Statista predicts that by 2025, the global eCommerce economy will cross the $7.4 trillion mark. If you have an eCommerce website or plan to build one using an eCommerce platform, be ready for neck-breaking combat.
As more eCommerce platforms emerge, the existing players need to anchor themselves firmly. Hence, it would be wise if you complement your eCommerce website with a few online marketing tools to deliver a seamless experience to your users.
These eCommerce tools can help you from setting live chatbots on your site to digging out vital customer touchpoints. Here are some of our favorite ones that will transform your eCommerce website into a money-making machine.
Customer service is a crucial part of any business. The manner in which a business deals with its customers or clients determines whether they would recommend it to anyone.
E-commerce websites face certain limitations when it comes to customer servicing, thereby adding to their problems. Therefore, Acquire has come up with a Live Chat tool.
This eCommerce tool makes it easy for businesses to keep a clear line of communication with their customers, at all times. Whether your customers need help in finding the right product or need technical support, with the help of Live Chat software you can give them a live demonstration of your service or product. Also, the ‘screen sharing’ feature allows you to guide your customer step by step.
You can even add links, emojis, or tags while scheduling Shorts or videos. If you feel stuck, you also get enterprise-grade support on all plans to resolve queries at the earliest.
Features of Acquire
If you host an e-commerce website, you need to have a customer feedback system in place to understand your visitors’ behavior and increase conversions. Plus, 78% of people also favor brands that regularly collect and work on customer feedback.
That’s where Qualaroo comes into place.
It’s a complete feedback collection and management platform that lets you collect actionable insights from website visitors using surveys. You can collect on-page and off-page feedback to build a seamless website experience.
For example, you can create surveys to understand why people leave their cart without making purchases to reduce cart abandonment. It can also help you collect data about your customers’ preferences, fear, and motivation.
Then, channel the data into creating engaging content, improving SEO, recommending products using past purchase history, optimizing your website, and increasing conversions.
Features of Qualaroo
Whether you have a growing number of incoming support requests or want to reach more people to sell your products, you can optimize the process with a well-established internet-based call center solution.
Every eCommerce business needs a fast and efficient way to handle shipping, delivery and returns, communicate with stores, reach potential customers, and turn existing ones into loyal, returning fans.
CloudTalk is a cloud-based VoIP telephony solution that helps you and your team communicate easier with customers, prospects, and even your suppliers, the factory, the warehouses, and so on.
Connect your Shopify, Magento, and BigCommerce store with CloudTalk with just one click or your WooCommerce store via Zapier.
Features of CloudTalk
In the online industry, repeat customers are paramount to the success of any e-commerce business and therefore, it becomes all the more important to keep your customers happy and satisfied.
Now, with a lot of queries coming in the form of product feature requests, pricing requests, etc. your support team might fail to respond to every customer email.
This is exactly where the ProProfs Help Desk comes to the picture and makes your team well-equipped to deal with an increasing number of tickets quickly.
So if you are having a hard time keeping track of valuable customer emails, then ProProfs Help Desk is the solution to your online business needs. Let’s quickly explore some more benefits of this tool.
Features of ProProfs
A handful of your website visitors know what they are there for and will make a purchase without much hesitation. Others, however, would need a bit of convincing and a little push to make them convert.
Here, ecommerce popups can come in handy by helping businesses display promotional and informative on-site messages for better conversions.
This is where Picreel comes into play by allowing users to add website overlays, popup messages, exit popups, and hello bars to maximize value for visitors and improve conversions.
Picreel is extremely easy to set up and use, and it comes built-in with capabilities like tracking visitors’ digital footprints and monitoring their click behavior to send them the most relevant offers through popups for better conversions.
Features of Picreel
If you are running an eCommerce website, you must consider mobile shopping and cater to mobile users. Your digital marketing strategy must include targeting mobile users. Failing to do so means ignoring a lot of potential customers.
MageComp’s Mobile App for eCommerce is an absolute choice for merchants looking for a ready-to-use mobile app for their eCommerce store. Our no-code mobile app allows you to tap into the M-commerce world immediately.
Whether you are targeting Android users or iOS users, MageComp Mobile App Builder can prove to be useful for you. Launch your Mobile App swiftly to Google Play Store and App Store with our out-of-the-box eCommerce Mobile App Builder.
Features of MageComp’s Mobile App Builder
AMZScout is a suite of tools designed to help Amazon sellers grow their businesses. It provides various features and analytics to help users make informed decisions about which products to sell and how to optimize their listings. The solution has a web-based version as well as Chrome extensions, offering a user-friendly interface that allows users to easily navigate and access the various features.
The AMZScout tools work by analyzing data from Amazon’s marketplace and providing insights and recommendations to users. It can provide users with information on the sales volume and revenue of specific products, as well as the competition for those products.
Additionally, it can help users identify profitable niches and calculate potential profits. With the use of AMZScout tools, Amazon sellers can save time and increase their chances of success by making data-driven decisions.
Features of AMZScout
Here one gets a reward for telling their friends about your store. It is the eCommerce store plug-in that helps your eCommerce site to get more word of mouth sales.
ReferralCandy has been successfully running referral marketing campaigns since 2009. This eCommerce tool has helped numerous brands to increase their referral rates and growing sales for customers.
Features of ReferralCandy
Chatbot marketing is currently front and center of innovation in the promotional strategy of many eCommerce businesses. Chatbot builder by SendPulse is just the tool to get you started.
SendPulse is a marketing automation platform that specializes in a multichannel communication approach. This means that the eCommerce business can be rather flexible in terms of maintaining a relationship with its customers. The platform can facilitate automated marketing campaigns by means of email, SMS, and web push notifications.
SendPulse takes pride in its powerful, no-code chatbot builder. At present, the service allows users to create chatbots for major social media platforms like Instagram and Facebook and popular messengers – like WhatsApp and Telegram.
Features of SendPulse’s chatbot builder
Appy Pie Live Chat is one of the best live chat software options for combining live chat with chatbot functionality. It’s user-friendly and easy to set up, with customizable widgets that help reduce response times. It has a comprehensive dashboard that provides businesses with a complete view of their customer interactions, including chat history, customer details, and performance metrics.
With its canned response feature, this live chat software helps you create pre-written responses that you can use to respond to a customer’s message without having to type out the entire thing. This can be especially useful if you find yourself sending the same message over and over again.
Appy Pie Live Chat offers both a free plan and premium plans with advanced features. The free plan is ideal for small businesses or those just starting with live chat support. The premium plans provide businesses access to chatbots, unlimited chat volume, email notifications, preset roles, and priority support, allowing businesses to get assistance quickly and efficiently
Features of Appy Pie Live Chat
Dukaan is the perfect choice for businesses looking for an all-in-one platform. This is especially working great for new starters as it will help beginner eCommerce stores build and design their website, add and sort products, and get their online journey started.
With Dukaan, eCommerce brands can start selling and growing in less than 30 seconds. Also available on Google Playstore and iOS, Dukaan offers an exclusive app to make all your eCommerce processes even more simple.
All you have to do is choose your eCommerce brand name, think of the most proper design, add products, and start selling successfully.
Features of Dukaan
Before you add tools to your online store, you’ll first have to build it. WordPress will naturally be your platform of choice. But what if you can’t (or don’t want to) code?
Well, you can always use Elementor. A code-free WordPress website builder, Elementor boasts a powerful WooCommerce website builder feature that can be leveraged towards creating WordPress-based online stores, as well.
Users can choose to create their eCommerce website from scratch, using Elementor’s dynamic drag-and-drop editor. Alternatively, they can opt for Full-Site Kits. Complete websites, Kits are designer-made and can be effortlessly customized for immediate launch.
Features of Elementor
Katana is an ERP (Enterprise Resource Planning) manufacturing software that provides its users with comprehensive visibility and optimal control over their in-house and outsourced production and operations.
This cutting-edge software is popular with thousands of manufacturers who count on it for a real-time overview of their business. It can be integrated with the best accounting, CRM (Customer Relationship Management), reporting and other eCommerce tools in the market.
This eases the way to achieve the most accurate, efficient overview of a business, creating custom workflows and automating data transfers to level up efficiencies further.
It’s also super simple to get started with Katana and try before you buy, with a free 14-day, risk-free trial (with no credit card details required).
Features of Katana
Unlike Google Analytics, the Metrilo tool updates the order statuses in real-time. Therefore you can see your revenue calculated accurately. You can get detailed analytics from the KPI dashboard.
It doesn’t count refunded or canceled orders. You can look up specific order statuses like “on hold”, “delivered”, “pending”, etc. Metrilo offers 30+ filters to get desired segmentation for targeting apt audiences.
Features of Metrilo
Wigzo’s Machine Learning technology converts your data into predictive insights and also suggests the best engagement channel that is suitable for your marketing action.
One can access all the audience data whether it is from media channels or digital forums. Wigzo technologies unite marketing automation with individual behaviors. This eCommerce tool helps marketers to boost their campaign results.
Features of Wigzo
Google Analytics is the most preferred way to track most of the data of your e-commerce site. You simply need to add a small amount of code to the back end of your site.
It will allow you to collect data to view which traffic sources have been most beneficial or profitable. This facilitates you to work out your marketing ROI easily.
Features of Google Analytics
Crazy Egg gives you the extraordinary and competitive advantage to improve your website without spending much. With the help of the tool, you can build a site that your users and customers love.
Once you get to know what they like to use and what they don’t, you can make changes will make a difference in your site.
Features of Crazy Egg
Marketing on Facebook is one of the most efficient tactics to increase sales of your online business. Facebook ads make it simple to reach the audience who matter to your business. It also tracks the results of the advertising across various devices.
Features of Facebook Ads
Operating an online store is not as easy as you think. During this process, store owners might have to tackle several problems with their eCommerce platforms that cannot be solved. If that’s the case, you should consider switching to a different solution.
This is when LitExtension comes to the rescue.
LitExtension is a tech company specializing in shopping cart migration. It allows you to securely and speedily transfer all your data from one eCommerce platform to another. For example, if you are running an online store on Wix and want to switch from Wix to Shopify, you can have LitExtension take over your task. This solution will automatically shift all your products, customers, and orders from Wix to Shopify in just a few simple steps.
Features of LitExtension
With online shopping becoming more of the norm, having products present and visible on eCommerce channels like Google, Facebook, Amazon, etc., is a must for advertisers. And the quality of the data sent to these channels is crucial to every campaign’s success.
DataFeedWatch is a leading feed marketing and PPC automation solution available in over 60 countries and across 2000+ eCommerce channels with the goal of helping agencies, retailers, and online merchants grow, both locally and globally.
Using a feed management solution like DataFeedWatch will allow you to create fully optimized product feeds based on your existing data. Optimized listings will then help you increase sales, easily sell on multiple channels, and prevent advertising out-of-stock products.
Features of DataFeedWatch
Sender has been developed and maintained with functionality and ease of use in mind. The user interface and features are designed to be as simple as possible while maintaining robust functionality. Adding invincible pricing to the equation will give you an absolute monster of value.
Sender takes a customer-first approach. This means that all customers can get the same attention, regardless of their subscription plan. In other words, even the top-level features have no limits or restrictions.
In addition to effective email marketing services, Sender also offers SMS marketing for the best eCommerce results. SMS campaigns are rarely done alone. They are always a small but important part of a larger marketing strategy. Ideally, you should choose a solution that combines both SMS and email marketing under one interface.
Features of Sender
Any e-commerce store owner who works with employees or contractors, or has to help customers troubleshoot, has to create written documentation. Typically this takes writing out instructions, taking and editing screenshots, and then uploading a document to the proper location.
Scribe cuts out all the manual work, capturing your screen while you work and turning it into a shareable guide with screenshots and written instructions. You can then share your Scribe with a link or embed it in your customer help center or internal knowledge base.
Its Chrome extension is free for unlimited users to create unlimited guides. Scribes can be embedded in any e-commerce store where you can customize HTML.
Features of Scribe
For a long time, the little guys in ecommerce have been deprived of powerful technologies like Product Information Management (PIM). That all changed when Plytix introduced its PIM to the market. PIM is no longer a luxury but something that is essential to your ecommerce business’s success.
With Plytix’s PIM, you can forget about messy spreadsheets to create, edit and store your product data. All your production is in one place and up to date, making collaboration between teams seamless.
What’s more, you can optimize your product data to rank higher on the different online marketplaces inside the PIM. It will update your optimized product data on all your channels; a PIM is a great tool for going omnichannel.
Plytix’s PIM is user-friendly and affordable. So whether you are a small to medium eCommerce business or an established enterprise, Plytix can work for you.
Features of Plytix PIM
Zonka Feedback is one of the most reliable free customer feedback tools which enables businesses to collect feedback effortlessly with the use of the latest technology.
It enables multi-channel survey distribution and easy response tracking so that you can target different audiences with different surveys and still be able to make sense of all the feedback you have collected.
The feedback tool that allows you to collect feedback through email, SMS, survey link, QR code, mobile app, mobile, tablet, and kiosk.
Using Zonka Feedback, you can measure feedback across the most important CX metrics, including NPS, CSAT, and CES. Moreover, you can collect quick and in-the-moment feedback using its free customer feedback app.
Features of Zonka Feedback
Online shopping should be effortless and enjoyable. That’s why Luigi’s Box, a unique product search and recommendation technology, was developed.
With proven results in increasing conversion rates and helping customers find what they need quickly and easily, Luigi’s Box is the solution you’ve been looking for to take your e-shop to the next level!
Features of Luigi’s Box
DSers is a dropshipping app on the Shopify app store. Founded in 2018, the app now has 8000+ 5 star reviews on the Shopify app store and serves more than 150K customers. Whitelisted by AliExpress, the app is the best AliExpress dropshipping tool allowing you to save 97% order processing time.
In addition to its key features like automatic pricing rules to ensure your profits, easy account setup, inventory management, multiple store management, etc., it also has its affiliate program that helps users or affiliates from their AliExpress Get cash back on every sale.
Moreover, DSers dropshipping app is also a great option to get success with your online dropshipping business if you are planning to start dropshipping on Wix or WooCommerce.
Features of DSers
Tally is one of the highest-rated business accounting software. It is also one of the best listed GST software with barcode integration, inventory management, email integration, VAT/service tax, TDS/TCS, and several other functions. It is also accepted by more than 140 countries across the world.
Apart from being a brilliant GST software, Tally’s excellent scalability, flexibility, remote access, multilingual capability, and speed makes it one of the most used software.
In a company’s Tally database, relevant business data such as inventory records, financial transactions, creditors and debtors lists, sales records, and even taxation details are saved. Tally is widely used by many of e-commerce businesses.
Tally is an integral software for small, mid-size, and large organizations. It is also termed as one of the finest debt management advisors that blends automated debt assistance and line of credit to help people get out of debt.
With Tally, you can manage your credit cards, save money on interest, pay debts faster, and whatnot!
Features of Tally
Track-POD is a last-mile delivery platform used by e-commerce businesses of all sizes. All of its 50+ advanced features come out of the box, which means you can get started within a day.
Thanks to Track-POD’s native integrations with WooCommerce, Magento, QuickBooks Online, Xero, as well as 5,000+ apps via Zapier, it’s a perfect fit for retailers who want to manage their logistics independently.
Online buyers evaluate stores based on shipping options. With Track-POD’s robust local distribution network and good logistics software in place, you can outperform your competitors and even outplay third party logistics providers.
Features of Track-POD
Take your website or online store from good to great! Do you have good site traffic but could use more leads and conversions? Having a well-constructed website is only half the battle. It should be your best salesperson on the team.
That’s where POWR comes in. Choose from over 60 website apps and plugins, like form builder, popups, countdown timers, image/video galleries, and many more, all created to help eCommerce businesses accomplish business goals.
Features of POWR
Freelogocreator is a graphic design tool that allows users to create and customize logos for their businesses. The tool can also be used to design logos for an e-commerce website, as it allows users to create professional-looking logos that can be used for branding of their online store.
It can also be used to create graphics and other visual assets like business card designs, flyer designs, merchandise design, and social header designs that can be used to promote an e-commerce business on social media or other online platforms.
However, it’s primarily a logo design tool, and it has fresh & unique designs, a rich customization bar, and a completely cost-free design experience.
Features of Free Logo Creator
A well-constructed eCommerce website must accomplish many things. The top goals are usually:
You would think this would require a bunch of different vendors that offer such tools to achieve these results, right? Not anymore.
If any of the above goals sounds like you, POWROne is for you. It’s a singular platform with over 60 no-code website plugin apps that will help you achieve any goal you can imagine
Features of POWR
Artificial Intelligence has been instrumental in driving innovation in numerous industries, and the e-commerce industry is no exception. E-commerce websites can now deliver a more personalized user experience, thanks to AI.
The AI-powered Zendesk chatbot uses machine learning and natural language processing to process customer queries and requests. You can streamline your customer support by responding to customer queries instantaneously, around the clock.
The chatbot can also help collect necessary customer information before connecting them to a live agent, ensuring swift resolution and greater customer satisfaction.
Incorporating the Zendesk chatbot into your customer service experience ensures quick query resolution in less time without additional support.
Features of Zendesk
In the world of e-commerce, having a well-designed website is essential for success. With Namecheap Website Builder tool, creating a professional-looking e-commerce website is quick and easy. The powerful tool is also a user-friendly solution for businesses looking to establish a strong online presence and increase their sales.
With its customizable templates, e-commerce integration, mobile-responsive design, and social media integration, Namecheap’s Website Builder tool is an all-in-one solution for businesses of all sizes.
You don’t need to be tech-savvy to create a professional-looking e-commerce website. The tool is incredibly stream-lined and provides a drag-and-drop interface that allows you to add, move and delete elements of your site with ease.
Features of Namecheap
Final Words
Running eCommerce businesses requires you to constantly reevaluate your offerings, so you stay on top of your customers’ minds at all times. But it isn’t all about the price. You have to deliver an effortless experience and assist them at every step.
You can use these eCommerce tools to streamline it all. You should also focus on a holistic marketing strategy to drive more leads to your website.
That’s where social media tools like SocialPilot come in handy. Manage branding on diversified social media platforms from one place. Take a free trial to put your social media on autopilot and spike your website traffic.
As per Statista, global retail e-commerce sales were estimated to be around 4.9 trillion dollars in 2021. This value is expected to increase by 50%, reaching $7.4 trillion by 2025.
3 types of eCommerce are:
Here are a few challenges in eCommerce industry:
Some ways to increase customer engagement in eCommerce are:
Some of the top eCommerce tools for startups are: