishing and content management strengths make it a valuable addition to any social media manager’s toolkit—especially if Facebook is a primary focus.

Pricing:

Post Planner offers a range of pricing plans: a free plan with basic features, the Starter plan at $7/month, the Growth plan at $37/month, and the Business plan at $57/month. Each provides progressively more advanced features and higher limits on social accounts, scheduled posts, and daily posts per account.

Overall Verdict:

Post Planner is a solid option for organic content scheduling and curation. Its content recycling and bulk scheduling streamline content management and keep engagement consistent. While it lacks in-depth analytics or ad management, its ease of use and practical features make it worthwhile for small to mid-sized teams.


7. CoSchedule

$59

For 5 profiles

CoSchedule

Best for:

Individuals, SMBs and Agency

Ratings:

4.5/5 (G2), 4.4/5 (Capterra)

Apps:

Web, iOS, and Android versions

Integrations:

Facebook, Instagram, X (Twitter), LinkedIn, Pinterest, TikTok, Google Business Profile, Mastodon, Bluesky

Key Features:

  • Drag-and-drop rescheduler
  • AI-powered assistant for social media
  • Requeuing to maintain consistent posts
  • User-friendly content calendar
  • Detailed performance reports and analytics

Pros

  • The tool allows users to visualize their content in one place. Using CoSchedule, you can create a read-only calendar, and your team members can view what’s coming up next.
  • You can easily tweak your calendar settings to match your preferences.
  • CoSchedule will enable you to implement approval procedures.

Chad D.

We got more marketing to get done. Multiple projects. An endless to-do list. Lots of ideas. Tons of spreadsheets & Google Docs.

Verified G2 Review

Cons

  • The tool has suddenly become sluggish because of the massive amount of data users are entering.
  • Some users experience publishing errors regularly.
  • You need to change your templates manually if you change your mind about scheduling posts.

Verified User

Sometimes parts of the program are a bit time-consuming to use.

Verified G2 Review

Our Experience

CoSchedule is another tool for Facebook publishing, especially for teams that need an organized, calendar-driven approach. Its drag-and-drop content calendar makes scheduling and managing posts seamless, allowing users to visualize upcoming content easily and adjust as needed. With the ReQueue feature, you can automatically reshare evergreen content, keeping posts active and driving consistent engagement without requiring manual reposting. 

The collaboration capabilities are cherry on top for teams, as they allow multiple users to work together on content planning, set deadlines, and leave feedback directly within the platform. Its convenient integration with WordPress and Hubspot makes Coschedule a perfect tool for bloggers wanting to automate social media publishing. Although CoSchedule offers limited direct ad management capabilities, its scheduling, organization, and collaborative options make it a valuable asset for Facebook publishing, helping users stay organized and efficient. 

Pricing:

CoSchedule offers four pricing plans: Social Calendar ($29/month), Agency Calendar ($59/month), Content Calendar (Custom), and Marketing Suite (Custom). There is also a free plan with limited features.

Overall Verdict:

CoSchedule is undoubtedly a brilliant choice for teams prioritizing organization and collaboration in their Facebook publishing workflow. With its visual content calendar and automated reposting through ReQueue, it simplifies content scheduling and keeps engagement consistent. While it may not cater to advanced ad management, its strong planning and team-oriented features make it ideal for structured content strategies.


8. Mentionlytics

$69

For 10 profiles

Mentionlytics

Best for:

Professionals, Agencies, and Non-Profit Organizations

Ratings:

4.9/5 (G2)

Apps:

Web, Android, and iOS

Integrations:

Facebook, Instagram, X/Twitter, and YouTube

Key Features:

  • Multi-platform publishing
  • Post preview
  • Content Calendar
  • AI-writer
  • Image and Emojis
  • URL Shortener

Pros

  • Even after scheduling your post for automated publishing, you can preview your content anytime and make edits.
  • If you need to reschedule content on your calendar, you can do so using simple drag-and-drop capability.
  • Social Intelligence capability in Mentionlytics is useful in understanding user sentiment on social media.

Francis s.

They have a lot of custom features. The overview page provides multiple keywords merge and instantly generates the necessary graph, word cloud, and other information. Show both unique and total reach. Have a lot of additional package options and let me customize my own setup. Only paid what I really needed instead of forcing myself to upgrade my plan and pay for features that I don’t need. Translate to cost-efficient for me and my client. Very responsive customer service when trouble occurs.

Verified G2 Review

Cons

  • The tool sometimes gives a wide range of insights and monitoring results, some of which can be irrelevant.
  • The social mentions dashboard takes too much time to load, making it inconvenient for some users.

Verified User

There is a bit of a learning curve and the interface can be a little slow at times.

Verified G2 Review

Our Experience

Mentionlytics brings a well-rounded set of features to Facebook, making it an efficient tool for managing and analyzing content. The multi-platform publishing and scheduling capabilities keep the Facebook posts on track, and the intuitive content calendar makes planning a breeze. We particularly loved the post preview feature, which allows users to ensure every post looks its best before going live.

The platform’s image and emoji integration adds flexibility, allowing you to personalize posts without hassle. One standout feature is the short URL integration, which helps streamline our posts and keeps them visually clean. Mentionlytics also offers performance monitoring, providing insights into engagement and audience reactions, which is essential for fine-tuning our content strategy. It’s a proven tool for Facebook publishing and tracking that is manageable and effective.

Overall, while Mentionlytics may not replace more established publishing tools, its ability to combine publishing with social listening and engagement offers a valuable solution for brands looking to manage both their content and their online reputation in one place.

Pricing:

Mentionlytics offers a range of pricing plans to accommodate multiple needs, starting from Basic: $69/month, Essential: $139/month, Advanced: $249/month, Pro: $399/month, Agency: $599/month, and Enterprise: $950/month.

Overall Verdict:

Mentionlytics is a strong choice for brands that need social media publishing and detailed monitoring capabilities. It combines an intuitive publishing calendar, seamless multi-platform scheduling, and essential engagement tracking, making it ideal for businesses aiming to maintain a consistent presence and better understand their audience. While it may be pricier, the extensive features and performance insights make it a valuable investment for those serious about social media strategy.


9. Social Champ

$29

per month

Social Champ

Best for:

Individual social media managers, entrepreneurs, agencies, and influencers

Ratings:

4.5 / 5 (G2)

Apps:

Web-version, Android and iOS apps

Integrations:

Facebook, Instagram, Threads, LinkedIn, X, Pinterest, TikTok, YouTube, Google Business Profile, Mastodon, and BlueSky

Key Features:

  • Advanced post scheduling
  • Bulk uploading
  • Caption customization
  • Built-in hashtag manager
  • Stories and Reels scheduling
  • Team Collaboration
  • Auto RSS publishing
  • Integration with Canva

Pros

  • Its AI Imaginator helps create visual content that is faster to schedule.
  • User-friendly tool interface, reducing the learning curve and allowing you to quickly set up and start using.

Ann L.

Love how easy it is to use and how clients can approve proofs without a lot of extra expense of confusion. AI tools are nice. Reliable friendly support and most importantly, whenever we have made requests or suggestions the tech team has taken our requests seriously and integrated some great solutions.

Verified G2 Review

Cons

  • The Free plan does not give access to all social media platforms.
  • Some functionalities in the mobile versions could be more developed than the desktop version.

Thomas S.

Base pricing doesn’t include access to X accounts. Set up of your accounts requires the use of your laptop and website and cannot be done efficiently via your Android App.

Verified G2 Review

Our Experience

Social Champ is a flexible Facebook publishing tool that simplifies content management across multiple social platforms. With features tailored for Facebook, users can easily plan, schedule, and publish posts from an intuitive, user-friendly dashboard.

The bulk scheduling feature is a significant time-saver, letting you manage multiple posts in one go. The visual content calendar also helps keep your feed organized and aligned with your brand’s look and strategy. Social Champ also excels in Facebook Stories management, offering the ability to schedule and post stories directly without needing push notifications, which is particularly useful for maintaining consistent engagement.

Social Champ’s Canva integration is a bonus. It means you can design eye-catching content without leaving the platform—a huge win for Facebook content creation, where visuals are everything. With the auto-posting feature, you can plan your posts to be published at peak times, boosting your engagement with minimal effort.

But Social Champ isn’t without its downsides. It lacks an advanced AI assistant, so you can’t automate tasks such as post ideas, caption generation, etc. This might leave users in the dust in the event of a social media urgency.

Pricing:

Social Champ has three pricing plans: Champion, at $29, which supports two users and 12 accounts; Business, at $99, for six users and 40 accounts; and the Agency plan, at $299, which allows 100 accounts and ten users. The enterprise plan is completely customizable.

Overall Verdict:

Social Champ is a solid scheduling tool with bulk scheduling, Canva integration, and direct story posting, ideal for managing content efficiently. However, advanced AI content creation and detailed analytics are needed. It is recommended for users focused on easy scheduling and visual content but less suited for those needing deeper insights and customization.


What Should You Look for in Facebook Publishing Apps?

In this article, we’ve unveiled a list of the best Facebook publishing tools. However, you can pick the perfect tool to suit all your needs.

If you’re confused by all these tools and their multitude of functionalities, pause. When evaluating your best options, there are essential factors you must look for, other than which everything will have added advantages.

Here’s what you should prioritize in a publishing tool for Facebook:

  • Direct Publishing Ability: Facebook places many restrictions on scheduling from private accounts. Hence, ensure that your Facebook scheduler can overcome those limitations and schedule content for all types of accounts connected to it.
  • Team Collaboration Workflow: Social media marketing requires teamwork. Team members and clients need to collaborate to run the publishing smoothly. Therefore, the posting tool should be equipped to support and manage a team.
  • Bulk Scheduling: To maintain a consistent presence on Facebook, you’ll need to post regularly. Bulk scheduling allows you to plan weeks or months of content in one sitting, eliminating the hassle of daily posting. It’s a handy feature in Facebook scheduling and publishing tools.
  • Insights on Content Performance: Facebook provides users with limited Insights, but marketers need a more comprehensive idea of how their content performs. So, it’ll be best if a scheduler can provide comprehensive Instagram analytics.
  • Customer Support: If technical issues arise or you need help maximizing features, responsive support ensures you stay on track and avoid disruptions in your social media strategy. Reliable support adds value and confidence in using the tool.
  • Cost-effectiveness: A tool’s pricing must be vital for growing businesses. So, your chosen option must fit within the budget allotted to your social media marketing without hampering it.

Final Word

Despite the constant whisper of Facebook’s declining popularity, marketers believe in the platform’s power. After all, it does have the largest online demographic base. Investing in the right Facebook publishing tools allows you to manage multiple profiles easily.

With a cohesive dashboard, you can connect all your social media profiles in one place and spend less time posting and more time interacting with your audience.

SocialPilot ticks this off with its exceptionally advanced features, such as social inbox, bulk scheduling, White Label solutions, customized scheduling, etc., to accomplish more at an accessible cost.

Start your free 14-day trial and get ready to be amazed.

Frequently Asked Questions

What is a Facebook publisher?

A Facebook Publisher allows you to pre-schedule your posts on the Facebook page at the desired time. You can access these from your Page itself and even get a calendar view to get a bird’s eye view of all your posts scheduled for a specific period.

Where is publishing tools on Facebook?

You can find the Publishing tools on the sidebar of your Facebook page. You will get to see a detailed dashboard listing your post and story metrics. You can schedule and automate Facebook posting too.

What are the best Facebook publishing tools?

The best Facebook publishing and automation tools are:

  1. SocialPilot
  2. Buffer
  3. Agorapulse
  4. Sendible
  5. Sprout Social
  6. Post Planner
  7. CoSchedule
  8. Mentionlytics
  9. SocialChamp

How SocialPilot proves to be a great Facebook publishing and automation tool?

SocialPilot gives great power to your Facebook accounts. With SocialPilot, you can:

  1. Make your Facebook posts interactive with the publishing of native videos, carousel, and album posts
  2. Add geolocation to your posts
  3. Deeply analyze your Facebook account and get instant reports that can also be sent to clients via email
  4. Get more traffic to your website by adding CTAs’ to your posts

Why should you use Facebook posting tools?

It's easy to run targeted posts using a Facebook posting tool. The section has many important features such as video management, lead generation, and product sales. But you should opt for third-party Facebook posting tools if you want to streamline, automate, and be more organized with your publishing.

Can you access publishing tools on Facebook Mobile?

Yes, you can access publishing tools on the Facebook mobile app. You can find, delete, and publish any posts as per your preference.

social media marketing using socialpilot

About the Author

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Jimit Bagadiya

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