5 Followerwonk Alternatives For Effective Twitter Marketing

Followerwonk, created by Moz, has long been credited as one of the top Twitter management tools. Right from marketers and social media managers to influencers, the tool helps its users understand their audience, track the effectiveness of their social strategies, and find new potential followers. Essentially, the tool benefits those businesses looking to improve their Twitter presence and engagement. When it comes to Followerwonks pricing, it starts from $29 per month. There is also a free version available.

Now, the thing is, although the tool is great at what it offers, it does come with its fair share of cons. For instance, users need time to understand the complex UI, as it’s design isn’t that intuitive. The tool’s analytics are also not real-time; many consider them pretty generic.

So, to meet the shortcomings of the tool, you can always consider Followerwonk alternatives. There are also many Followerwonk competitors out there that can make your tweeting life much easier with additional features.

Keep reading to know the alternatives to Followerwonk and the reasons you should opt for them:



SocialPilot is among the top Twitter management tools available in the market. With SocialPilot, you can connect more than 50 accounts, discover evergreen and relevant content from across the internet, and schedule your Twitter posts. It even allows you to analyze and report your Twitter performance, with the option to export all data into an easily presentable PDF report.

It’s worth noting that SocialPilot’s functionality also goes beyond Twitter. It allows you to manage all your social media channels, including Facebook, Instagram (Direct Publishing), LinkedIn, Pinterest, TikTok, and YouTube.

In all, this tool always finds a place in the list of strong contenders of Followerwonk alternatives. You can use it to boost your efforts on Twitter and on other social media platforms as well.

Here’s a list of SocialPilot’s key features for effective Twitter marketing and social media management in general:

  • Create and schedule visually appealing tweets
  • Organize and visualize social content with a calendar
  • RSS feed automation feature to offer fresh content for your next tweets
  • Access to an amazing multi-functional AI-Assistant to generate tweets
  • Upload and schedule upto 500 tweets with bulk scheduling
  • URL shortener feature for more click-through-rates
  • Manage client approval workflows for smooth working
  • Use collaboration features

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The most helpful components of SocialPilot are the ability to schedule posts in advance to multiple platforms at once, the new approval process, and the ability to adjust images per each social platform.

Sprout Social

Another tool you can consider including in your toolkit for effective Twitter marketing is Sprout Social. Armed with this tool, you can schedule tweets ahead of time and ensure a regular posting cadence. Sprout Social also provides a centralized inbox where you can access all your Twitter messages, comments, and mentions. Furthermore, you can access comprehensive Twitter analytics if you choose to use this tool.

Here are the key features of Sprout Social, considered one of the stronger alternatives to followerwonk:

  • Compatible with Twitter, Facebook, Instagram, and LinkedIn
  • Comment moderation
  • Social CRM
  • Smart Inbox for every social media network
  • Image editing
  • ViralPost Technology to obtain the best time to post


While searching for tools similar to Followerwonk, Agorapulse cannot be left behind. Agorapulse is an effective social media management tool, power-packed with listening and keyword monitoring functionalities. Also, the tool lets you retweet beneficial posts in real-time as soon as you discover it. Overall, the tool helps you maintain a solid social presence on all supported platforms including Twitter.

Some notable features of Agorapulse, one of the close competitors of Followerwonk when it comes to Twitter marketing, are:

  • Unified inbox
  • Post publishing
  • Customized publishing options
  • Advanced analytics
  • Social standing monitoring
  • Customer engagement
  • Advanced analytics and detailed reporting


Loomly is also one of the best Twitter marketing tools that helps boost engagement on the social platform. It is credited to be a well-rounded social media solution. The tool allows you to create and schedule Twitter posts well in advance. Also, all thanks to Loomly, you can visualize each one of your planned posts on a social media content calendar. The tool also helps you stay up-to-date with the best posting practices and Twitter trends overview. For those looking for tools similar to Followerwonk, Loomly is one option to go for.

Here are the key features of Loomly:

  • Manage all digital assets in one place
  • Post suggestions
  • Ad preview and tips
  • Central library
  • Team collaboration
  • Social media analytics
  • Respond to reactions and comments


Later is a social media management tool designed to help users schedule and post content across various platforms, including Twitter. It is one of the best Followerwonk alternatives that contribute to maintaining a strong Twitter presence. It offers features such as tweet scheduling, analytics, and visual planning. Overall, you can consider using this tool to enhance your social media strategy.

Here’s a look at Later’s key features for more detail:

  • Discover content
  • Comes with a visual planner
  • Offers hashtag suggestions
  • Offers the best time to post suggestions


Did you narrow down a tool from this comprehensive list of Followerwonk alternatives yet?

Remember, always choose a Twitter marketing tool that offers the most features your business would benefit from. Followerwonk boasts a lot of good features, but you can still go for tools similar to Followerwonk that meet any shortcomings of the tool and come with added features.

SocialPilot is a robust and uncomplicated social media management tool that supports Twitter and all the other major social media platforms. Take its free trial for effective Twitter marketing and know it for yourself!

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Chandraveer Singh

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